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PRG Stock Forecast 2026-2027
$46.42
Current Price
$1.90B
Market Cap
Buy 6
Hold 2
Sell 0
Wall St Analyst Ratings
Distance to PRG Price Targets
+29.3%
To High Target of $60.00
+7.7%
To Median Target of $50.00
-3.1%
To Low Target of $45.00
PRG Price Momentum
+4.9%
1 Week Change
+20.8%
1 Month Change
+62.3%
1 Year Change
+57.4%
Year-to-Date Change
-2.7%
From 52W High of $47.73
+79.9%
From 52W Low of $25.80
📊 TOP ANALYST CALLS
Did PRG Make This Month's Elite Buy List?
We don't follow just any analyst — only the top 3% with a proven track record make our cut. See if PROG Holdings is one of their latest high-conviction picks.
Latest PRG Stock Price Targets & Analyst Predictions
Based on our analysis of 4 Wall Street analysts, PRG has a bullish consensus with a median price target of $50.00 (ranging from $45.00 to $60.00). The overall analyst rating is Strong Buy (8.8/10). Currently trading at $46.42, the median forecast implies a 7.7% upside. This outlook is supported by 6 Buy, 2 Hold, and 0 Sell ratings.
The most optimistic forecast comes from John Hecht at Jefferies, projecting a 29.3% upside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
PRG Analyst Ratings
6
Buy
2
Hold
0
Sell
PRG Price Target Range
Low
$45.00
Average
$50.00
High
$60.00
Current: $46.42
Latest PRG Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for PRG.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Jul 8, 2026 | Jefferies | John Hecht | Buy | Upgrade | $60.00 |
| Jul 7, 2026 | TD Cowen | Moshe Orenbuch | Buy | Maintains | $50.00 |
| Jul 1, 2026 | Loop Capital | Anthony Chukumba | Hold | Downgrade | $48.00 |
| Apr 30, 2026 | TD Cowen | Buy | Maintains | $N/A | |
| Apr 30, 2026 | Stephens & Co. | Overweight | Maintains | $N/A | |
| Mar 11, 2026 | TD Cowen | Buy | Maintains | $N/A | |
| Jan 8, 2026 | TD Cowen | Buy | Maintains | $N/A | |
| Dec 16, 2025 | B. Riley Securities | Buy | Initiates | $N/A | |
| Nov 21, 2025 | BTIG | Neutral | Upgrade | $N/A | |
| Oct 23, 2025 | TD Cowen | Buy | Maintains | $N/A | |
| Oct 23, 2025 | BTIG | Sell | Maintains | $N/A | |
| Oct 10, 2025 | BTIG | Sell | Reiterates | $N/A | |
| Jul 14, 2025 | BTIG | Sell | Downgrade | $N/A | |
| Apr 24, 2025 | Loop Capital | Buy | Maintains | $N/A | |
| Apr 24, 2025 | Keybanc | Overweight | Maintains | $N/A | |
| Feb 26, 2025 | Jefferies | Hold | Downgrade | $N/A | |
| Jan 2, 2025 | Stephens & Co. | Overweight | Reiterates | $N/A | |
| Nov 13, 2024 | Stephens & Co. | Overweight | Initiates | $N/A | |
| Oct 24, 2024 | Raymond James | Outperform | Upgrade | $N/A | |
| Oct 1, 2024 | Jefferies | Buy | Maintains | $N/A |
Prog Holdings Inc. (PRG) Competitors
The following stocks are similar to PROG Holdings based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Prog Holdings Inc. (PRG) Financial Data
Prog Holdings Inc. has a market capitalization of $1.90B with a P/E ratio of 12.1x. The company generates $2.48B in trailing twelve-month revenue with a 6.0% profit margin.
Revenue growth is +11.1% quarter-over-quarter, while maintaining an operating margin of +14.7% and return on equity of +17.6%.
Valuation Metrics
Market Cap
$1.90B
Enterprise Value
$2.77B
P/E Ratio
12.1x
PEG Ratio
1.7x
Price/Sales
0.8x
Growth & Margins
Revenue Growth (YoY)
+11.1%
Gross Margin
+91.6%
Operating Margin
+14.7%
Net Margin
+6.0%
EPS Growth
+3.8%
Financial Health
Cash/Price Ratio
+3.7%
Current Ratio
4.8x
Debt/Equity
120.9x
ROE
+17.6%
ROA
+13.8%
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Prog Holdings Inc. (PRG) Business Model
About Prog Holdings Inc.
What They Do
Provides alternative leasing solutions for consumers.
Business Model
The company operates a progressive leasing model that allows consumers with limited credit options to lease products like electronics and furniture through a no-credit-needed payment system. By partnering with various retail and e-commerce platforms, Prog Holdings generates revenue by facilitating transactions that improve sales for retailers while offering customers flexible payment alternatives.
Additional Information
Headquartered in Draper, Utah, Prog Holdings plays a crucial role in the retail and consumer finance sectors by enhancing financial inclusivity and connecting credit-constrained consumers with retailers. Its innovative approach positions the company as a key player in the evolving landscape of consumer finance.
Company Information
Sector
Industrials
Industry
Rental & Leasing Services
Employees
1,235
CEO
Mr. Steven A. Michaels
Country
United States
IPO Year
2012
Website
progholdings.comProg Holdings Inc. (PRG) Latest News & Analysis
Featured Analysis
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Jul 08, 2026
By Ankita Gupta
Analyst Blog Plus
Latest News
Quick Summary
PROG Holdings, Inc. (NYSE:PRG) will release Q2 2026 financial results on July 29, 2026, before market open, followed by a live webcast at 8:30 A.M. ET.
Why It Matters
PROG Holdings' upcoming Q2 2026 results and webcast could reveal financial performance trends, impacting stock valuation and investor sentiment in the fintech sector.
Source: Business Wire
Market Sentiment:
Neutral
Quick Summary
PROG Holdings (PRG) saw a share price increase with above-average trading volume, but recent earnings estimate revisions indicate potential weakness ahead.
Why It Matters
The surge in PROG Holdings' share price indicates short-term investor interest, but declining earnings estimates may signal potential long-term weakness, affecting future investment decisions.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
PROG Holdings (PRG) has reached a 52-week high; analysts are examining the company's fundamentals to assess potential for future gains.
Why It Matters
PRG's 52-week high signals strong market performance, prompting scrutiny of its fundamentals to gauge potential for continued growth and future investment opportunities.
Source: Zacks Investment Research
Market Sentiment:
Positive
New Strong Buy Stocks for June 8th
1 month ago
Quick Summary
EXPD, VNCE, UCTT, PRG, and TNET have been rated as Zacks Rank #1 (Strong Buy) as of June 8, 2026.
Why It Matters
Stocks on the Zacks Rank #1 list indicate strong buy potential, suggesting these companies may outperform the market, attracting investors looking for growth opportunities.
Source: Zacks Investment Research
Market Sentiment:
Positive
Best Value Stocks to Buy for June 8th
1 month ago
Quick Summary
PRTH, PRG, and CAL are designated as Zacks Rank #1 (Strong Buy) value stocks as of June 8, 2026.
Why It Matters
PRTH, PRG, and CAL being ranked as Strong Buy value stocks indicates potential for price appreciation, attracting investors seeking growth opportunities in their portfolios.
Source: Zacks Investment Research
Market Sentiment:
Positive
Best Value Stocks to Buy for June 4th
1 month ago
Quick Summary
PRG, UVE, and ATLC are ranked #1 (Strong Buy) by Zacks as of June 4, 2026, indicating strong value investment potential.
Why It Matters
PRG, UVE, and ATLC being ranked as Strong Buy indicates strong potential for growth, attracting investors looking for undervalued stocks with positive earnings outlooks.
Source: Zacks Investment Research
Market Sentiment:
Positive
Frequently Asked Questions About PRG Stock
What is Prog Holdings Inc.'s (PRG) stock forecast for 2027?
Based on our analysis of 4 Wall Street analysts, Prog Holdings Inc. (PRG) has a median price target of $50.00. The highest price target is $60.00 and the lowest is $45.00.
Is PRG stock a good investment in 2027?
According to current analyst ratings, PRG has 6 Buy ratings, 2 Hold ratings, and 0 Sell ratings. The stock is currently trading at $46.42. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for PRG stock?
Wall Street analysts predict PRG stock could reach $50.00 in the next 12 months. This represents a 7.7% increase from the current price of $46.42. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Prog Holdings Inc.'s business model?
The company operates a progressive leasing model that allows consumers with limited credit options to lease products like electronics and furniture through a no-credit-needed payment system. By partnering with various retail and e-commerce platforms, Prog Holdings generates revenue by facilitating transactions that improve sales for retailers while offering customers flexible payment alternatives.
What is the highest forecasted price for PRG Prog Holdings Inc.?
The highest price target for PRG is $60.00 from John Hecht at Jefferies, which represents a 29.3% increase from the current price of $46.42.
What is the lowest forecasted price for PRG Prog Holdings Inc.?
The lowest price target for PRG is $45.00 from at , which represents a -3.1% decrease from the current price of $46.42.
What is the overall PRG consensus from analysts for Prog Holdings Inc.?
The overall analyst consensus for PRG is bullish. Out of 4 Wall Street analysts, 6 rate it as Buy, 2 as Hold, and 0 as Sell, with a median price target of $50.00.
How accurate are PRG stock price projections?
Stock price projections, including those for Prog Holdings Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: July 18, 2026 2:50 AM UTC