MATConsumer Cyclical · LeisureThe 16 Wall Street analysts covering Mattel, Inc. hold a median 12-month price target of $18 — +19.8% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 64 of 100 as at 15 Aug 2026 — in the upper half.
Consensus tells you what everyone already believes. The model scores Mattel, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.
Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested
Quality (90): The business earns solid, repeatable profits on what it owns.
Momentum (22): The shares have been drifting down relative to others.
Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.
The bullish and bearish analyst opinions on MAT, reported as data — targets and ratings, the market's view beside the model's.
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
The green dot is the last close — the median target sits +19.8% from it.
Of the 20 most recent actions, 0 moved their price target up and 3 moved it down.
| Date | Firm | Action | Rating | Target |
|---|---|---|---|---|
| 14 July 2026 | Roth Capital | Maintains | Neutral | $16 → $15 |
| 10 July 2026 | Citigroup | Maintains | Neutral | $16 → $15 |
| 9 July 2026 | Goldman Sachs | Downgrade | Sell | $15 → $12 |
| 26 June 2026 | Goldman Sachs | Maintains | Neutral | — |
| 30 Apr 2026 | JP Morgan | Maintains | Underweight | — |
| 30 Apr 2026 | Wells Fargo | Maintains | Overweight | — |
| 11 Mar 2026 | Wells Fargo | Initiates | Overweight | — |
| 18 Feb 2026 | Goldman Sachs | Maintains | Neutral | — |
| 12 Feb 2026 | Citigroup | Downgrade | Neutral | — |
| 12 Feb 2026 | Goldman Sachs | Maintains | Neutral | — |
| 11 Feb 2026 | DA Davidson | Maintains | Buy | — |
| 11 Feb 2026 | Jefferies | Maintains | Buy | — |
| 11 Feb 2026 | JP Morgan | Downgrade | Underweight | — |
| 4 Feb 2026 | Roth Capital | Maintains | Neutral | — |
| 2 Feb 2026 | Morgan Stanley | Maintains | Equal-Weight | — |
| 9 Jan 2026 | Goldman Sachs | Downgrade | Neutral | — |
| 7 Jan 2026 | UBS | Maintains | Buy | — |
| 10 Nov 2025 | Seaport Global | Initiates | Neutral | — |
| 27 Oct 2025 | JP Morgan | Maintains | Neutral | — |
| 22 Oct 2025 | DA Davidson | Maintains | Buy | — |
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Computed off the Friday close and sent before the US open.
Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. MAT appears on the weeks it earns a place.
Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.
A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.
Cheaper than 57% of US stocks
Cheaper than 75% of US stocks
Cheaper than 45% of US stocks
Cheaper than 39% of US stocks
Higher than 54% of US stocks
Higher than 48% of US stocks
Higher than 60% of US stocks
Higher than 47% of US stocks
Higher than 66% of US stocks
Higher than 82% of US stocks
Higher than 75% of US stocks
Higher than 77% of US dividend payers
Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.
The nearest names by industry and size, scored by the same model — like for like.
Look up any of the roughly 4,600 stocks we score.
The rank is the raw material. Whether the rules would actually own Mattel, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →
Mattel is releasing two new exclusive Monster High dolls based on characters Wednesday Addams and Agnes DeMille from Netflix's "Wednesday" series. The dolls will be added to Mattel's Monster High product line.
Why it matters — A MAT watcher would care because this new product release tied to the popular Netflix series could broaden Mattel's toy portfolio and consumer appeal.
Zacks Investment Research notes that Hasbro, Mattel and JAKKS Pacific could benefit from licensed franchises, STEM demand and emerging markets, while tariffs and cost pressures remain key risks to the sector.
Why it matters — For MAT watchers, this highlights potential growth drivers for Mattel's toy business but also flags cost and tariff headwinds that could affect its performance.
Mattel reported 10% year-over-year net sales growth in the second quarter, according to a Tuesday earnings call and press release. Chairman and CEO Ynon Kreiz attributed the growth to toy-based movies and adult collectors.
Why it matters — The 10% Q2 net sales growth and the drivers named by management indicate continued consumer demand across Mattel's film-linked and adult-collector toy segments.
Mattel reported Q2 sales up 10%, with gains in Vehicles and games helping revenue beat estimates, but earnings missed estimates as higher costs and margin pressure drove a sharp earnings decline.
Why it matters — A MAT watcher would care because strong revenue growth in Vehicles was more than offset by cost- and margin-driven weakness in profitability.
Mattel reported an $18 million loss in its second quarter, but said the new Masters of the Universe movie boosted sales of action figures and related toys.
Why it matters — The results show that despite a disappointing box-office performance, Mattel's film strategy can still drive toy sales.
The 16 Wall Street analysts covering Mattel, Inc. have a median 12-month price target of $18, with estimates ranging from $12 to $28. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.
Of the 16 analysts covering Mattel, Inc., 10 rate it a Buy, 4 a Hold and 2 a Sell. Ticker Nerd's systematic factor model ranks Mattel, Inc. 64 out of 100 across roughly 4,600 US stocks as at 15 Aug 2026. None of this is personal advice — it does not consider your circumstances.
As at 15 Aug 2026, Mattel, Inc. ranks 64 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (90 of 100).
No one can know that. What the data says: the median 12-month target from 16 analysts implies +19.8% from the last close, and Ticker Nerd's factor model ranks Mattel, Inc. 64 out of 100 as at 15 Aug 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.
No analyst covering Mattel, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for MAT are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $12 to $28 over the next 12 months.
Mattel, Inc. returned -17.8% over the 12 months to 14 Aug 2026, with dividends reinvested. Past performance does not indicate future returns.
Mattel Inc. is a global play and family entertainment company that designs, manufactures, and markets a wide range of toys and related products.
The most recent item we track (Forbes, 13 Aug 2026): "Mattel Releasing Two New Exclusive ‘Wednesday' Monster High Dolls". Mattel is releasing two new exclusive Monster High dolls based on characters Wednesday Addams and Agnes DeMille from Netflix's "Wednesday" series. The dolls will be added to Mattel's Monster High product line.
Mattel Inc. is a global play and family entertainment company that designs, manufactures, and markets a wide range of toys and related products. Headquartered in El Segundo, California, Mattel focuses on building and managing a portfolio of franchise brands that span dolls, vehicles, games, preschool toys, and licensed entertainment properties. Its brand lineup includes Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, Polly Pocket, and other owned and licensed IP, which it monetizes through physical toys, content, consumer products, and digital and live experiences. Mattel’s products are sold worldwide in collaboration with major retail partners and through direct-to-consumer channels, giving the company a strong presence in the global consumer discretionary and recreational products landscape. Operationally, Mattel organizes its business into North America, International, and American Girl segments, allowing it to tailor product development and marketing to regional and brand-specific demands. This structure supports its role as a key player in children’s play, entertainment, learning, and development across multiple markets.
CEO Mr. Ynon Kreiz · 31,000 employees · United States · https://corporate.mattel.com