BBWConsumer Cyclical · Specialty RetailThe 3 Wall Street analysts covering Build-A-Bear Workshop, Inc. hold a median 12-month price target of $45 — +75.9% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 37 of 100 as at 12 Oct 2026 — in the lower half. The Street sees upside; the factor read is a caution. That gap is the story on this page.
Consensus tells you what everyone already believes. The model scores Build-A-Bear Workshop, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.
Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested
Quality (93): The business earns solid, repeatable profits on what it owns.
Momentum (6): The shares have been drifting down relative to others.
Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.
The bullish and bearish analyst opinions on BBW, reported as data — targets and ratings, the market's view beside the model's.
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Data provided by Twelve Data
The green dot is the last close — the median target sits +75.9% from it.
| Date | Firm | Action | Rating | Target |
|---|---|---|---|---|
| 28 Aug 2026 | DA Davidson | Maintains | Buy | $60 → $37 |
| 17 June 2026 | Small Cap Consumer Research | Reiterates | Buy | $65 |
| 17 June 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 29 May 2026 | DA Davidson | Maintains | Buy | — |
| 21 May 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 6 May 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 28 Apr 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 24 Mar 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 13 Mar 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 5 Mar 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 27 Jan 2026 | Small Cap Consumer Research | Reiterates | Buy | — |
| 22 Dec 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
| 10 Dec 2025 | CJS Securities | Initiates | Market Outperform | — |
| 5 Dec 2025 | DA Davidson | Maintains | Buy | — |
| 5 Dec 2025 | Small Cap Consumer Research | Maintains | Buy | — |
| 25 Nov 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
| 24 Nov 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
| 8 Oct 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
| 30 Sept 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
| 17 Sept 2025 | Small Cap Consumer Research | Reiterates | Buy | — |
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Computed off the Friday close and sent before the US open.
Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. BBW appears on the weeks it earns a place.
Both lines are total return — dividends reinvested — so the comparison is honest on both sides.
Over the twelve months to 12 Oct 2026, Build-A-Bear Workshop, Inc. returned −56.2% against +20.4% for the S&P 500, dividends included.
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Data provided by Twelve Data
Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.
A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.
Cheaper than 64% of US stocks
Cheaper than 78% of US stocks
Cheaper than 44% of US stocks
Cheaper than 51% of US stocks
Higher than 18% of US stocks
Higher than 16% of US stocks
Higher than 67% of US stocks
Higher than 63% of US stocks
Higher than 70% of US stocks
Higher than 89% of US stocks
Higher than 93% of US stocks
Higher than 89% of US dividend payers
Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.
The headline figures, each with its date. Every row carries its own link — cite it straight from here.
Build-A-Bear Workshop, Inc. has a market value of $314.5M and an enterprise value of $420.2M.
Revenue in the twelve months to 30 Apr 2026: $526.7M. The latest quarter shrank 7.2% year on year.
Net income over the same four quarters: $55.2M, a 10.5% net margin.
Diluted earnings per share, trailing twelve months: $4.27.
Free cash flow in the twelve months to 30 Apr 2026: $29.0M.
Build-A-Bear Workshop, Inc. spent $35.0M on share buybacks and $11.5M on dividends in the twelve months to 30 Apr 2026.
Trailing P/E: 6.3×; forward P/E: 6.5× — the forward figure prices analyst consensus estimates, not reported earnings.
Forward dividend yield: 3.61%, paying out 22% of earnings.
Build-A-Bear Workshop, Inc. employs 1,200 people — $439K of revenue per employee.
Data provided by Twelve Data
The nearest names by industry and size, scored by the same model — like for like.
Look up any of the roughly 4,600 stocks we score.
The rank is the raw material. Whether the rules would actually own Build-A-Bear Workshop, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →
Build-A-Bear introduced Mellow Moodies™, a collection designed specifically for teens and young adults. The characters have distinct personalities and interests, including Huck the Bear, Mateo the Dog and Willow the Fox.
Why it matters — The launch highlights a new collection aimed at younger consumers and centered on comfort and self-expression.
Build-A-Bear announced details of its largest retailtainment location at ICON Park in Orlando, a three-story Workshop set to open in November. The location will debut first-of-its-kind experiences, including a premium appointment-only Design Studio where guests work one-on-one with a Design Consultant to create customized furry friends, plus an interactive Bakeshop and "Personalize Me" customization.
Why it matters — The new flagship experience introduces exclusive, premium customization offerings that could expand Build-A-Bear's retailtainment footprint and drive engagement at its largest location yet.
An article highlights Build-A-Bear as a dividend bargain that has fallen 60% amid consumer weakness, while noting its debt-free balance sheet, ongoing share buybacks, and expansion plans as strengths.
Why it matters — The piece frames Build-A-Bear's sharp decline as a contrarian opportunity rooted in its solid financial footing and growth efforts, offering a more constructive view of the stock.
The 3 Wall Street analysts covering Build-A-Bear Workshop, Inc. have a median 12-month price target of $45, with estimates ranging from $40 to $50. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.
Of the 3 analysts covering Build-A-Bear Workshop, Inc., 3 rate it a Buy, 0 a Hold and 0 a Sell. Ticker Nerd's systematic factor model ranks Build-A-Bear Workshop, Inc. 37 out of 100 across roughly 4,600 US stocks as at 12 Oct 2026. None of this is personal advice — it does not consider your circumstances.
As at 12 Oct 2026, Build-A-Bear Workshop, Inc. ranks 37 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (93 of 100).
No one can know that. What the data says: the median 12-month target from 3 analysts implies +75.9% from the last close, and Ticker Nerd's factor model ranks Build-A-Bear Workshop, Inc. 37 out of 100 as at 12 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.
No analyst covering Build-A-Bear Workshop, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for BBW are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $40 to $50 over the next 12 months.
Build-A-Bear Workshop, Inc. returned -56.2% over the 12 months to 12 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.
Build-A-Bear Workshop Inc. is a specialty retailer focused on interactive, personalized plush toy experiences.
The most recent item we track (PRNewsWire, 8 Oct 2026): "Build-A-Bear Introduces a Whole New Vibe With Mellow Moodies™". Build-A-Bear introduced Mellow Moodies™, a collection designed specifically for teens and young adults. The characters have distinct personalities and interests, including Huck the Bear, Mateo the Dog and Willow the Fox.
Build-A-Bear Workshop Inc. is a specialty retailer focused on interactive, personalized plush toy experiences. The company offers stuffed and pre-stuffed animals, along with clothing, shoes, accessories, sounds, and scents that allow customers to customize each creation. Its business spans direct-to-consumer retail locations, e-commerce channels, commercial partnerships, and international franchising. Build-A-Bear Workshop Inc. serves children and families through a retail-entertainment model that combines product sales with hands-on store experiences. The company also works with licensed characters and branded merchandise, broadening its product assortment across toy, novelty, and gift categories. Headquartered in St. Louis, Missouri, and founded in 1997, Build-A-Bear Workshop Inc. holds a distinct position in specialty retail by blending customization, entertainment, and multi-channel distribution.
CEO Mr. J. Christopher Hurt · 1,200 employees · United States · https://www.buildabear.com
