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SMPL Stock Forecast 2026-2027
$12.41
Current Price
$1.15B
Market Cap
Buy 6
Hold 7
Sell 0
Wall St Analyst Ratings
Distance to SMPL Price Targets
+214.3%
To High Target of $39.00
+24.9%
To Median Target of $15.50
+4.8%
To Low Target of $13.00
SMPL Price Momentum
+5.9%
1 Week Change
-12.2%
1 Month Change
-65.8%
1 Year Change
-38.2%
Year-to-Date Change
-66.6%
From 52W High of $37.20
+21.5%
From 52W Low of $10.21
📊 TOP ANALYST CALLS
Did SMPL Make This Month's Elite Buy List?
We don't follow just any analyst — only the top 3% with a proven track record make our cut. See if Simply Good Foods is one of their latest high-conviction picks.
Latest SMPL Stock Price Targets & Analyst Predictions
Based on our analysis of 21 Wall Street analysts, SMPL has a neutral consensus with a median price target of $15.50 (ranging from $13.00 to $39.00). The overall analyst rating is Buy (7.8/10). Currently trading at $12.41, the median forecast implies a 24.9% upside. This outlook is supported by 6 Buy, 7 Hold, and 0 Sell ratings.
The most optimistic forecast comes from Brian Holland at DA Davidson, projecting a 214.3% upside. Conversely, the most conservative target is provided by Peter Grom at UBS, suggesting a 4.8% upside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
SMPL Analyst Ratings
6
Buy
7
Hold
0
Sell
SMPL Price Target Range
Low
$13.00
Average
$15.50
High
$39.00
Current: $12.41
Latest SMPL Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for SMPL.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Apr 14, 2026 | BTIG | Rob Dickerson | Neutral | Initiates | $N/A |
| Apr 10, 2026 | Morgan Stanley | Megan Alexander | Equal-Weight | Maintains | $14.00 |
| Apr 10, 2026 | UBS | Peter Grom | Neutral | Maintains | $13.00 |
| Apr 10, 2026 | Stifel | Matthew Smith | Buy | Maintains | $20.00 |
| Apr 10, 2026 | TD Cowen | Robert Moskow | Hold | Maintains | $13.00 |
| Apr 10, 2026 | DA Davidson | Brian Holland | Neutral | Maintains | $39.00 |
| Apr 10, 2026 | Deutsche Bank | Steve Powers | Hold | Maintains | $13.00 |
| Apr 10, 2026 | Stephens & Co. | Ben Bienvenu | Equal-Weight | Downgrade | $14.00 |
| Apr 2, 2026 | UBS | Peter Grom | Neutral | Maintains | $16.00 |
| Mar 16, 2026 | Jefferies | Kaumil Gajrawala | Buy | Upgrade | $22.00 |
| Dec 19, 2025 | Bernstein | Alexia Howard | Outperform | Maintains | $31.00 |
| Nov 12, 2025 | Mizuho | John Baumgartner | Outperform | Maintains | $35.00 |
| Oct 24, 2025 | UBS | Peter Grom | Neutral | Maintains | $23.00 |
| Oct 22, 2025 | Jefferies | Kaumil Gajrawala | Hold | Maintains | $27.00 |
| Oct 8, 2025 | UBS | Peter Grom | Neutral | Maintains | $27.00 |
| Sep 4, 2025 | Jefferies | Hold | Maintains | $N/A | |
| Jul 15, 2025 | Mizuho | John Baumgartner | Outperform | Maintains | $43.00 |
| Jul 1, 2025 | UBS | Peter Grom | Neutral | Maintains | $36.00 |
| Jun 27, 2025 | Stifel | Matthew Smith | Buy | Maintains | $38.00 |
| Jun 18, 2025 | Citigroup | Jonmichael Shekian | Buy | Maintains | $40.00 |
Simply Good Foods Co. (SMPL) Competitors
The following stocks are similar to Simply Good Foods based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Simply Good Foods Co. (SMPL) Financial Data
Simply Good Foods Co. has a market capitalization of $1.15B with a P/E ratio of 16.0x. The company generates $1.42B in trailing twelve-month revenue with a -7.5% profit margin.
Revenue growth is -9.4% quarter-over-quarter, while maintaining an operating margin of +13.8% and return on equity of -6.4%.
Valuation Metrics
Market Cap
$1.15B
Enterprise Value
$1.42B
P/E Ratio
16.0x
PEG Ratio
0.0x
Price/Sales
0.8x
Growth & Margins
Revenue Growth (YoY)
-9.4%
Gross Margin
+31.6%
Operating Margin
+13.8%
Net Margin
-7.5%
EPS Growth
-9.4%
Financial Health
Cash/Price Ratio
+9.6%
Current Ratio
5.1x
Debt/Equity
30.2x
ROE
-6.4%
ROA
+5.8%
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Simply Good Foods Co. (SMPL) Business Model
About Simply Good Foods Co.
What They Do
Develops and sells nutritional snacks and meal replacements.
Business Model
Simply Good Foods Co. generates revenue by creating and marketing a diverse range of nutritional snacks and meal replacements. The company sells its products through various retail channels, including grocery stores, mass merchandise outlets, clubs, and online platforms, targeting health-conscious consumers with its well-known brands.
Additional Information
Founded in 2017 and based in Denver, Colorado, Simply Good Foods Co. offers a portfolio that includes protein bars, shakes, and plant-based options, catering to different dietary needs. Its brands, such as Quest and Atkins, are recognized for promoting healthier eating habits, focusing on low sugar, low carbohydrate, and allergen-free products.
Company Information
Sector
Consumer Defensive
Industry
Packaged Foods
Employees
328
CEO
Mr. Joseph E. Scalzo
Country
United States
IPO Year
2017
Simply Good Foods Co. (SMPL) Latest News & Analysis
Featured Analysis
Powered by
Zacks Investment Research
Company News for Apr 10, 2026
Companies in The News Are:SMPL,STZ.APLD,AMD
Apr 10, 2026
By Zacks Equity Research
Corporate Summary
Latest News
Quick Summary
Bleichmar Fonti & Auld LLP is investigating The Simply Good Foods Company (NASDAQ:SMPL) for potential securities fraud following a significant stock drop. Investors can seek more information via their website.
Why It Matters
The investigation into Simply Good Foods for potential securities fraud signals heightened risk and uncertainty, likely affecting investor confidence and stock performance.
Source: GlobeNewsWire
Market Sentiment:
Neutral
Quick Summary
Kirby McInerney LLP is investigating The Simply Good Foods Company (NASDAQ: SMPL) for potential violations of federal securities laws and unlawful business practices.
Why It Matters
Ongoing legal investigations can lead to financial penalties or reputational damage for Simply Good Foods, potentially impacting stock performance and investor confidence.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
Simply Good Foods aims to boost sales as competitors in the protein bar market gain market share.
Why It Matters
Simply Good Foods' efforts to revitalize sales indicate potential shifts in market dynamics, which could affect its competitive position and profitability amidst rising competition in the protein bar sector.
Source: WSJ
Market Sentiment:
Negative
Quick Summary
Simply Good Foods (NASDAQ: SMPL) reported a 9.4% revenue decline and a 460-basis-point gross margin contraction in Q2 2026, leading to a 25% stock drop and reduced full-year guidance.
Why It Matters
Simply Good Foods' lowered guidance and poor Q2 results highlight financial instability, leading to significant stock declines and increased risk for investors.
Source: PRNewsWire
Market Sentiment:
Neutral
Quick Summary
Kirby McInerney LLP is investigating The Simply Good Foods Company (NASDAQ: SMPL) for potential violations of federal securities laws or unlawful business practices.
Why It Matters
The investigation into Simply Good Foods for potential securities law violations could lead to legal repercussions, affecting stock performance and investor confidence.
Source: GlobeNewsWire
Market Sentiment:
Neutral
Quick Summary
The Law Offices of Howard G. Smith is investigating The Simply Good Foods Company (NASDAQ: SMPL) for potential violations of federal securities laws.
Why It Matters
The investigation into Simply Good Foods for potential federal securities law violations could signal financial instability, impacting stock price and investor confidence.
Source: Business Wire
Market Sentiment:
Neutral
Frequently Asked Questions About SMPL Stock
What is Simply Good Foods Co.'s (SMPL) stock forecast for 2026?
Based on our analysis of 21 Wall Street analysts, Simply Good Foods Co. (SMPL) has a median price target of $15.50. The highest price target is $39.00 and the lowest is $13.00.
Is SMPL stock a good investment in 2026?
According to current analyst ratings, SMPL has 6 Buy ratings, 7 Hold ratings, and 0 Sell ratings. The stock is currently trading at $12.41. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for SMPL stock?
Wall Street analysts predict SMPL stock could reach $15.50 in the next 12 months. This represents a 24.9% increase from the current price of $12.41. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Simply Good Foods Co.'s business model?
Simply Good Foods Co. generates revenue by creating and marketing a diverse range of nutritional snacks and meal replacements. The company sells its products through various retail channels, including grocery stores, mass merchandise outlets, clubs, and online platforms, targeting health-conscious consumers with its well-known brands.
What is the highest forecasted price for SMPL Simply Good Foods Co.?
The highest price target for SMPL is $39.00 from Brian Holland at DA Davidson, which represents a 214.3% increase from the current price of $12.41.
What is the lowest forecasted price for SMPL Simply Good Foods Co.?
The lowest price target for SMPL is $13.00 from Peter Grom at UBS, which represents a 4.8% increase from the current price of $12.41.
What is the overall SMPL consensus from analysts for Simply Good Foods Co.?
The overall analyst consensus for SMPL is neutral. Out of 21 Wall Street analysts, 6 rate it as Buy, 7 as Hold, and 0 as Sell, with a median price target of $15.50.
How accurate are SMPL stock price projections?
Stock price projections, including those for Simply Good Foods Co., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: April 22, 2026 3:49 AM UTC