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SNAP Stock Forecast 2025-2026
$8.54
Current Price
$14.13B
Market Cap
Buy 9
Hold 32
Sell 3
Wall St Analyst Ratings
Distance to SNAP Price Targets
+87.4%
To High Target of $16.00
+40.5%
To Median Target of $12.00
-13.3%
To Low Target of $7.40
SNAP Price Momentum
+12.2%
1 Week Change
-3.9%
1 Month Change
-41.3%
1 Year Change
-20.7%
Year-to-Date Change
-50.7%
From 52W High of $17.33
+20.6%
From 52W Low of $7.08
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Latest SNAP Stock Price Targets & Analyst Predictions
Based on our analysis of 56 Wall Street analysts, SNAP has a neutral consensus with a median price target of $12.00 (ranging from $7.40 to $16.00). The overall analyst rating is Buy (6.4/10). Currently trading at $8.54, the median forecast implies a 40.5% upside. This outlook is supported by 9 Buy, 32 Hold, and 3 Sell ratings.
The most optimistic forecast comes from David Turkaly at JMP Securities, projecting a 87.4% upside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
SNAP Analyst Ratings
9
Buy
32
Hold
3
Sell
SNAP Price Target Range
Low
$7.40
Average
$12.00
High
$16.00
Current: $8.54
Latest SNAP Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for SNAP.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Apr 23, 2025 | Stifel | Mark Kelley | Hold | Maintains | $8.00 |
| Apr 17, 2025 | Canaccord Genuity | Maria Ripps | Hold | Maintains | $10.00 |
| Apr 17, 2025 | Morgan Stanley | Brian Nowak | Equal-Weight | Maintains | $8.00 |
| Apr 14, 2025 | Citigroup | Ronald Josey | Neutral | Maintains | $9.00 |
| Apr 14, 2025 | Goldman Sachs | Eric Sheridan | Neutral | Maintains | $9.50 |
| Apr 11, 2025 | UBS | Lloyd Walmsley | Neutral | Maintains | $9.00 |
| Apr 10, 2025 | Piper Sandler | Thomas Champion | Neutral | Maintains | $10.00 |
| Apr 9, 2025 | B of A Securities | Justin Post | Neutral | Maintains | $10.50 |
| Apr 8, 2025 | JP Morgan | Doug Anmuth | Underweight | Maintains | $8.00 |
| Apr 2, 2025 | Guggenheim | Michael Morris | Neutral | Reiterates | $0.00 |
| Mar 31, 2025 | Wells Fargo | Ken Gawrelski | Equal-Weight | Maintains | $9.00 |
| Mar 28, 2025 | JMP Securities | Devin Ryan | Market Outperform | Maintains | $14.00 |
| Mar 28, 2025 | Citizens Capital Markets | Devin Ryan | Market Outperform | Maintains | $14.00 |
| Feb 5, 2025 | Susquehanna | Shyam Patil | Neutral | Maintains | $13.00 |
| Feb 5, 2025 | JP Morgan | Doug Anmuth | Underweight | Maintains | $10.00 |
| Feb 5, 2025 | Wells Fargo | Ken Gawrelski | Equal-Weight | Downgrade | $11.00 |
| Feb 5, 2025 | B of A Securities | Justin Post | Neutral | Maintains | $14.50 |
| Feb 5, 2025 | Citigroup | Ronald Josey | Neutral | Maintains | $13.50 |
| Jan 29, 2025 | JMP Securities | David Turkaly | Market Outperform | Reiterates | $16.00 |
| Jan 27, 2025 | JMP Securities | Greg Miller | Market Outperform | Reiterates | $16.00 |
Snap Inc. (SNAP) Competitors
The following stocks are similar to Snap based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Snap Inc. (SNAP) Financial Data
Snap Inc. has a market capitalization of $14.13B with a P/E ratio of -20.3x. The company generates $5.36B in trailing twelve-month revenue with a -13.0% profit margin.
Revenue growth is +14.4% quarter-over-quarter, while maintaining an operating margin of -1.7% and return on equity of -28.7%.
Valuation Metrics
Market Cap
$14.13B
Enterprise Value
$15.35B
P/E Ratio
-20.3x
PEG Ratio
20.8x
Price/Sales
2.6x
Growth & Margins
Revenue Growth (YoY)
+14.4%
Gross Margin
+56.9%
Operating Margin
-1.7%
Net Margin
-13.0%
EPS Growth
+14.4%
Financial Health
Cash/Price Ratio
+23.3%
Current Ratio
3.9x
Debt/Equity
173.2x
ROE
-28.7%
ROA
-5.6%
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Snap Inc. (SNAP) Business Model
About Snap Inc.
What They Do
Multimedia messaging app with augmented reality features.
Business Model
Snap Inc. generates revenue primarily through digital advertising on its Snapchat platform, where brands can promote themselves to a young audience. Additionally, it sells Spectacles, which are smart eyewear enabling users to capture and share moments directly to Snapchat, further diversifying its income streams.
Additional Information
Founded in 2011 and based in Santa Monica, California, Snap Inc. targets Generation Z and continuously innovates to enhance user engagement and experience. Its Discover feature allows media partners to publish content, influencing the digital news and entertainment landscape.
Company Information
Sector
Communication Services
Industry
Internet Content & Information
Employees
4,911
CEO
Mr. Evan T. Spiegel
Country
United States
IPO Year
2017
Website
www.snap.comSnap Inc. (SNAP) Latest News & Analysis
Featured Analysis
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Zacks Investment Research
Snap to Report Q1 Earnings: Key Metrics and Expectations to Watch
SNAP's Q1 revenues are likely to have benefited from Snapchat+ growth. However, operating costs are likely to have increased due to a shift in marketing expenses.
Apr 25, 2025
By Zacks Equity Research
Analyst Blog
Snap (SNAP) Gains But Lags Market: What You Should Know
In the closing of the recent trading day, Snap (SNAP) stood at $7.98, denoting a +1.66% change from the preceding trading day.
Apr 23, 2025
By Zacks Equity Research
Tale of the Tape
Should You Buy, Hold, or Sell Alphabet Stock Ahead of Q1 Earnings?
Alphabet stands to benefit in Q1 from AI growth and is now attractively priced.
Apr 23, 2025
By Tirthankar Chakraborty
Analyst Blog
Latest News
Quick Summary
SNAP's Q1 revenues may rise due to Snapchat+ growth, but increased operating costs are anticipated from higher marketing expenses.
Why It Matters
SNAP's revenue growth from Snapchat+ could indicate strong user engagement, but rising operating costs may pressure profitability, impacting investor sentiment and stock performance.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Florida filed a lawsuit against Snap, alleging the company illegally uses addictive features in Snapchat and opens accounts for children aged 13 and under.
Why It Matters
The lawsuit against Snap raises concerns about regulatory scrutiny, potential fines, and reputational damage, which could impact Snapchat's user growth and revenue, affecting investor sentiment.
Source: Reuters
Market Sentiment:
Negative
Quick Summary
Snap (SNAP) is expected to lack the necessary factors for a potential earnings beat in its upcoming report, according to recent analysis.
Why It Matters
Snap's lack of favorable conditions for an earnings beat may lead to disappointing results, impacting stock performance and investor sentiment.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Meta CEO Mark Zuckerberg stated in the antitrust trial that Snapchat could have experienced faster growth if it had accepted Meta's 2013 acquisition offer.
Why It Matters
Meta's CEO's comments may influence investor sentiment regarding its competitive strategy and market positioning, potentially affecting stock performance and future investment decisions.
Source: TechCrunch
Market Sentiment:
Neutral
Quick Summary
Snap (SNAP) closed at $7.96, reflecting a 1.66% increase from the previous trading day.
Why It Matters
Snap's price increase reflects positive market sentiment, which may indicate potential growth or recovery, influencing investor confidence and future trading decisions.
Source: Zacks Investment Research
Market Sentiment:
Negative
Quick Summary
Snap has launched a new AI ad format as part of its advertising strategy, presenting a potential buy opportunity for investors in 2025.
Why It Matters
Snap's AI ad format could enhance ad effectiveness and revenue, signaling growth potential and making it an attractive investment for future returns.
Source: Zacks Investment Research
Market Sentiment:
Positive
Frequently Asked Questions About SNAP Stock
What is Snap Inc.'s (SNAP) stock forecast for 2025?
Based on our analysis of 56 Wall Street analysts, Snap Inc. (SNAP) has a median price target of $12.00. The highest price target is $16.00 and the lowest is $7.40.
Is SNAP stock a good investment in 2025?
According to current analyst ratings, SNAP has 9 Buy ratings, 32 Hold ratings, and 3 Sell ratings. The stock is currently trading at $8.54. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for SNAP stock?
Wall Street analysts predict SNAP stock could reach $12.00 in the next 12 months. This represents a 40.5% increase from the current price of $8.54. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Snap Inc.'s business model?
Snap Inc. generates revenue primarily through digital advertising on its Snapchat platform, where brands can promote themselves to a young audience. Additionally, it sells Spectacles, which are smart eyewear enabling users to capture and share moments directly to Snapchat, further diversifying its income streams.
What is the highest forecasted price for SNAP Snap Inc.?
The highest price target for SNAP is $16.00 from David Turkaly at JMP Securities, which represents a 87.4% increase from the current price of $8.54.
What is the lowest forecasted price for SNAP Snap Inc.?
The lowest price target for SNAP is $7.40 from at , which represents a -13.3% decrease from the current price of $8.54.
What is the overall SNAP consensus from analysts for Snap Inc.?
The overall analyst consensus for SNAP is neutral. Out of 56 Wall Street analysts, 9 rate it as Buy, 32 as Hold, and 3 as Sell, with a median price target of $12.00.
How accurate are SNAP stock price projections?
Stock price projections, including those for Snap Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: April 28, 2025 6:22 AM UTC