HNSTHNSTConsumer Defensive · Household & Personal Products

HNST Stock Forecast: The Honest Co., Inc. Price Predictions for 2026-2027

Last close, 21 Aug 2026
$5.05
+1.81% on the day

The 7 Wall Street analysts covering The Honest Co., Inc. hold a median 12-month price target of $5 — -1.0% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 79 of 100 as at 22 Aug 2026 — inside the top quartile. The factors read stronger than the Street's target implies. That gap is the story on this page.

Market cap
$541.8M
Ticker Nerd rank
79 / 100
Median analyst target
$5.00
Analysts covering
7
Total return, dividends reinvested
1W
+4.3%
1M
+29.8%
YTD
+95.7%
1Y
+37.2%
From 52W high
−7.5%
From 52W low
+140.5%
$2.10
$5.46
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

HNST stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores The Honest Co., Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 22 Aug 2026
79 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Accruals
100
Issuance
88
Quality
87
Revisions
75
Value
62
Size
52
Momentum
50
Volatility
13
Growth
9

Accruals (100): Reported profit is backed by cash, and the company is not expanding recklessly.

Growth (9): Sales and profits are flat, shrinking, or growing more slowly than they were.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

HNST stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on HNST, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$2.00$3.00$4.00$5.00$6.00Oct 25Jan 26Apr 26Jul 26HNSTHigh $5.70Median $5.00Low $5.00

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

What Wall Street says7 analysts
4 Buy2 Hold1 Sell
Low $5.00Median $5.00High $5.70

The green dot is the last close — the median target sits −1.0% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 3 moved their price target up and 1 moved it down.

DateFirmActionRatingTarget
13 Aug 2026Morgan StanleyMaintainsEqual-Weight$3.40$5.70
6 Aug 2026B. Riley SecuritiesMaintainsBuy$4.00$5.00
6 Aug 2026Telsey Advisory GroupMaintainsMarket Perform$4.00$5.00
26 Feb 2026Freedom BrokerMaintainsBuy
26 Feb 2026Freedom BrokerMaintainsBuy$3.20$3.00
26 Feb 2026Telsey Advisory GroupMaintainsMarket Perform
26 Feb 2026Telsey Advisory GroupMaintainsMarket Perform$3.00
19 Feb 2026Telsey Advisory GroupMaintainsMarket Perform
19 Feb 2026Telsey Advisory GroupMaintainsMarket Perform$3.00
16 Jan 2026JP MorganDowngradeUnderweight
8 Dec 2025Freedom BrokerInitiatesBuy
19 Nov 2025Morgan StanleyMaintainsEqual-Weight
6 Nov 2025Telsey Advisory GroupMaintainsMarket Perform
30 Oct 2025Telsey Advisory GroupMaintainsMarket Perform
15 Aug 2025Morgan StanleyMaintainsEqual-Weight
7 Aug 2025Telsey Advisory GroupMaintainsMarket Perform
30 July 2025Telsey Advisory GroupMaintainsMarket Perform
8 May 2025Telsey Advisory GroupMaintainsMarket Perform
30 Apr 2025Telsey Advisory GroupMaintainsMarket Perform
27 Feb 2025Telsey Advisory GroupMaintainsMarket Perform

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. HNST appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Estimates

HNST analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
+25.9%
Analysts raising
5
Analysts cutting
0
Fundamentals

The Honest Co., Inc. (HNST) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
47.3×

Cheaper than 16% of US stocks

Price / sales
1.6×

Cheaper than 59% of US stocks

Price / book
3.3×

Cheaper than 33% of US stocks

EV / EBITDA
30.9×

Cheaper than 9% of US stocks

Growth & margins
Revenue growth (YoY)
−10.9%

Higher than 15% of US stocks

Earnings growth (YoY)
176.2%

Higher than 89% of US stocks

Gross margin
48.4%

Higher than 60% of US stocks

Operating margin
12.8%

Higher than 69% of US stocks

Net margin
−3.6%

Higher than 25% of US stocks

Returns & dividend
Return on equity
−6.9%

Higher than 38% of US stocks

Return on assets
3.1%

Higher than 66% of US stocks

Dividend yield

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Peers

HNST vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelHousehold & Personal Products
CompanyMarket capTKN rank
HNSTThe Honest Co., Inc.$541.8M
79
ODDODDITY Tech Ltd.$609.8M
8
HELEHelen of Troy Ltd.$675.9M
81
MAGNMagnera Corp.$439.3M
42
EPCEdgewell Personal Care Co.$1.3B
74
ACUAcme United Corp.$233.7M
99
NUSNu Skin Enterprises, Inc.$233.1M
66

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own The Honest Co., Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest HNST news & analysis

The Honest Company: The Turnaround Is Real, But I'm Not Chasing The Rally

Seeking Alpha · 22 Aug 2026positive

The Honest Company has executed a successful turnaround, driving margin expansion and profitability through strategic exits and cost reductions. Management raised 2026 guidance, projecting $319–$325M revenue, 5–7% organic growth, mid-40% gross margins, and $23–$25M EBITDA, with wipes and personal care now accounting for 70% of consumption and offsetting diaper declines.

Why it matters — HNST watchers would care because the article confirms the company's turnaround is delivering profitability and raised guidance, with core wipes and personal care lines now fueling organic growth.

The Honest Company Announces Participation in Upcoming Investor Conferences

GlobeNewsWire · 20 Aug 2026neutral

The Honest Company announced that it will participate in upcoming investor conferences. The announcement was made by the Los Angeles-based personal care company on August 20, 2026.

Why it matters — HNST watchers would care because conference participation offers the company a platform to present its business to the investment community.

The Honest Company: Strategic Exits Are Starting To Work

Seeking Alpha · 7 Aug 2026positive

A Seeking Alpha article reports that The Honest Company's strategic exits are beginning to show results, according to the headline. The piece frames these moves as early signs of improvement for the company.

Why it matters — HNST watchers would care because it indicates the company's restructuring strategy may be gaining traction.

The Honest Company - Awaiting More Consistent Improvements

Seeking Alpha · 6 Aug 2026negative

The Honest Company is seeing stagnating improvements, with shares down 25% over the past year and operating profits still not achieved. Top-line sales are declining due to divestitures despite organic growth, adjusted EBITDA margins have contracted year-over-year, and 2026 guidance anticipates further sales declines with flat adjusted EBITDA and continued net cash strength.

Why it matters — HNST watchers would care because the company continues to face contracting profitability and declining reported sales, with its own 2026 guidance projecting further declines despite expected organic growth.

The Honest Company, Inc. (HNST) Q2 2026 Earnings Call Transcript

Seeking Alpha · 6 Aug 2026neutral

The Honest Company, Inc. held its Q2 2026 earnings call, and the transcript from that call was published on Seeking Alpha. The transcript documents the company's second-quarter 2026 financial results and management commentary.

Why it matters — HNST watchers would care because the earnings call transcript provides direct insight into the company's latest quarterly performance and management's outlook.

FAQ

Frequently asked questions about HNST stock

What is the HNST stock price forecast for 2026-2027?

The 7 Wall Street analysts covering The Honest Co., Inc. have a median 12-month price target of $5, with estimates ranging from $5 to $5.7. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is HNST stock a buy right now?

Of the 7 analysts covering The Honest Co., Inc., 4 rate it a Buy, 2 a Hold and 1 a Sell. Ticker Nerd's systematic factor model ranks The Honest Co., Inc. 79 out of 100 across roughly 4,600 US stocks as at 22 Aug 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank HNST?

As at 22 Aug 2026, The Honest Co., Inc. ranks 79 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Accruals (100 of 100).

Will HNST stock go up?

No one can know that. What the data says: the median 12-month target from 7 analysts implies -1.0% from the last close, and Ticker Nerd's factor model ranks The Honest Co., Inc. 79 out of 100 as at 22 Aug 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the HNST stock forecast for 2030?

No analyst covering The Honest Co., Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for HNST are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $5 to $5.7 over the next 12 months.

How has HNST stock performed over the past year?

The Honest Co., Inc. returned +37.2% over the 12 months to 21 Aug 2026, with dividends reinvested. Past performance does not indicate future returns.

What does The Honest Co., Inc. do?

The Honest Company, Inc. is a mission-driven personal care company offering clean, safe, and effective products for babies and adults.

What is the latest news on HNST?

The most recent item we track (Seeking Alpha, 22 Aug 2026): "The Honest Company: The Turnaround Is Real, But I'm Not Chasing The Rally". The Honest Company has executed a successful turnaround, driving margin expansion and profitability through strategic exits and cost reductions. Management raised 2026 guidance, projecting $319–$325M revenue, 5–7% organic growth, mid-40% gross margins, and $23–$25M EBITDA, with wipes and personal care now accounting for 70% of consumption and offsetting diaper declines.

Company

About The Honest Co., Inc.

The Honest Company, Inc. is a mission-driven personal care company offering clean, safe, and effective products for babies and adults. It specializes in categories such as diapers, wipes, bath and body items, beauty products, sanitizing wipes, and moisturizers like the Sensitive Rich Cream, all formulated with rigorous safety standards, plant-derived ingredients, and eco-minded designs. The company emphasizes non-toxic, sustainably produced goods, including Clean Conscious Diapers and scented sanitizing wipes in flavors like Lavender and Grapefruit, which target germ reduction while incorporating aloe and glycerin. Products are distributed through major retailers, third-party e-commerce sites, and its own platforms, serving families focused on health, wellness, and environmental responsibility. Founded in 2011 and headquartered in Los Angeles, California, The Honest Company, Inc. plays a key role in the consumer goods market by prioritizing transparency, efficacy testing, and social consciousness in the personal care sector.

CEO Ms. Carla Vernon · 174 employees · United States · https://www.honest.com