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YELP Stock Forecast 2026-2027
$27.94
Current Price
$1.72B
Market Cap
Buy 2
Hold 7
Sell 2
Wall St Analyst Ratings
Distance to YELP Price Targets
+11.0%
To High Target of $31.00
-10.5%
To Median Target of $25.00
-21.3%
To Low Target of $22.00
YELP Price Momentum
+8.4%
1 Week Change
+13.8%
1 Month Change
-15.5%
1 Year Change
-8.1%
Year-to-Date Change
-32.2%
From 52W High of $41.22
+42.6%
From 52W Low of $19.60
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Latest YELP Stock Price Targets & Analyst Predictions
Based on our analysis of 26 Wall Street analysts, YELP has a neutral consensus with a median price target of $25.00 (ranging from $22.00 to $31.00). The overall analyst rating is Buy (6.2/10). Currently trading at $27.94, the median forecast implies a -10.5% downside. This outlook is supported by 2 Buy, 7 Hold, and 2 Sell ratings.
The most optimistic forecast comes from Brian Fitzgerald at Wells Fargo, projecting a 11.0% upside. Conversely, the most conservative target is provided by Cory Carpenter at JP Morgan, suggesting a 21.3% downside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
YELP Analyst Ratings
2
Buy
7
Hold
2
Sell
YELP Price Target Range
Low
$22.00
Average
$25.00
High
$31.00
Current: $27.94
Latest YELP Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for YELP.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Feb 17, 2026 | Goldman Sachs | Eric Sheridan | Neutral | Maintains | $25.00 |
| Feb 17, 2026 | JP Morgan | Cory Carpenter | Neutral | Maintains | $22.00 |
| Jan 13, 2026 | Morgan Stanley | Brian Nowak | Underweight | Maintains | $28.00 |
| Dec 11, 2025 | Jefferies | John Colantuoni | Hold | Maintains | $32.00 |
| Nov 10, 2025 | JP Morgan | Cory Carpenter | Neutral | Maintains | $30.00 |
| Nov 10, 2025 | Evercore ISI Group | Shweta Khajuria | Outperform | Maintains | $38.00 |
| Oct 13, 2025 | Evercore ISI Group | Shweta Khajuria | Outperform | Upgrade | $45.00 |
| Aug 8, 2025 | B of A Securities | Nitin Bansal | Underperform | Maintains | $30.00 |
| Apr 22, 2025 | JP Morgan | Cory Carpenter | Neutral | Maintains | $35.00 |
| Apr 17, 2025 | Morgan Stanley | Brian Nowak | Underweight | Maintains | $30.00 |
| Jan 13, 2025 | Morgan Stanley | Brian Nowak | Underweight | Maintains | $35.00 |
| Nov 8, 2024 | Baird | Colin Sebastian | Neutral | Maintains | $37.00 |
| Oct 14, 2024 | Goldman Sachs | Eric Sheridan | Neutral | Downgrade | $38.00 |
| Sep 16, 2024 | B of A Securities | Nitin Bansal | Underperform | Initiates | $30.00 |
| Aug 12, 2024 | JP Morgan | Cory Carpenter | Neutral | Maintains | $35.00 |
| Jul 23, 2024 | Morgan Stanley | Brian Nowak | Underweight | Maintains | $34.00 |
| Jul 16, 2024 | Wolfe Research | Shweta Khajuria | Peer Perform | Initiates | $N/A |
| May 10, 2024 | Craig-Hallum | Jason Kreyer | Buy | Maintains | $48.00 |
| May 10, 2024 | Baird | Colin Sebastian | Neutral | Maintains | $39.00 |
| Mar 27, 2024 | Raymond James | Josh Beck | Market Perform | Initiates | $N/A |
Yelp Inc. (YELP) Competitors
The following stocks are similar to Yelp based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Yelp Inc. (YELP) Financial Data
Yelp Inc. has a market capitalization of $1.72B with a P/E ratio of 12.5x. The company generates $1.46B in trailing twelve-month revenue with a 9.9% profit margin.
Revenue growth is -0.5% quarter-over-quarter, while maintaining an operating margin of +13.1% and return on equity of +20.0%.
Valuation Metrics
Market Cap
$1.72B
Enterprise Value
$1.36B
P/E Ratio
12.5x
PEG Ratio
-4.0x
Price/Sales
1.2x
Growth & Margins
Revenue Growth (YoY)
-0.5%
Gross Margin
+90.0%
Operating Margin
+13.1%
Net Margin
+9.9%
EPS Growth
-10.5%
Financial Health
Cash/Price Ratio
+19.5%
Current Ratio
3.0x
Debt/Equity
3.5x
ROE
+20.0%
ROA
+12.1%
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Yelp Inc. (YELP) Business Model
About Yelp Inc.
What They Do
Local business directory and review platform.
Business Model
Yelp generates revenue primarily through advertising services offered to local businesses. By providing tools for business owners to engage with customers, track performance, and promote their services, Yelp creates a valuable platform for small-to-medium-sized enterprises to enhance their visibility and credibility.
Additional Information
Yelp is well-established in sectors like hospitality, retail, food services, and entertainment, leveraging user-generated content to influence consumer behavior and aid informed purchasing decisions. The company is headquartered in San Francisco, California and operates both in the United States and internationally.
Company Information
Sector
Communication Services
Industry
Internet Content & Information
Employees
5,168
CEO
Mr. Jeremy Stoppelman
Country
United States
IPO Year
2012
Website
www.yelp.comYelp Inc. (YELP) Latest News & Analysis
Latest News
Quick Summary
SMITH THOMAS W sold 96,280 shares of Yelp in Q4, decreasing its position value by $4.09 million. The remaining 8,000 shares now represent 0.22% of AUM.
Why It Matters
The significant sale of Yelp shares by SMITH THOMAS W indicates a loss of confidence in the stock, potentially affecting its market perception and investor sentiment.
Source: The Motley Fool
Market Sentiment:
Negative
Yelp Inc. (YELP) Presents at Morgan Stanley Technology, Media & Telecom Conference 2026 Transcript
1 month ago
Quick Summary
Yelp Inc. (YELP) recently presented at the Morgan Stanley Technology, Media & Telecom Conference 2026, sharing insights on its business and strategies.
Why It Matters
Yelp's presentation at a major conference signals potential insights into its strategic direction and growth prospects, which could influence investor sentiment and stock performance.
Source: Seeking Alpha
Market Sentiment:
Neutral
Yelp Releases 2025 Trust & Safety Report
1 month ago
Quick Summary
Yelp Inc. released its 2025 Trust & Safety Report, highlighting efforts to filter out 500,000 suspected AI-generated reviews and prevent review extortion scams affecting local businesses.
Why It Matters
Yelp's measures to enhance content integrity and prevent scams can boost user trust and platform quality, potentially leading to increased engagement and revenue, positively impacting stock performance.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
Yelp Inc. (NYSE: YELP) will present at the Morgan Stanley Technology, Media & Telecom Conference on March 3, 2026, at 1:45 p.m. ET. Webcasts will be available on their investor relations site.
Why It Matters
Yelp's presentation at a major conference signals potential insights into growth strategies and market performance, influencing investor sentiment and stock valuation.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
CEO Jeremy Stoppelman sold 66,200 shares for approximately $1.68 million over three days ending February 5, 2026, representing 6.4% of his holdings.
Why It Matters
CEO share sales can signal confidence levels or potential concerns about the company's future. A significant sale may indicate the CEO's belief that the stock price has peaked or upcoming challenges.
Source: The Motley Fool
Market Sentiment:
Neutral
Why Yelp Stock Is Sinking Today
2 months ago
Quick Summary
Yelp reported a strong earnings beat for Q4, slightly surpassing sales expectations, but its forward guidance fell short, disappointing investors.
Why It Matters
Yelp's strong earnings reflect robust performance, but disappointing guidance signals potential future challenges, affecting investor sentiment and stock valuation.
Source: The Motley Fool
Market Sentiment:
Neutral
Frequently Asked Questions About YELP Stock
What is Yelp Inc.'s (YELP) stock forecast for 2026?
Based on our analysis of 26 Wall Street analysts, Yelp Inc. (YELP) has a median price target of $25.00. The highest price target is $31.00 and the lowest is $22.00.
Is YELP stock a good investment in 2026?
According to current analyst ratings, YELP has 2 Buy ratings, 7 Hold ratings, and 2 Sell ratings. The stock is currently trading at $27.94. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for YELP stock?
Wall Street analysts predict YELP stock could reach $25.00 in the next 12 months. This represents a -10.5% decrease from the current price of $27.94. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Yelp Inc.'s business model?
Yelp generates revenue primarily through advertising services offered to local businesses. By providing tools for business owners to engage with customers, track performance, and promote their services, Yelp creates a valuable platform for small-to-medium-sized enterprises to enhance their visibility and credibility.
What is the highest forecasted price for YELP Yelp Inc.?
The highest price target for YELP is $31.00 from Brian Fitzgerald at Wells Fargo, which represents a 11.0% increase from the current price of $27.94.
What is the lowest forecasted price for YELP Yelp Inc.?
The lowest price target for YELP is $22.00 from Cory Carpenter at JP Morgan, which represents a -21.3% decrease from the current price of $27.94.
What is the overall YELP consensus from analysts for Yelp Inc.?
The overall analyst consensus for YELP is neutral. Out of 26 Wall Street analysts, 2 rate it as Buy, 7 as Hold, and 2 as Sell, with a median price target of $25.00.
How accurate are YELP stock price projections?
Stock price projections, including those for Yelp Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: April 20, 2026 8:50 AM UTC