Missed NVDA?
Don’t Miss the Next One.
Join 5,000+ investors using Ticker Nerd’s Market Radar to stay ahead of major market moves, analyst upgrades, and trending opportunities — for free.
PRO Stock Forecast 2025-2026
$23.24
Current Price
$1.12B
Market Cap
Buy 1
Hold 6
Sell 0
Wall St Analyst Ratings
Distance to PRO Price Targets
+50.6%
To High Target of $35.00
+0.0%
To Median Target of $23.25
+0.0%
To Low Target of $23.25
PRO Price Momentum
+0.1%
1 Week Change
+0.5%
1 Month Change
-6.4%
1 Year Change
+5.8%
Year-to-Date Change
-22.1%
From 52W High of $29.84
+70.8%
From 52W Low of $13.61
📊 TOP ANALYST CALLS
Did PRO Make This Month's Elite Buy List?
We don't follow just any analyst — only the top 3% with a proven track record make our cut. See if PROS is one of their latest high-conviction picks.
Latest PRO Stock Price Targets & Analyst Predictions
Based on our analysis of 13 Wall Street analysts, PRO has a neutral consensus with a median price target of $23.25 (ranging from $23.25 to $35.00). The overall analyst rating is N/A (N/A/10). Currently trading at $23.24, the median forecast implies a 0.0% upside. This outlook is supported by 1 Buy, 6 Hold, and 0 Sell ratings.
The most optimistic forecast comes from Rob Oliver at Baird, projecting a 50.6% upside. Conversely, the most conservative target is provided by Chad Bennett at Craig-Hallum, suggesting a 0.0% upside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
PRO Analyst Ratings
1
Buy
6
Hold
0
Sell
PRO Price Target Range
Low
$23.25
Average
$23.25
High
$35.00
Current: $23.24
Latest PRO Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for PRO.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Sep 23, 2025 | Craig-Hallum | Chad Bennett | Hold | Downgrade | $23.25 |
| Sep 23, 2025 | Needham | Scott Berg | Hold | Downgrade | $25.00 |
| Sep 23, 2025 | Keybanc | Jason Celino | Sector Weight | Downgrade | $N/A |
| Jul 8, 2025 | Stifel | Parker Lane | Buy | Maintains | $20.00 |
| Jun 16, 2025 | Needham | Scott Berg | Buy | Reiterates | $25.00 |
| Jun 16, 2025 | Baird | Rob Oliver | Neutral | Downgrade | $18.00 |
| Jun 12, 2025 | Needham | Scott Berg | Buy | Reiterates | $25.00 |
| May 2, 2025 | Stifel | Parker Lane | Buy | Maintains | $24.00 |
| May 2, 2025 | Keybanc | Jason Celino | Overweight | Maintains | $22.00 |
| May 2, 2025 | Needham | Scott Berg | Buy | Maintains | $25.00 |
| Apr 8, 2025 | Baird | Rob Oliver | Outperform | Maintains | $27.00 |
| Feb 7, 2025 | Needham | Joshua Reilly | Buy | Reiterates | $30.00 |
| Feb 7, 2025 | Keybanc | Justin Patterson | Overweight | Maintains | $31.00 |
| Feb 7, 2025 | Stifel | Parker Lane | Buy | Maintains | $30.00 |
| Dec 5, 2024 | Baird | Rob Oliver | Outperform | Maintains | $30.00 |
| Oct 30, 2024 | Needham | Scott Berg | Buy | Maintains | $30.00 |
| Oct 30, 2024 | Baird | Rob Oliver | Outperform | Maintains | $28.00 |
| Oct 30, 2024 | Craig-Hallum | Chad Bennett | Buy | Upgrade | $31.00 |
| Oct 30, 2024 | Keybanc | Jason Celino | Overweight | Maintains | $28.00 |
| Oct 30, 2024 | Northland Capital Markets | Nehal Chokshi | Outperform | Reiterates | $38.00 |
Pros Holdings Inc. (PRO) Competitors
The following stocks are similar to PROS based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
PRO
PROS Holdings
mkt cap
1.12B
Pros Holdings Inc. (PRO) Financial Data
Pros Holdings Inc. has a market capitalization of $1.12B with a P/E ratio of -54.1x. The company generates $351.68M in trailing twelve-month revenue with a -3.3% profit margin.
Revenue growth is +10.9% quarter-over-quarter, while maintaining an operating margin of -3.1% and return on equity of +29.8%.
Valuation Metrics
Market Cap
$1.12B
Enterprise Value
$1.28B
P/E Ratio
-54.1x
PEG Ratio
0.0x
Price/Sales
3.2x
Growth & Margins
Revenue Growth (YoY)
+10.9%
Gross Margin
+68.9%
Operating Margin
-3.1%
Net Margin
-3.3%
EPS Growth
+10.9%
Financial Health
Cash/Price Ratio
+16.8%
Current Ratio
1.6x
Debt/Equity
-4.5x
ROE
+29.8%
ROA
-2.4%
💡 SKIP THE NOISE
97% of Analyst Ratings Go Nowhere
We filter thousands of calls to find the few that actually matter. Get the top analyst buy ratings — tracked and updated every Monday and Thursday.
Pros Holdings Inc. (PRO) Business Model
About Pros Holdings Inc.
What They Do
Provides software for pricing optimization and revenue management.
Business Model
Pros Holdings Inc. operates on a business-to-business model, offering software solutions that utilize artificial intelligence and machine learning to deliver real-time insights and predictive analytics. The company generates revenue by providing subscription-based access to its software, allowing enterprises to optimize their pricing strategies and improve profitability.
Additional Information
The company's solutions cater to various industries such as travel, manufacturing, and distribution, enabling businesses to make data-driven decisions. With a global presence, Pros Holdings supports organizations in enhancing their operational performance and maintaining a competitive edge in their respective markets.
Company Information
Sector
Technology
Industry
Software - Application
Employees
1,501
CEO
Mr. Jeffrey B. Cotten
Country
United States
IPO Year
2007
Website
www.pros.comPros Holdings Inc. (PRO) Latest News & Analysis
Latest News
Quick Summary
Kahn Swick & Foti, LLC is investigating the proposed sale of PROS Holdings, Inc. to Thoma Bravo, which offers $23.25 per share. They are assessing the adequacy of this offer for shareholders.
Why It Matters
The investigation into PROS Holdings' sale could impact share value and investor returns, as potential inadequacies in the deal may lead to adjustments or alternative offers.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
As of November 19, 2025, two stocks in the information technology sector are signaling caution for momentum-focused investors.
Why It Matters
Momentum signals in tech stocks may indicate potential declines, prompting investors to reassess their positions and risk exposure in the sector.
Source: Benzinga
Market Sentiment:
Negative
Quick Summary
PROS Holdings, Inc. (NYSE: PRO) reported its Q3 2025 financial results, with all figures in millions. Detailed financial metrics will be provided in the full report.
Why It Matters
PROS Holdings' Q3 2025 results may influence stock performance, reflecting its financial health and growth potential in the AI SaaS market. Metrics like earnings per share are key indicators for valuation.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
Pros Holdings (PRO) reported Q3 earnings of $0.22 per share, exceeding the Zacks Consensus Estimate of $0.17 and up from $0.14 per share a year earlier.
Why It Matters
Pros Holdings' earnings beat estimates, indicating stronger performance and growth potential, which can boost investor confidence and positively impact stock price.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
PROS Holdings, Inc. announced its Smart Price Optimization and Management is now available on SAP Store, integrating with SAP S/4HANA Cloud for AI-driven pricing insights in omnichannel commerce.
Why It Matters
PROS Holdings' integration with SAP enhances its market reach, potentially driving revenue growth. This partnership could improve competitive positioning in the AI-driven pricing solutions sector.
Source: Business Wire
Market Sentiment:
Neutral
SHAREHOLDER ALERT: The M&A Class Action Firm Announces An Investigation of PROS Holdings, Inc. (NYSE: PRO)
2 months ago
Quick Summary
Juan Monteverde's firm, Monteverde & Associates PC, has secured millions for shareholders and is ranked among the Top 50 Firms in the 2024 ISS Securities Class Action Services Report.
Why It Matters
The recognition of Monteverde & Associates as a top firm in class action recovery could indicate increased shareholder confidence and potential for more successful litigation outcomes, impacting stock prices positively.
Source: PRNewsWire
Market Sentiment:
Neutral
Frequently Asked Questions About PRO Stock
What is Pros Holdings Inc.'s (PRO) stock forecast for 2026?
Based on our analysis of 13 Wall Street analysts, Pros Holdings Inc. (PRO) has a median price target of $23.25. The highest price target is $35.00 and the lowest is $23.25.
Is PRO stock a good investment in 2026?
According to current analyst ratings, PRO has 1 Buy ratings, 6 Hold ratings, and 0 Sell ratings. The stock is currently trading at $23.24. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for PRO stock?
Wall Street analysts predict PRO stock could reach $23.25 in the next 12 months. This represents a 0.0% increase from the current price of $23.24. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Pros Holdings Inc.'s business model?
Pros Holdings Inc. operates on a business-to-business model, offering software solutions that utilize artificial intelligence and machine learning to deliver real-time insights and predictive analytics. The company generates revenue by providing subscription-based access to its software, allowing enterprises to optimize their pricing strategies and improve profitability.
What is the highest forecasted price for PRO Pros Holdings Inc.?
The highest price target for PRO is $35.00 from Rob Oliver at Baird, which represents a 50.6% increase from the current price of $23.24.
What is the lowest forecasted price for PRO Pros Holdings Inc.?
The lowest price target for PRO is $23.25 from Chad Bennett at Craig-Hallum, which represents a 0.0% increase from the current price of $23.24.
What is the overall PRO consensus from analysts for Pros Holdings Inc.?
The overall analyst consensus for PRO is neutral. Out of 13 Wall Street analysts, 1 rate it as Buy, 6 as Hold, and 0 as Sell, with a median price target of $23.25.
How accurate are PRO stock price projections?
Stock price projections, including those for Pros Holdings Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: December 8, 2025 4:55 PM UTC