EBAYEBAYConsumer Cyclical · Internet Retail

EBAY Stock Forecast: eBay, Inc. Price Predictions for 2026-2027

Last close, 8 Oct 2026
$112
+4.07% on the day

The 32 Wall Street analysts covering eBay, Inc. hold a median 12-month price target of $118 — +5.4% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 88 of 100 as at 7 Oct 2026 — inside the top quartile. Here, the model and the Street point the same way.

Market cap
$47.6B
Ticker Nerd rank
88 / 100
Median analyst target
$118
Analysts covering
32
Revenue$3.1B+14.8% y/y
Operating income$676.0M
Net income$550.0M
Free cash flow$300.0M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
+5.8%
1M
+7.1%
YTD
+29.8%
1Y
+23.2%
From 52W high
−5.3%
From 52W low
+42.3%
$79
$118
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

EBAY stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores eBay, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 7 Oct 2026
88 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Issuance
90
Revisions
80
Growth
75
Momentum
74
Value
73
Volatility
71
Accruals
70
Quality
60
Size
5

Issuance (90): The share count has been shrinking and the company is not leaning on new borrowing.

Quality (60): Profits are thin or unreliable for the size of the business, or they are not turning into cash.

Size (5): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

EBAY stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on EBAY, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$60$80$100$120$140Jan 26Apr 26Jul 26Oct 26EBAYHigh $145Median $118Low $71

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says32 analysts
12 Buy17 Hold3 Sell
Low $71Median $118High $145

The green dot is the last close — the median target sits +5.4% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 8 moved their price target up and 1 moved it down.

DateFirmActionRatingTarget
14 Sept 2026StoneXMaintainsBuy$134 → $136
20 Aug 2026RosenblattInitiatesBuy$120
20 Aug 2026RosenblattInitiatesBuy—
20 Aug 2026WedbushMaintainsOutperform$135 → $137
20 Aug 2026WedbushMaintainsOutperform—
13 Aug 2026CitigroupMaintainsBuy$127 → $130
13 Aug 2026CitigroupMaintainsBuy—
11 Aug 2026UBSMaintainsNeutral$107 → $120
11 Aug 2026UBSMaintainsNeutral—
7 Aug 2026Argus ResearchUpgradeBuy—
7 Aug 2026Argus ResearchUpgradeBuy$133
6 Aug 2026BarclaysMaintainsOverweight—
6 Aug 2026BarclaysMaintainsOverweight$114 → $123
6 Aug 2026BenchmarkMaintainsBuy$115 → $134
6 Aug 2026BenchmarkMaintainsBuy—
6 Aug 2026Cantor FitzgeraldMaintainsNeutral—
6 Aug 2026Cantor FitzgeraldMaintainsNeutral$110 → $106
6 Aug 2026NeedhamMaintainsBuy$122 → $135
6 Aug 2026NeedhamMaintainsBuy—
6 Aug 2026Piper SandlerReiteratesOverweight$115 → $133

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. EBAY appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Performance

EBAY vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 8 Oct 2026, eBay, Inc. returned +23.2% against +16.7% for the S&P 500, dividends included.

EBAY vs S&P 500, last 12 monthsTotal return, rebased to 100
90100110120130Jan 26Apr 26Jul 26Oct 26EBAYS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

EBAY analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
+0.2%
Analysts raising
1
Analysts cutting
0
Fundamentals

eBay, Inc. (EBAY) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
22.5×

Cheaper than 33% of US stocks

Price / sales
4.0×

Cheaper than 31% of US stocks

Price / book
10.2×

Cheaper than 9% of US stocks

EV / EBITDA
16.6×

Cheaper than 19% of US stocks

Growth & margins
Revenue growth (YoY)
14.8%

Higher than 62% of US stocks

Earnings growth (YoY)
51.1%

Higher than 75% of US stocks

Gross margin
73.5%

Higher than 86% of US stocks

Operating margin
21.6%

Higher than 81% of US stocks

Net margin
18.6%

Higher than 81% of US stocks

Returns & dividend
Return on equity
46.6%

Higher than 92% of US stocks

Return on assets
9.1%

Higher than 91% of US stocks

Dividend yield
1.2%

Higher than 72% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

eBay, Inc. (EBAY) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • eBay, Inc. has a market value of $47.6B and an enterprise value of $51.5B.

  • Revenue in the twelve months to 30 June 2026: $12.0B. The latest quarter grew 14.8% year on year.

  • Net income over the same four quarters: $2.2B, a 18.5% net margin.

  • Diluted earnings per share, trailing twelve months: $4.83.

  • Free cash flow in the twelve months to 30 June 2026: $2.4B.

  • eBay, Inc. spent $2.1B on share buybacks and $540.0M on dividends in the twelve months to 30 June 2026.

  • Shares outstanding: 445.0M.

  • Trailing P/E: 22.5×; forward P/E: 15.9× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 1.16%, paying out 25% of earnings.

  • eBay, Inc. employs 12,300 people — $976K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 8 Oct 2026

Data provided by Twelve Data

Peers

EBAY vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelInternet Retail
CompanyMarket capTKN rank
EBAYeBay, Inc.$47.6B
88
DASHDoorDash, Inc.$83.1B
46
CPNGCoupang, Inc.$27.1B
10
WWayfair, Inc.$13.9B
77
CARTMaplebear, Inc.$10.9B
88
CHWYChewy, Inc.$7.5B
62
ETSYEtsy, Inc.$6.8B
90

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own eBay, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest EBAY news & analysis

eBay Stock Is on a Tear as Its CEO Keeps Selling Millions in Shares

Barrons · 8 Oct 2026neutral

eBay CEO Jamie Iannone made his latest share sales under a prearranged trading plan, while eBay stock trades near record highs.

Why it matters — eBay watchers may note the timing of the CEO's planned share sales alongside the stock's recent strength.

GameStop Tumbles 8% Despite Ryan Cohen's $26M Insider Buy; eBay Ticks Up

24/7 Wall Street · 25 Sept 2026neutral

Ryan Cohen, GameStop's chief executive, disclosed a $26 million purchase of GameStop shares in a regulatory filing this week, coinciding with an 8% drop in the retailer's stock. Separately, eBay shares ticked up.

Why it matters — The report is framed around GameStop, with eBay only mentioned as ticking up in the same market context, giving EBAY watchers a minor read on its share movement.

Why eBay (EBAY) is a Top Momentum Stock for the Long-Term

Zacks Investment Research · 24 Sept 2026positive

Zacks Investment Research highlights eBay as a top momentum stock for the long term, using its Style Scores feature to identify strong stocks for value, growth, or momentum investors.

Why it matters — eBay watchers would care because the coverage positions EBAY as a standout momentum pick in a widely used research framework.

Amazon will let sellers manage Walmart, eBay, Shopify and TikTok sales from their Amazon dashboards

GeekWire · 24 Sept 2026neutral

Amazon is introducing tools that allow independent sellers to manage their sales on several rival marketplaces — including eBay — directly from Amazon's seller dashboards. The initiative lets sellers handle sales across eBay, Walmart, Shopify, and TikTok through Amazon's platform.

Why it matters — eBay watchers would note that Amazon is positioning itself as a central hub for cross-marketplace selling, which could shift how sellers interact with eBay's own seller tools.

FAQ

Frequently asked questions about EBAY stock

What is the EBAY stock price forecast for 2026-2027?

The 32 Wall Street analysts covering eBay, Inc. have a median 12-month price target of $118, with estimates ranging from $71 to $145. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is EBAY stock a buy right now?

Of the 32 analysts covering eBay, Inc., 12 rate it a Buy, 17 a Hold and 3 a Sell. Ticker Nerd's systematic factor model ranks eBay, Inc. 88 out of 100 across roughly 4,600 US stocks as at 7 Oct 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank EBAY?

As at 7 Oct 2026, eBay, Inc. ranks 88 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Issuance (90 of 100).

Will EBAY stock go up?

No one can know that. What the data says: the median 12-month target from 32 analysts implies +5.4% from the last close, and Ticker Nerd's factor model ranks eBay, Inc. 88 out of 100 as at 7 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the EBAY stock forecast for 2030?

No analyst covering eBay, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for EBAY are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $71 to $145 over the next 12 months.

How has EBAY stock performed over the past year?

eBay, Inc. returned +23.2% over the 12 months to 8 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.

What does eBay, Inc. do?

eBay Inc. is a global e-commerce company that operates online marketplace platforms connecting buyers and sellers across a wide range of product categories.

What is the latest news on EBAY?

The most recent item we track (Barrons, 8 Oct 2026): "eBay Stock Is on a Tear as Its CEO Keeps Selling Millions in Shares". eBay CEO Jamie Iannone made his latest share sales under a prearranged trading plan, while eBay stock trades near record highs.

Company

About eBay, Inc.

eBay Inc. is a global e-commerce company that operates online marketplace platforms connecting buyers and sellers across a wide range of product categories. eBay’s core business centers on enabling consumer-to-consumer and business-to-consumer commerce through its marketplace, mobile apps, and localized sites, with offerings that support listing, buying, selling, payment processing, and advertising services. The platform is widely used for new and used goods, including collectibles, fashion, electronics, home and garden items, and vehicle parts and accessories. eBay also serves specialized and enthusiast-driven categories, making it an important venue for independent sellers, small businesses, and individual consumers engaged in digital retail. Founded in 1995 and headquartered in San Jose, California, eBay remains a prominent participant in global online commerce, facilitating transactions in more than 190 markets.

CEO Mr. Jamie J. Iannone · 12,300 employees · United States · https://www.ebayinc.com