ZBRATechnology · Communication EquipmentThe 16 Wall Street analysts covering Zebra Technologies Corp. hold a median 12-month price target of $420 — +9.4% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 79 of 100 as at 20 Oct 2026 — inside the top quartile. Here, the model and the Street point the same way.
Consensus tells you what everyone already believes. The model scores Zebra Technologies Corp. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.
Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested
Revisions (99): Analysts have, on balance, been raising their forecasts.
Volatility (36): The share price moves around a lot.
Size (10): Larger than most of the companies we track — more scrutinised, less often mispriced.
Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.
The bullish and bearish analyst opinions on ZBRA, reported as data — targets and ratings, the market's view beside the model's.
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Data provided by Twelve Data
The green dot is the last close — the median target sits +9.4% from it.
Of the 20 most recent actions, 12 moved their price target up and 0 moved it down.
| Date | Firm | Action | Rating | Target |
|---|---|---|---|---|
| 12 Oct 2026 | Barclays | Maintains | Overweight | $410 → $416 |
| 12 Oct 2026 | Citigroup | Maintains | Neutral | $396 → $400 |
| 5 Oct 2026 | Truist Securities | Maintains | Hold | $355 → $378 |
| 15 Sept 2026 | Needham | Maintains | Buy | $410 → $435 |
| 15 Sept 2026 | Needham | Maintains | Buy | — |
| 5 Aug 2026 | Barclays | Maintains | Overweight | $346 → $410 |
| 5 Aug 2026 | Barclays | Maintains | Overweight | — |
| 5 Aug 2026 | BNP Paribas | Reiterates | Outperform | $370 → $455 |
| 5 Aug 2026 | BNP Paribas | Reiterates | Outperform | — |
| 5 Aug 2026 | Citigroup | Maintains | Neutral | — |
| 5 Aug 2026 | Citigroup | Maintains | Neutral | $306 → $396 |
| 5 Aug 2026 | Keybanc | Maintains | Overweight | — |
| 5 Aug 2026 | Keybanc | Maintains | Overweight | $305 → $430 |
| 5 Aug 2026 | Needham | Maintains | Buy | $345 → $410 |
| 5 Aug 2026 | Needham | Maintains | Buy | — |
| 5 Aug 2026 | TD Cowen | Maintains | Buy | — |
| 5 Aug 2026 | TD Cowen | Maintains | Buy | $400 → $450 |
| 5 Aug 2026 | Truist Securities | Maintains | Hold | — |
| 5 Aug 2026 | Truist Securities | Maintains | Hold | $296 → $355 |
| 13 July 2026 | Citigroup | Maintains | Neutral | $284 → $306 |
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
ZBRA appears in the Radar on the weeks it earns a place.
Both lines are total return — dividends reinvested — so the comparison is honest on both sides.
Over the twelve months to 20 Oct 2026, Zebra Technologies Corp. returned +27.4% against +15.8% for the S&P 500, dividends included.
Download this chart as an image — free to reuse; link this page as the source.
Data provided by Twelve Data
Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.
A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.
Cheaper than 22% of US stocks
Cheaper than 38% of US stocks
Cheaper than 18% of US stocks
Cheaper than 18% of US stocks
Higher than 69% of US stocks
Higher than 85% of US stocks
Higher than 65% of US stocks
Higher than 80% of US stocks
Higher than 68% of US stocks
Higher than 75% of US stocks
Higher than 86% of US stocks
Higher than 1% of US dividend payers
Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.
The headline figures, each with its date. Every row carries its own link — cite it straight from here.
Zebra Technologies Corp. has a market value of $17.9B and an enterprise value of $20.6B.
Revenue in the twelve months to 30 June 2026: $5.8B. The latest quarter grew 20.4% year on year.
Net income over the same four quarters: $539.0M, a 9.2% net margin.
Diluted earnings per share, trailing twelve months: $10.93.
Free cash flow in the twelve months to 30 June 2026: $904.0M.
Zebra Technologies Corp. spent $905.0M on share buybacks in the twelve months to 30 June 2026.
Trailing P/E: 35.0×; forward P/E: 17.1× — the forward figure prices analyst consensus estimates, not reported earnings.
Forward dividend yield: 0.00%, paying out 0% of earnings.
Zebra Technologies Corp. employs 10,700 people — $546K of revenue per employee.
Data provided by Twelve Data
The nearest names by industry and size, scored by the same model — like for like.
Look up any of the roughly 4,600 stocks we score.
The rank is the raw material. Whether the rules would actually own Zebra Technologies Corp. — and when they’d sell — is the membership. See the Ticker Nerd 20 →
Zacks Investment Research reports that Zebra Technologies shares have rallied 71% in six months, citing broad demand, acquisitions, strong cash flow and bullish momentum as factors supporting further growth.
Why it matters — The reported rally and cited business factors are relevant to investors following ZBRA’s recent performance and growth outlook.
Zebra Technologies will report its third-quarter 2026 financial results on the morning of Nov. 3, 2026. The company will host a conference call that day at 7:30 a.m. CT (8:30 a.m. ET), with a live webcast available through its website’s events section.
Why it matters — ZBRA watchers can note the date and time of the results release and conference call.
Zebra Technologies announced it has been named to Business Insider's inaugural America's Most Innovative Businesses list, which recognizes publicly traded U.S. companies demonstrating exceptional innovation and operational impact. Zebra's innovative offerings are trusted by organizations globally across various sectors.
Why it matters — The recognition highlights Zebra's standing as an innovator in its industry, potentially reinforcing its reputation with customers and investors.
Zebra Technologies announced that its Chief Technology Officer, Tom Bianculli, will deliver a keynote address at the 6th United Nations General Assembly Digital Health Symposium at Seton Hall University, focusing on the importance of intelligent, connected healthcare ecosystems.
Why it matters — The keynote showcases Zebra's leadership and visibility in healthcare technology on a prestigious global stage, highlighting the company's role in digitizing and automating healthcare workflows.
Zebra Technologies announced the launch of its KC401 kiosk, a self-service device with a 10-inch display designed to handle routine inquiries across industries. The kiosk aims to reduce queue times, eliminate workflow bottlenecks, and free up staff for higher-value customer and patient interactions.
Why it matters — The product launch expands Zebra's self-service portfolio, tapping into the growing demand for automated customer and patient interaction solutions.
The 16 Wall Street analysts covering Zebra Technologies Corp. have a median 12-month price target of $420, with estimates ranging from $350 to $460. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.
Of the 16 analysts covering Zebra Technologies Corp., 10 rate it a Buy, 6 a Hold and 0 a Sell. Ticker Nerd's systematic factor model ranks Zebra Technologies Corp. 79 out of 100 across roughly 4,600 US stocks as at 20 Oct 2026. None of this is personal advice — it does not consider your circumstances.
As at 20 Oct 2026, Zebra Technologies Corp. ranks 79 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Revisions (99 of 100).
No one can know that. What the data says: the median 12-month target from 16 analysts implies +9.4% from the last close, and Ticker Nerd's factor model ranks Zebra Technologies Corp. 79 out of 100 as at 20 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.
No analyst covering Zebra Technologies Corp. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for ZBRA are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $350 to $460 over the next 12 months.
Zebra Technologies Corp. returned +27.4% over the 12 months to 20 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.
Zebra Technologies Corp. Class A Common Stock is the equity security of Zebra Technologies, a company that provides automatic identification and data capture solutions for enterprises worldwide.
The most recent item we track (Zacks Investment Research, 12 Oct 2026): "Should You Buy Zebra Technologies Stock After a 71% Rally in 6 Months?". Zacks Investment Research reports that Zebra Technologies shares have rallied 71% in six months, citing broad demand, acquisitions, strong cash flow and bullish momentum as factors supporting further growth.
Zebra Technologies Corp. Class A Common Stock is the equity security of Zebra Technologies, a company that provides automatic identification and data capture solutions for enterprises worldwide. Zebra Technologies designs and supplies barcode printers and scanners, mobile computers, RFID readers, machine vision systems, specialty printing devices, and software used to improve tracking, visibility, and workflow efficiency. Its products and services support operations in retail, e-commerce, manufacturing, transportation and logistics, healthcare, and the public sector. The company also offers workflow optimization, asset visibility, and frontline productivity tools that help organizations connect people, assets, and data across complex operational environments. Zebra Technologies Corp. Class A Common Stock represents ownership in a business focused on industrial and enterprise technologies that are widely used in point-of-sale, warehouse, field operations, and other mission-critical settings.
CEO Mr. William J. Burns · 10,700 employees · United States · https://www.zebra.com
