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PRO Stock Forecast 2026-2027
$23.25
Current Price
$1.12B
Market Cap
Buy 0
Hold 5
Sell 0
Wall St Analyst Ratings
Distance to PRO Price Targets
0.0%
To High Target of $23.25
0.0%
To Median Target of $23.25
0.0%
To Low Target of $23.25
PRO Price Momentum
0.0%
1 Week Change
0.0%
1 Month Change
+37.5%
1 Year Change
0.0%
Year-to-Date Change
-22.1%
From 52W High of $29.84
+70.8%
From 52W Low of $13.61
📊 TOP ANALYST CALLS
Did PRO Make This Month's Elite Buy List?
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Latest PRO Stock Price Targets & Analyst Predictions
Based on our analysis of 13 Wall Street analysts, PRO has a neutral consensus with a median price target of $23.25 (ranging from $23.25 to $23.25). The overall analyst rating is Buy (6.0/10). Currently trading at $23.25, the median forecast implies a 0.0% downside. This outlook is supported by 0 Buy, 5 Hold, and 0 Sell ratings.
The most optimistic forecast comes from Chad Bennett at Craig-Hallum, projecting a 0.0% downside. Conversely, the most conservative target is provided by Chad Bennett at Craig-Hallum, suggesting a 0.0% downside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
PRO Analyst Ratings
0
Buy
5
Hold
0
Sell
PRO Price Target Range
Low
$23.25
Average
$23.25
High
$23.25
Current: $23.25
Latest PRO Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for PRO.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Sep 23, 2025 | Craig-Hallum | Chad Bennett | Hold | Downgrade | $23.25 |
| Sep 23, 2025 | Needham | Scott Berg | Hold | Downgrade | $25.00 |
| Sep 23, 2025 | Keybanc | Jason Celino | Sector Weight | Downgrade | $N/A |
| Jul 8, 2025 | Stifel | Parker Lane | Buy | Maintains | $20.00 |
| Jun 16, 2025 | Needham | Scott Berg | Buy | Reiterates | $25.00 |
| Jun 16, 2025 | Baird | Rob Oliver | Neutral | Downgrade | $18.00 |
| Jun 12, 2025 | Needham | Scott Berg | Buy | Reiterates | $25.00 |
| May 2, 2025 | Stifel | Parker Lane | Buy | Maintains | $24.00 |
| May 2, 2025 | Keybanc | Jason Celino | Overweight | Maintains | $22.00 |
| May 2, 2025 | Needham | Scott Berg | Buy | Maintains | $25.00 |
| Apr 8, 2025 | Baird | Rob Oliver | Outperform | Maintains | $27.00 |
| Feb 7, 2025 | Needham | Joshua Reilly | Buy | Reiterates | $30.00 |
| Feb 7, 2025 | Keybanc | Justin Patterson | Overweight | Maintains | $31.00 |
| Feb 7, 2025 | Stifel | Parker Lane | Buy | Maintains | $30.00 |
| Dec 5, 2024 | Baird | Rob Oliver | Outperform | Maintains | $30.00 |
| Oct 30, 2024 | Needham | Scott Berg | Buy | Maintains | $30.00 |
| Oct 30, 2024 | Baird | Rob Oliver | Outperform | Maintains | $28.00 |
| Oct 30, 2024 | Craig-Hallum | Chad Bennett | Buy | Upgrade | $31.00 |
| Oct 30, 2024 | Keybanc | Jason Celino | Overweight | Maintains | $28.00 |
| Oct 30, 2024 | Northland Capital Markets | Nehal Chokshi | Outperform | Reiterates | $38.00 |
Pros Holdings Inc. (PRO) Competitors
The following stocks are similar to PROS based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Pros Holdings Inc. (PRO) Financial Data
Pros Holdings Inc. has a market capitalization of $1.12B with a P/E ratio of -54.1x. The company generates $351.68M in trailing twelve-month revenue with a -3.3% profit margin.
Revenue growth is +10.9% quarter-over-quarter, while maintaining an operating margin of -3.1% and return on equity of +29.8%.
Valuation Metrics
Market Cap
$1.12B
Enterprise Value
$1.28B
P/E Ratio
-54.1x
PEG Ratio
0.0x
Price/Sales
3.2x
Growth & Margins
Revenue Growth (YoY)
+10.9%
Gross Margin
+68.9%
Operating Margin
-3.1%
Net Margin
-3.3%
EPS Growth
+10.9%
Financial Health
Cash/Price Ratio
+16.8%
Current Ratio
1.6x
Debt/Equity
-4.5x
ROE
+29.8%
ROA
-2.4%
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Pros Holdings Inc. (PRO) Business Model
About Pros Holdings Inc.
What They Do
Provides software for pricing optimization and revenue management.
Business Model
The company operates on a B2B model, generating revenue through its software solutions that offer real-time insights and predictive analytics to businesses. By helping clients enhance their pricing strategies and maximize profits, it positions itself as an essential partner in various industries, including travel and manufacturing.
Additional Information
Pros Holdings leverages artificial intelligence and machine learning to analyze market data and customer behavior, enabling data-driven decisions for enterprises worldwide. Its software is critical for businesses looking to improve operational efficiency and maintain competitive advantages in dynamic markets.
Company Information
Sector
Technology
Industry
Software - Application
Employees
1,501
CEO
Mr. Jeffrey B. Cotten
Country
United States
IPO Year
2007
Website
www.pros.comPros Holdings Inc. (PRO) Latest News & Analysis
Latest News
Quick Summary
PROS has been recognized as a leader in the IDC MarketScape for Worldwide B2B Revenue and Profit Optimization Platforms, highlighting its strong position in the AI sector.
Why It Matters
PROS being named a leader in B2B revenue optimization boosts its credibility, potentially attracting more clients and increasing market share, which can positively impact stock performance.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
Kahn Swick & Foti is investigating the proposed sale of PROS Holdings, Inc. to Thoma Bravo, which offers shareholders $23.25 per share, to assess the adequacy of the deal.
Why It Matters
The investigation into PROS Holdings' sale could indicate potential issues with the acquisition price or process, impacting shareholder value and market perception.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
As of Nov. 19, 2025, two information technology stocks are raising caution signals for momentum-focused investors.
Why It Matters
The warning signals for these tech stocks suggest potential declines in momentum, which could indicate increased volatility and risk, impacting investment strategies and returns.
Source: Benzinga
Market Sentiment:
Negative
Quick Summary
PROS Holdings, Inc. (NYSE: PRO) reported third-quarter 2025 financial results, with key figures in millions. Detailed comparisons and earnings per share will follow in the full release.
Why It Matters
PROS Holdings' Q3 2025 financial results indicate its performance and growth trajectory, impacting investor confidence and stock valuation in the AI-driven SaaS market.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
Pros Holdings (PRO) reported quarterly earnings of $0.22 per share, exceeding the Zacks Consensus Estimate of $0.17 and up from $0.14 per share year-over-year.
Why It Matters
Pros Holdings' earnings beat expectations, indicating stronger performance and potential growth. This may boost investor confidence and positively influence stock price.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
PROS Holdings, Inc. (NYSE: PRO) announced the availability of its AI-powered Smart Price Optimization and Management on SAP Store, enhancing integration with SAP S/4HANA Cloud for real-time pricing insights.
Why It Matters
PROS Holdings' integration with SAP enhances its market reach and credibility in AI solutions, potentially driving revenue growth and increasing investor confidence in the company's future performance.
Source: Business Wire
Market Sentiment:
Neutral
Frequently Asked Questions About PRO Stock
What is Pros Holdings Inc.'s (PRO) stock forecast for 2026?
Based on our analysis of 13 Wall Street analysts, Pros Holdings Inc. (PRO) has a median price target of $23.25. The highest price target is $23.25 and the lowest is $23.25.
Is PRO stock a good investment in 2026?
According to current analyst ratings, PRO has 0 Buy ratings, 5 Hold ratings, and 0 Sell ratings. The stock is currently trading at $23.25. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for PRO stock?
Wall Street analysts predict PRO stock could reach $23.25 in the next 12 months. This represents a 0.0% decrease from the current price of $23.25. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Pros Holdings Inc.'s business model?
The company operates on a B2B model, generating revenue through its software solutions that offer real-time insights and predictive analytics to businesses. By helping clients enhance their pricing strategies and maximize profits, it positions itself as an essential partner in various industries, including travel and manufacturing.
What is the highest forecasted price for PRO Pros Holdings Inc.?
The highest price target for PRO is $23.25 from Chad Bennett at Craig-Hallum, which represents a 0.0% decrease from the current price of $23.25.
What is the lowest forecasted price for PRO Pros Holdings Inc.?
The lowest price target for PRO is $23.25 from Chad Bennett at Craig-Hallum, which represents a 0.0% decrease from the current price of $23.25.
What is the overall PRO consensus from analysts for Pros Holdings Inc.?
The overall analyst consensus for PRO is neutral. Out of 13 Wall Street analysts, 0 rate it as Buy, 5 as Hold, and 0 as Sell, with a median price target of $23.25.
How accurate are PRO stock price projections?
Stock price projections, including those for Pros Holdings Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: May 7, 2026 4:02 PM UTC