EBAYEBAYConsumer Cyclical · Internet Retail

EBAY Stock Forecast: eBay, Inc. Price Predictions for 2026-2027

Last close, 30 Oct 2026
$122
+0.36% on the day

The 32 Wall Street analysts covering eBay, Inc. hold a median 12-month price target of $118 — -3.0% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 92 of 100 as at 31 Oct 2026 — among the strongest tenth. The factors read stronger than the Street's target implies. That gap is the story on this page.

Market cap
$53.9B
Ticker Nerd rank
92/ 100
Median analyst target
$118
Analysts covering
32
Revenue$3.1B+14.8% y/y
Operating income$676.0M
Net income$550.0M
Free cash flow$300.0M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
+0.2%
1M
+14.7%
YTD
+40.9%
1Y
+47.1%
From 52W high
−1.0%
From 52W low
+54.6%
$79
$123
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

EBAY stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores eBay, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 31 Oct 2026
92/ 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Revisions
99
Momentum
83
Issuance
78
Volatility
78
Growth
70
Accruals
68
Quality
68
Value
65
Size
5

Revisions (99): Analysts have, on balance, been raising their forecasts.

Value (65): The shares cost a lot relative to the profits and assets behind them.

Size (5): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs systematic trader with 15+ years in markets.

Wall Street

EBAY stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on EBAY, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$60$80$100$120$140Jan 26Apr 26Jul 26Oct 26EBAYHigh $145Median $118Low $71

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says32 analysts
12 Buy18 Hold2 Sell
Low $71Median $118High $145

The green dot is the last close — the median target sits −3.0% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 16 moved their price target up and 1 moved it down.

DateFirmActionRatingTarget
30 Oct 2026SusquehannaMaintainsNeutral$110 → $125
29 Oct 2026BarclaysMaintainsOverweight$123 → $136
29 Oct 2026BernsteinMaintainsMarket Perform$115 → $125
29 Oct 2026JP MorganMaintainsNeutral$107 → $125
29 Oct 2026Morgan StanleyMaintainsOverweight$132 → $140
29 Oct 2026NeedhamMaintainsBuy$135 → $140
29 Oct 2026OppenheimerReiteratesOutperform$133 → $140
29 Oct 2026RosenblattMaintainsBuy$132 → $137
29 Oct 2026StoneXMaintainsBuy$136 → $140
29 Oct 2026Truist SecuritiesMaintainsHold$115 → $133
29 Oct 2026UBSMaintainsNeutral$131 → $137
29 Oct 2026WedbushMaintainsOutperform$137 → $153
29 Oct 2026Wells FargoUpgradeEqual-Weight$91 → $106
27 Oct 2026UBSMaintainsNeutral$120 → $131
12 Oct 2026Morgan StanleyMaintainsOverweight$127 → $132
12 Oct 2026Morgan StanleyMaintainsOverweight—
12 Oct 2026Wells FargoMaintainsUnderweight$92 → $91
12 Oct 2026Wells FargoMaintainsUnderweight—
14 Sept 2026StoneXMaintainsBuy$134 → $136
14 Sept 2026StoneXMaintainsBuy—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

EBAY appears in the Radar on the weeks it earns a place.

  • Market Radar, every Monday: the week's biggest rank moves across ~4,600 US stocks, and the reason for each.
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The AI build-out map
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  • AI cloud capacity

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  • AI chips

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  • AI networking and serversIn full

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  • Data centre power

    VRTCEGGEVVST

Performance

EBAY vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 30 Oct 2026, eBay, Inc. returned +47.1% against +12.4% for the S&P 500, dividends included.

EBAY vs S&P 500, last 12 monthsTotal return, rebased to 100
90100110120130140150Jan 26Apr 26Jul 26Oct 26EBAYS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

EBAY analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingThis fiscal year
EPS revision, 90 days
+0.4%
Analysts raising
3
Analysts cutting
0
Fundamentals

eBay, Inc. (EBAY) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
26.7×

Cheaper than 28% of US stocks

Price / sales
4.4×

Cheaper than 27% of US stocks

Price / book
12.3×

Cheaper than 7% of US stocks

EV / EBITDA
18.5×

Cheaper than 16% of US stocks

Growth & margins
Revenue growth (YoY)
13.7%

Higher than 61% of US stocks

Earnings growth (YoY)
−21.4%

Higher than 20% of US stocks

Gross margin
73.5%

Higher than 86% of US stocks

Operating margin
19.2%

Higher than 78% of US stocks

Net margin
16.9%

Higher than 80% of US stocks

Returns & dividend
Return on equity
46.0%

Higher than 92% of US stocks

Return on assets
9.3%

Higher than 91% of US stocks

Dividend yield
1.0%

Higher than 71% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

eBay, Inc. (EBAY) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • eBay, Inc. has a market value of $53.9B and an enterprise value of $58.9B.

  • Revenue in the twelve months to 30 June 2026: $12.0B. The latest quarter grew 13.7% year on year.

  • Net income over the same four quarters: $2.2B, a 18.5% net margin.

  • Diluted earnings per share, trailing twelve months: $4.83.

  • Free cash flow in the twelve months to 30 June 2026: $2.4B.

  • eBay, Inc. spent $2.1B on share buybacks and $540.0M on dividends in the twelve months to 30 June 2026.

  • Shares outstanding: 445.0M.

  • Trailing P/E: 26.7×; forward P/E: 17.8× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 1.02%, paying out 25% of earnings.

  • eBay, Inc. employs 12,300 people — $976K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 30 Oct 2026

Data provided by Twelve Data

Peers

EBAY vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelInternet Retail
CompanyMarket capTKN rank
EBAYeBay, Inc.$53.9B92
DASHDoorDash, Inc.$77.7B48
MELIMercadoLibre, Inc.$82.4B30
CPNGCoupang, Inc.$26.3B10
WWayfair, Inc.$15.4B83
CARTMaplebear, Inc.$13.6B91
CHWYChewy, Inc.$8.7B61

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own eBay, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest EBAY news & analysis

EBay Leads Five Stocks Near Buy Points From Resilient Sectors

Investors Business Daily · 31 Oct 2026positive

Investors Business Daily reports that eBay, Quest Diagnostics, Fastenal and Chubb are trading in or around buy points after earnings; TG Therapeutics has broken out.

Why it matters — The item highlights eBay’s position among stocks trading near buy points following earnings.

eBay (EBAY) Q3 Earnings: Taking a Look at Key Metrics Versus Estimates

Zacks Investment Research · 30 Oct 2026neutral

Zacks Investment Research says eBay’s Q3 results for the quarter ended September 2026 can be assessed by comparing key metrics with Wall Street estimates and year-ago values. The excerpt provides no specific metric results.

Why it matters — These comparisons may help eBay watchers evaluate quarterly performance beyond the top and bottom lines.

Natera, Shake Shack, eBay And More On CNBC's ‘Final Trades'

Benzinga · 30 Oct 2026neutral

On CNBC’s “Halftime Report Final Trades,” Rob Sechan, founder and managing partner of NewEdge Capital Group, selected eBay Inc. (NASDAQ: EBAY).

Why it matters — The segment included eBay among Sechan’s Final Trades selections.

eBay: 3 Key Takeaways for Long-Term Investors

The Motley Fool · 29 Oct 2026positive

eBay reported organic gross merchandise volume growth of 13%, surpassing $23 billion. U.S. Depop merchandise volume more than doubled year over year.

Why it matters — The figures offer eBay watchers a snapshot of marketplace activity and growth in its U.S. Depop business.

EBAY Q3 Earnings & Revenues Beat Estimates, Both Increase Y/Y

Zacks Investment Research · 29 Oct 2026positive

eBay’s Q3 2026 earnings and revenue exceeded estimates, with both increasing year over year. GMV and ad sales rose, while higher spending narrowed margins.

Why it matters — The results show growth in marketplace activity and advertising alongside pressure on margins from increased spending.

FAQ

Frequently asked questions about EBAY stock

What is the EBAY stock price forecast for 2026-2027?

The 32 Wall Street analysts covering eBay, Inc. have a median 12-month price target of $118, with estimates ranging from $71 to $145. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is EBAY stock a buy right now?

Of the 32 analysts covering eBay, Inc., 12 rate it a Buy, 18 a Hold and 2 a Sell. Ticker Nerd's systematic factor model ranks eBay, Inc. 92 out of 100 across roughly 4,600 US stocks as at 31 Oct 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank EBAY?

As at 31 Oct 2026, eBay, Inc. ranks 92 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Revisions (99 of 100).

Will EBAY stock go up?

No one can know that. What the data says: the median 12-month target from 32 analysts implies -3.0% from the last close, and Ticker Nerd's factor model ranks eBay, Inc. 92 out of 100 as at 31 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the EBAY stock forecast for 2030?

No analyst covering eBay, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for EBAY are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $71 to $145 over the next 12 months.

How has EBAY stock performed over the past year?

eBay, Inc. returned +47.1% over the 12 months to 30 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.

What does eBay, Inc. do?

eBay Inc. is a global e-commerce company that operates online marketplace platforms connecting buyers and sellers across a wide range of product categories.

What is the latest news on EBAY?

The most recent item we track (Investors Business Daily, 31 Oct 2026): "EBay Leads Five Stocks Near Buy Points From Resilient Sectors". Investors Business Daily reports that eBay, Quest Diagnostics, Fastenal and Chubb are trading in or around buy points after earnings; TG Therapeutics has broken out.

Company

About eBay, Inc.

eBay Inc. is a global e-commerce company that operates online marketplace platforms connecting buyers and sellers across a wide range of product categories. eBay’s core business centers on enabling consumer-to-consumer and business-to-consumer commerce through its marketplace, mobile apps, and localized sites, with offerings that support listing, buying, selling, payment processing, and advertising services. The platform is widely used for new and used goods, including collectibles, fashion, electronics, home and garden items, and vehicle parts and accessories. eBay also serves specialized and enthusiast-driven categories, making it an important venue for independent sellers, small businesses, and individual consumers engaged in digital retail. Founded in 1995 and headquartered in San Jose, California, eBay remains a prominent participant in global online commerce, facilitating transactions in more than 190 markets.

CEO Mr. Jamie J. Iannone · 12,300 employees · United States · https://www.ebayinc.com