Identiv Powers ZATAP's Phygital Studio to Turn Physical Products Into Connected Digital Experiences
Identiv announced that its NFC technology powers ZATAP's Phygital Studio, which enables artists, sports teams and brands to transform physical products into secure, evolving digital experiences. The announcement was made via PRNewsWire from Santa Ana, California.
Why it matters — An INVE watcher would care because this highlights a new commercial deployment of Identiv's NFC technology, demonstrating growing adoption of its connected-product solutions in the branded and physical-product space.