ROKUCommunication Services · EntertainmentThe 27 Wall Street analysts covering Roku, Inc. hold a median 12-month price target of $160 — +5.2% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 89 of 100 as at 6 Oct 2026 — inside the top quartile. Here, the model and the Street point the same way.
Consensus tells you what everyone already believes. The model scores Roku, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.
Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested
Quality (95): The business earns solid, repeatable profits on what it owns.
Volatility (22): The share price moves around a lot.
Size (9): Larger than most of the companies we track — more scrutinised, less often mispriced.
Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.
The bullish and bearish analyst opinions on ROKU, reported as data — targets and ratings, the market's view beside the model's.
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Data provided by Twelve Data
The green dot is the last close — the median target sits +5.2% from it.
Of the 20 most recent actions, 3 moved their price target up and 1 moved it down.
| Date | Firm | Action | Rating | Target |
|---|---|---|---|---|
| 24 Sept 2026 | Wedbush | Reiterates | Neutral | $155 |
| 24 Aug 2026 | JP Morgan | Assumes | Neutral | $160 |
| 14 Aug 2026 | Wells Fargo | Downgrade | Equal-Weight | $167 → $165 |
| 14 Aug 2026 | Wells Fargo | Downgrade | Equal-Weight | — |
| 10 Aug 2026 | Rosenblatt | Maintains | Buy | $160 |
| 10 Aug 2026 | Rosenblatt | Maintains | Buy | — |
| 7 Aug 2026 | Guggenheim | Downgrade | Neutral | — |
| 7 Aug 2026 | Guggenheim | Downgrade | Neutral | $145 → $160 |
| 7 Aug 2026 | Seaport Global | Downgrade | Neutral | — |
| 7 Aug 2026 | Seaport Global | Downgrade | Neutral | — |
| 7 Aug 2026 | UBS | Maintains | Neutral | — |
| 7 Aug 2026 | UBS | Maintains | Neutral | $126 → $172 |
| 17 July 2026 | Citigroup | Maintains | Neutral | $120 → $157 |
| 17 July 2026 | Citigroup | Maintains | Neutral | — |
| 16 June 2026 | Citizens | Downgrade | Market Perform | — |
| 16 June 2026 | Evercore ISI Group | Downgrade | In-Line | — |
| 16 June 2026 | JP Morgan | Downgrade | Neutral | — |
| 16 June 2026 | Loop Capital | Downgrade | Hold | — |
| 16 June 2026 | Needham | Reiterates | Buy | — |
| 16 June 2026 | Piper Sandler | Downgrade | Neutral | — |
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Computed off the Friday close and sent before the US open.
Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. ROKU appears on the weeks it earns a place.
Both lines are total return — dividends reinvested — so the comparison is honest on both sides.
Over the twelve months to 6 Oct 2026, Roku, Inc. returned +45.0% against +17.3% for the S&P 500, dividends included.
Download this chart as an image — free to reuse; link this page as the source.
Data provided by Twelve Data
Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.
A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.
Cheaper than 11% of US stocks
Cheaper than 28% of US stocks
Cheaper than 12% of US stocks
Cheaper than 7% of US stocks
Higher than 71% of US stocks
Higher than 98% of US stocks
Higher than 62% of US stocks
Higher than 68% of US stocks
Higher than 64% of US stocks
Higher than 71% of US stocks
Higher than 73% of US stocks
Higher than 1% of US dividend payers
Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.
The headline figures, each with its date. Every row carries its own link — cite it straight from here.
Roku, Inc. has a market value of $22.6B and an enterprise value of $20.5B.
Revenue in the twelve months to 30 June 2026: $5.2B. The latest quarter grew 21.9% year on year.
Net income over the same four quarters: $355.2M, a 6.8% net margin.
Diluted earnings per share, trailing twelve months: $2.34.
Free cash flow in the twelve months to 30 June 2026: $709.9M.
Roku, Inc. spent $312.7M on share buybacks in the twelve months to 30 June 2026.
Trailing P/E: 64.8×; forward P/E: 38.8× — the forward figure prices analyst consensus estimates, not reported earnings.
Forward dividend yield: 0.00%, paying out 0% of earnings.
Roku, Inc. employs 3,600 people — $1.4M of revenue per employee.
Data provided by Twelve Data
The nearest names by industry and size, scored by the same model — like for like.
Look up any of the roughly 4,600 stocks we score.
The rank is the raw material. Whether the rules would actually own Roku, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →
Zacks Investment Research reports that users of Zacks.com have recently been paying close attention to Roku (ROKU), prompting a closer look at the stock.
Why it matters — The item notes increased user attention to ROKU but provides no further information about the company or its stock.
Zacks identified PWR, FORM, SMTC, CNC and ROKU as stocks with growth prospects in Q4 following a mixed Q3, citing streaming growth among the drivers.
Why it matters — The item specifically links Roku’s Q4 growth prospects to streaming growth.
Seeking Alpha says Roku’s platform strategy and partnerships support its competitive position amid the shift from cable to connected TV. It reports that the Fox acquisition adds content and partnership opportunities that could support user growth and revenue potential.
Why it matters — The acquisition may strengthen Roku’s content offering and create additional opportunities as viewing shifts toward connected TV.
Roku's CFO Dan Jedda sold 7,000 shares for approximately $1.1 million on September 15, 2026, a transaction equal to 9% of his pre-filing equity stake. Separately, the DOJ has extended its review of the Fox acquisition.
Why it matters — A CFO insider sale combined with a prolonged regulatory review of the Fox acquisition could signal caution to ROKU watchers about both management sentiment and deal timing.
Roku (ROKU) has drawn increased attention from Zacks.com users recently. The article notes that it is wise to be aware of facts that could affect the stock's prospects.
Why it matters — ROKU watchers would care because increased attention and awareness of key factors may be relevant to assessing the stock's outlook.
The 27 Wall Street analysts covering Roku, Inc. have a median 12-month price target of $160, with estimates ranging from $150 to $205. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.
Of the 27 analysts covering Roku, Inc., 7 rate it a Buy, 20 a Hold and 0 a Sell. Ticker Nerd's systematic factor model ranks Roku, Inc. 89 out of 100 across roughly 4,600 US stocks as at 6 Oct 2026. None of this is personal advice — it does not consider your circumstances.
As at 6 Oct 2026, Roku, Inc. ranks 89 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (95 of 100).
No one can know that. What the data says: the median 12-month target from 27 analysts implies +5.2% from the last close, and Ticker Nerd's factor model ranks Roku, Inc. 89 out of 100 as at 6 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.
No analyst covering Roku, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for ROKU are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $150 to $205 over the next 12 months.
Roku, Inc. returned +45.0% over the 12 months to 6 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.
Roku, Inc. Class A Common Stock represents ownership in Roku, a company that develops a television streaming platform and related connected-TV products.
The most recent item we track (Zacks Investment Research, 6 Oct 2026): "Roku, Inc. (ROKU) is Attracting Investor Attention: Here is What You Should Know". Zacks Investment Research reports that users of Zacks.com have recently been paying close attention to Roku (ROKU), prompting a closer look at the stock.
Roku, Inc. Class A Common Stock represents ownership in Roku, a company that develops a television streaming platform and related connected-TV products. Roku’s core business centers on its streaming operating system, which helps viewers discover and access movies, series, live news, sports, and other digital content across smart TVs and streaming devices. The company also operates an advertising-supported streaming platform and provides tools that help content publishers and advertisers reach streaming audiences. In addition to software and platform services, Roku sells streaming players, Roku-branded televisions, audio products, smart home products, and related accessories. Roku serves consumers and advertising partners in the U.S. and international markets, making it a significant participant in the connected-TV ecosystem and digital media distribution.
CEO Mr. Anthony J. Wood · 3,600 employees · United States · https://www.roku.com
