HUBSTechnology · Software - ApplicationThe 35 Wall Street analysts covering HubSpot, Inc. hold a median 12-month price target of $240 — +7.1% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 92 of 100 as at 15 Aug 2026 — among the strongest tenth. Here, the model and the Street point the same way.
Consensus tells you what everyone already believes. The model scores HubSpot, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.
Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested
Accruals (96): Reported profit is backed by cash, and the company is not expanding recklessly.
Momentum (8): The shares have been drifting down relative to others.
Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.
The bullish and bearish analyst opinions on HUBS, reported as data — targets and ratings, the market's view beside the model's.
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
The green dot is the last close — the median target sits +7.1% from it.
Of the 20 most recent actions, 0 moved their price target up and 14 moved it down.
| Date | Firm | Action | Rating | Target |
|---|---|---|---|---|
| 7 Aug 2026 | BMO Capital | Downgrade | Market Perform | $230 → $215 |
| 7 Aug 2026 | Citigroup | Maintains | Neutral | $217 → $210 |
| 6 Aug 2026 | Barclays | Maintains | Overweight | $270 → $240 |
| 6 Aug 2026 | Bernstein | Downgrade | Market Perform | $381 → $220 |
| 6 Aug 2026 | BTIG | Maintains | Buy | $300 → $250 |
| 6 Aug 2026 | Canaccord Genuity | Maintains | Buy | $335 → $300 |
| 6 Aug 2026 | Cantor Fitzgerald | Reiterates | Neutral | $200 |
| 6 Aug 2026 | Keybanc | Maintains | Overweight | $290 → $285 |
| 6 Aug 2026 | Macquarie | Maintains | Neutral | $190 |
| 6 Aug 2026 | Oppenheimer | Downgrade | Perform | — |
| 6 Aug 2026 | Piper Sandler | Downgrade | Neutral | $250 → $220 |
| 6 Aug 2026 | RBC Capital | Maintains | Outperform | $350 → $300 |
| 6 Aug 2026 | Stifel | Downgrade | Hold | $275 → $200 |
| 6 Aug 2026 | TD Cowen | Maintains | Hold | $250 → $220 |
| 6 Aug 2026 | Wolfe Research | Downgrade | Peer Perform | — |
| 24 July 2026 | Citigroup | Maintains | Neutral | — |
| 24 July 2026 | Citigroup | Maintains | Buy | $230 → $217 |
| 20 July 2026 | Wells Fargo | Downgrade | Equal-Weight | — |
| 20 July 2026 | Wells Fargo | Downgrade | Equal-Weight | $300 → $225 |
| 11 May 2026 | Barclays | Maintains | Overweight | $300 → $270 |
Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.
Computed off the Friday close and sent before the US open.
Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. HUBS appears on the weeks it earns a place.
Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.
A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.
Cheaper than 9% of US stocks
Cheaper than 39% of US stocks
Cheaper than 16% of US stocks
Cheaper than 4% of US stocks
Higher than 70% of US stocks
Higher than 59% of US stocks
Higher than 92% of US stocks
Higher than 54% of US stocks
Higher than 58% of US stocks
Higher than 59% of US stocks
Higher than 61% of US stocks
Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.
The nearest names by industry and size, scored by the same model — like for like.
Look up any of the roughly 4,600 stocks we score.
The rank is the raw material. Whether the rules would actually own HubSpot, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →
Zacks notes that HubSpot combines 20% revenue growth with stronger cash flow and AI adoption, but faces slower buying decisions and valuation pressure that cloud the outlook.
Why it matters — HUBS watchers would care because the report highlights both growth drivers and the headwinds of slower customer buying decisions and valuation pressure.
HubSpot reported fiscal Q2 results that beat analyst estimates, with 20% revenue growth and increasing adoption of its AI features. However, the company faces longer sales cycles that could weigh on near-term expansion.
Why it matters — HUBS watchers would care because the earnings beat and rising AI adoption signal momentum, while extended buying cycles may slow near-term revenue growth.
HubSpot's stock declined 11.3% over a week, with the company navigating slower buying cycles. The report notes that strong growth and rising AI adoption could influence whether its enterprise momentum continues.
Why it matters — HUBS watchers will be watching whether slower deal cycles and enterprise momentum, together with AI adoption, align with the company's growth trajectory.
A Zacks Investment Research article highlights HubSpot (HUBS) as a strong growth stock, recommending investors consider it based on the Zacks Style Scores system.
Why it matters — HUBS watchers would care because the article frames the company as a strong candidate for growth-focused investment strategies, potentially influencing market perception.
A HubSpot director directly acquired 925 shares at $215.93 per share, committing roughly $200,000 of capital, following a 52% decline in the company's share price. The purchase was conducted through direct ownership with no reported participation from indirect entities or trusts.
Why it matters — The director's stock purchase may signal internal confidence in HubSpot at a time when the share price has fallen sharply, making it notable for investors watching the company.
The 35 Wall Street analysts covering HubSpot, Inc. have a median 12-month price target of $240, with estimates ranging from $190 to $320. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.
Of the 35 analysts covering HubSpot, Inc., 15 rate it a Buy, 19 a Hold and 1 a Sell. Ticker Nerd's systematic factor model ranks HubSpot, Inc. 92 out of 100 across roughly 4,600 US stocks as at 15 Aug 2026. None of this is personal advice — it does not consider your circumstances.
As at 15 Aug 2026, HubSpot, Inc. ranks 92 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Accruals (96 of 100).
No one can know that. What the data says: the median 12-month target from 35 analysts implies +7.1% from the last close, and Ticker Nerd's factor model ranks HubSpot, Inc. 92 out of 100 as at 15 Aug 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.
No analyst covering HubSpot, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for HUBS are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $190 to $320 over the next 12 months.
HubSpot, Inc. returned -47.9% over the 12 months to 14 Aug 2026, with dividends reinvested. Past performance does not indicate future returns.
HubSpot, Inc. is a software company that provides a cloud-based customer relationship management (CRM) platform for businesses of all sizes.
The most recent item we track (Zacks Investment Research, 13 Aug 2026): "HubSpot Stock: Buy, Hold or Wait as Growth Meets Valuation Pressure". Zacks notes that HubSpot combines 20% revenue growth with stronger cash flow and AI adoption, but faces slower buying decisions and valuation pressure that cloud the outlook.
HubSpot, Inc. is a software company that provides a cloud-based customer relationship management (CRM) platform for businesses of all sizes. Its unified platform includes integrated marketing, sales, customer service, content management, and operations tools designed to help organizations manage the entire customer lifecycle from first website visit to ongoing support. HubSpot’s products cover functions such as marketing automation, email campaigns, lead management, sales pipelines, customer support ticketing, live chat, and website content management, all accessible through a single interface. The company offers modular “hubs” that can be used individually or together, with entry-level tools available for free and more advanced capabilities offered on paid tiers. HubSpot serves a broad range of industries, with a particular focus on helping small and mid-sized businesses streamline go-to-market activities, centralize customer data, and coordinate teams across marketing, sales, and service. Founded in 2006 and headquartered in Cambridge, Massachusetts, HubSpot operates within the technology sector, specifically the application software industry.
CEO Ms. Yamini Rangan · 9,016 employees · United States · https://www.hubspot.com