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EBAY Stock Forecast 2025-2026
$71.58
Current Price
$33.45B
Market Cap
Buy 9
Hold 20
Sell 4
Wall St Analyst Ratings
Distance to EBAY Price Targets
+10.4%
To High Target of $79.00
-2.9%
To Median Target of $69.50
-30.1%
To Low Target of $50.00
EBAY Price Momentum
+1.4%
1 Week Change
+6.8%
1 Month Change
+35.6%
1 Year Change
+15.5%
Year-to-Date Change
-1.9%
From 52W High of $72.94
+40.0%
From 52W Low of $51.13
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Latest EBAY Stock Price Targets & Analyst Predictions
Based on our analysis of 41 Wall Street analysts, EBAY has a neutral consensus with a median price target of $69.50 (ranging from $50.00 to $79.00). The overall analyst rating is Buy (6.5/10). Currently trading at $71.58, the median forecast implies a -2.9% downside. This outlook is supported by 9 Buy, 20 Hold, and 4 Sell ratings.
The most optimistic forecast comes from Ygal Arounian at Citigroup, projecting a 10.4% upside. Conversely, the most conservative target is provided by Youssef Squali at Truist Securities, suggesting a 30.1% downside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
EBAY Analyst Ratings
9
Buy
20
Hold
4
Sell
EBAY Price Target Range
Low
$50.00
Average
$69.50
High
$79.00
Current: $71.58
Latest EBAY Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for EBAY.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| May 5, 2025 | Susquehanna | Shyam Patil | Neutral | Maintains | $70.00 |
| May 1, 2025 | TD Securities | John Blackledge | Hold | Maintains | $64.00 |
| May 1, 2025 | Cantor Fitzgerald | Deepak Mathivanan | Neutral | Maintains | $69.00 |
| May 1, 2025 | Truist Securities | Youssef Squali | Hold | Maintains | $68.00 |
| May 1, 2025 | Morgan Stanley | Nathan Feather | Overweight | Maintains | $74.00 |
| May 1, 2025 | JP Morgan | Doug Anmuth | Neutral | Maintains | $60.00 |
| May 1, 2025 | Wells Fargo | Ken Gawrelski | Equal-Weight | Maintains | $63.00 |
| May 1, 2025 | Barclays | Ross Sandler | Overweight | Maintains | $77.00 |
| May 1, 2025 | Stifel | Mark Kelley | Hold | Maintains | $62.00 |
| May 1, 2025 | Piper Sandler | Thomas Champion | Overweight | Maintains | $74.00 |
| May 1, 2025 | Needham | Bernie McTernan | Buy | Maintains | $78.00 |
| May 1, 2025 | JMP Securities | Greg Miller | Market Perform | Reiterates | $0.00 |
| May 1, 2025 | Evercore ISI Group | Mark Mahaney | In-Line | Maintains | $69.00 |
| May 1, 2025 | Baird | Colin Sebastian | Outperform | Maintains | $75.00 |
| Apr 29, 2025 | UBS | Kunal Madhukar | Neutral | Maintains | $73.00 |
| Apr 25, 2025 | Citigroup | Ygal Arounian | Buy | Maintains | $79.00 |
| Apr 23, 2025 | Stifel | Mark Kelley | Hold | Maintains | $61.00 |
| Apr 22, 2025 | Bernstein | Nikhil Devnani | Market Perform | Downgrade | $65.00 |
| Apr 17, 2025 | Morgan Stanley | Nathan Feather | Overweight | Maintains | $70.00 |
| Apr 8, 2025 | JP Morgan | Doug Anmuth | Neutral | Maintains | $54.00 |
eBay Inc. (EBAY) Competitors
The following stocks are similar to eBay based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
eBay Inc. (EBAY) Financial Data
eBay Inc. has a market capitalization of $33.45B with a P/E ratio of 17.4x. The company generates $10.31B in trailing twelve-month revenue with a 19.8% profit margin.
Revenue growth is +1.1% quarter-over-quarter, while maintaining an operating margin of +24.1% and return on equity of +36.5%.
Valuation Metrics
Market Cap
$33.45B
Enterprise Value
$35.77B
P/E Ratio
17.4x
PEG Ratio
13.9x
Price/Sales
3.2x
Growth & Margins
Revenue Growth (YoY)
+1.1%
Gross Margin
+72.0%
Operating Margin
+24.1%
Net Margin
+19.8%
EPS Growth
+14.8%
Financial Health
Cash/Price Ratio
+14.5%
Current Ratio
1.2x
Debt/Equity
145.0x
ROE
+36.5%
ROA
+6.8%
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eBay Inc. (EBAY) Business Model
About eBay Inc.
What They Do
Global e-commerce platform for trading goods.
Business Model
The company operates a marketplace that connects buyers and sellers, facilitating both consumer-to-consumer and business-to-consumer transactions. eBay generates revenue through listing fees, commissions on sales, and additional services like payment processing and advertising opportunities.
Additional Information
Founded in 1995 and based in San Jose, California, eBay supports an international audience with its multilingual and multi-currency platform. Its influence helps promote small and medium-sized enterprises, and it continues to be a significant player in the evolving digital marketplace.
Company Information
Sector
Consumer Cyclical
Industry
Internet Retail
Employees
11,500
CEO
Mr. Jamie J. Iannone
Country
United States
IPO Year
1998
Website
www.ebayinc.comeBay Inc. (EBAY) Latest News & Analysis
Featured Analysis
Powered by
Zacks Investment Research
3 Reasons Why Alibaba Stock May Be a Smart Buy After Q4 Earnings Beat
BABA beats earnings by 16.89%. With cloud growth surging, AI revenues tripling, and shares at just 11.07X P/E, this undervalued e-commerce giant is a smart buy for 2025.
May 19, 2025
By Vasundhara Sawalka
Analyst Blog
Latest News
Josh Brown: eBay breakout is here
2 days ago
Quick Summary
Josh Brown, CEO of Ritholtz Wealth Management, suggests eBay is poised for a breakout, labeling it a top stock in his "Best Stocks in the Market" during a CNBC segment.
Why It Matters
Josh Brown's endorsement of eBay as a potential breakout stock may signal a buying opportunity, influencing investor sentiment and possibly driving up eBay's share price.
Source: CNBC Television
Market Sentiment:
Positive
Quick Summary
EBay stock has risen following President Trump's easing of global tariffs and the company's positive first-quarter results.
Why It Matters
EBay's stock rise signals positive market sentiment following tariff changes and strong earnings, indicating potential for continued growth and investor confidence.
Source: Investors Business Daily
Market Sentiment:
Neutral
Quick Summary
Ebay and Urban Outfitters stocks have reached new highs as the market rises due to President Trump's tariff pause and a potential China trade deal.
Why It Matters
Ebay and Urban Outfitters reaching new highs signals positive market sentiment and potential growth, driven by reduced trade tensions, which can enhance consumer spending and corporate profits.
Source: Investors Business Daily
Market Sentiment:
Positive
Quick Summary
The stock has risen nearly 12% YTD, outperforming its sector and the broader market, but continues to be overlooked by many investors.
Why It Matters
The stock's strong YTD performance signals potential growth, while being under the radar suggests it may still offer untapped value for future investment opportunities.
Source: MarketBeat
Market Sentiment:
Positive
eBay: A Potential AI Winner
10 days ago
Quick Summary
eBay's AI tools improve seller listings and buyer searches, enhancing sales. The company has low capital expenditures, high cash flow, and an attractive valuation compared to Amazon, indicating potential undervaluation.
Why It Matters
eBay's AI advancements and strong financials enhance sales potential and shareholder returns, while its attractive valuation compared to Amazon indicates growth opportunities, appealing to investors.
Source: Seeking Alpha
Market Sentiment:
Positive
eBay Launches Auction of Pre-Loved Fashion and Custom Porsche Ahead of Miami Race Weekend
20 days ago
Quick Summary
eBay is launching an exclusive auction featuring luxury fashion items and a customized 1993 Porsche 911 Carrera 4 Cabriolet, coinciding with Miami's race weekend.
Why It Matters
The auction highlights eBay's strategy to attract high-value collectors, potentially boosting user engagement and revenue, signaling growth in niche markets.
Source: PRNewsWire
Market Sentiment:
Neutral
Frequently Asked Questions About EBAY Stock
What is eBay Inc.'s (EBAY) stock forecast for 2025?
Based on our analysis of 41 Wall Street analysts, eBay Inc. (EBAY) has a median price target of $69.50. The highest price target is $79.00 and the lowest is $50.00.
Is EBAY stock a good investment in 2025?
According to current analyst ratings, EBAY has 9 Buy ratings, 20 Hold ratings, and 4 Sell ratings. The stock is currently trading at $71.58. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for EBAY stock?
Wall Street analysts predict EBAY stock could reach $69.50 in the next 12 months. This represents a -2.9% decrease from the current price of $71.58. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is eBay Inc.'s business model?
The company operates a marketplace that connects buyers and sellers, facilitating both consumer-to-consumer and business-to-consumer transactions. eBay generates revenue through listing fees, commissions on sales, and additional services like payment processing and advertising opportunities.
What is the highest forecasted price for EBAY eBay Inc.?
The highest price target for EBAY is $79.00 from Ygal Arounian at Citigroup, which represents a 10.4% increase from the current price of $71.58.
What is the lowest forecasted price for EBAY eBay Inc.?
The lowest price target for EBAY is $50.00 from Youssef Squali at Truist Securities, which represents a -30.1% decrease from the current price of $71.58.
What is the overall EBAY consensus from analysts for eBay Inc.?
The overall analyst consensus for EBAY is neutral. Out of 41 Wall Street analysts, 9 rate it as Buy, 20 as Hold, and 4 as Sell, with a median price target of $69.50.
How accurate are EBAY stock price projections?
Stock price projections, including those for eBay Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: May 22, 2025 12:34 PM UTC