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SONO Stock Forecast 2026-2027
$13.04
Current Price
$1.58B
Market Cap
Buy 3
Hold 1
Sell 0
Wall St Analyst Ratings
Distance to SONO Price Targets
+61.0%
To High Target of $21.00
+49.5%
To Median Target of $19.50
+34.2%
To Low Target of $17.50
SONO Price Momentum
-4.0%
1 Week Change
-8.4%
1 Month Change
+57.5%
1 Year Change
-25.7%
Year-to-Date Change
-34.2%
From 52W High of $19.82
+70.9%
From 52W Low of $7.63
📊 TOP ANALYST CALLS
Did SONO Make This Month's Elite Buy List?
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Latest SONO Stock Price Targets & Analyst Predictions
Based on our analysis of 9 Wall Street analysts, SONO has a bullish consensus with a median price target of $19.50 (ranging from $17.50 to $21.00). The overall analyst rating is N/A (N/A/10). Currently trading at $13.04, the median forecast implies a 49.5% upside. This outlook is supported by 3 Buy, 1 Hold, and 0 Sell ratings.
The most optimistic forecast comes from Steve Frankel at Rosenblatt, projecting a 61.0% upside.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
SONO Analyst Ratings
3
Buy
1
Hold
0
Sell
SONO Price Target Range
Low
$17.50
Average
$19.50
High
$21.00
Current: $13.04
Latest SONO Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for SONO.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Feb 4, 2026 | Rosenblatt | Steve Frankel | Buy | Maintains | $21.00 |
| Feb 2, 2026 | Rosenblatt | Steve Frankel | Buy | Maintains | $21.00 |
| Jan 5, 2026 | Jefferies | Brent Thill | Buy | Maintains | $21.00 |
| Nov 6, 2025 | Morgan Stanley | Erik Woodring | Equal-Weight | Upgrade | $17.00 |
| Nov 6, 2025 | Rosenblatt | Steve Frankel | Buy | Maintains | $21.00 |
| Aug 20, 2025 | Rosenblatt | Steve Frankel | Buy | Maintains | $17.00 |
| Aug 7, 2025 | Rosenblatt | Steve Frankel | Buy | Maintains | $17.00 |
| May 8, 2025 | Rosenblatt | Steve Frankel | Buy | Maintains | $15.00 |
| Apr 7, 2025 | Jefferies | Brent Thill | Buy | Maintains | $13.00 |
| Feb 7, 2025 | Rosenblatt | Steve Frankel | Buy | Maintains | $18.00 |
| Sep 26, 2024 | Morgan Stanley | Erik Woodring | Underweight | Downgrade | $11.00 |
| Mar 25, 2024 | Rosenblatt | Steve Frankel | Buy | Reiterates | $24.00 |
| Mar 12, 2024 | Rosenblatt | Steve Frankel | Buy | Reiterates | $24.00 |
| Feb 7, 2024 | Rosenblatt | Steve Frankel | Buy | Maintains | $24.00 |
| Feb 7, 2024 | Morgan Stanley | Erik Woodring | Overweight | Maintains | $25.00 |
| Dec 12, 2023 | Morgan Stanley | Erik Woodring | Overweight | Upgrade | $20.00 |
| Nov 16, 2023 | Morgan Stanley | Erik Woodring | Equal-Weight | Maintains | $17.00 |
| Nov 13, 2023 | Rosenblatt | Steve Frankel | Buy | Reiterates | $20.00 |
| Nov 7, 2023 | B of A Securities | John Babcock | Neutral | Downgrade | $12.00 |
| Sep 20, 2023 | Rosenblatt | Steve Frankel | Buy | Initiates | $20.00 |
Sonos Inc. (SONO) Competitors
The following stocks are similar to Sonos based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
Sonos Inc. (SONO) Financial Data
Sonos Inc. has a market capitalization of $1.58B with a P/E ratio of 142.5x. The company generates $1.44B in trailing twelve-month revenue with a -1.2% profit margin.
Revenue growth is -0.9% quarter-over-quarter, while maintaining an operating margin of +18.4% and return on equity of -3.9%.
Valuation Metrics
Market Cap
$1.58B
Enterprise Value
$1.34B
P/E Ratio
142.5x
PEG Ratio
1.6x
Price/Sales
1.1x
Growth & Margins
Revenue Growth (YoY)
-0.9%
Gross Margin
+46.5%
Operating Margin
+18.4%
Net Margin
-1.2%
EPS Growth
+86.7%
Financial Health
Cash/Price Ratio
+23.1%
Current Ratio
1.6x
Debt/Equity
13.4x
ROE
-3.9%
ROA
+2.3%
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Sonos Inc. (SONO) Business Model
About Sonos Inc.
What They Do
Develops high-quality wireless audio devices.
Business Model
Sonos makes money by selling premium wireless speakers and home sound systems that integrate with various streaming services and voice assistants. Their focus on high-quality audio and smart home compatibility allows them to cater to a diverse consumer base, from casual listeners to audiophiles.
Additional Information
Founded in 2002, Sonos has established itself as a leader in the consumer electronics sector, emphasizing innovation and design. The company's strong market presence is bolstered by partnerships with key technology firms, enhancing its role in the connected home technology trend.
Company Information
Sector
Technology
Industry
Consumer Electronics
Employees
1,404
CEO
Mr. Thomas Conrad
Country
United States
IPO Year
2018
Website
www.sonos.comSonos Inc. (SONO) Latest News & Analysis
Latest News
Quick Summary
Faraday Technology Corporation (TWSE: 3035) introduced its 40uLP SONOS eNVM solution, providing MCU vendors a cost-effective alternative to NOR Flash amid rising demand for memory in AI applications.
Why It Matters
Faraday's eNVM solution presents a cost-effective alternative to traditional memory, positioning the company to benefit from rising demand in AI and stable supply for long-lifecycle applications.
Source: Business Wire
Market Sentiment:
Neutral
New Strong Buy Stocks for March 20th
21 days ago
Quick Summary
ASTE, SONO, BWXT, BCBP, and CAPL have been designated as Zacks Rank #1 (Strong Buy) as of March 20, 2026.
Why It Matters
Zacks Rank #1 indicates strong buy potential, suggesting these stocks may outperform the market, attracting investor interest and possibly driving up prices.
Source: Zacks Investment Research
Market Sentiment:
Positive
Best Value Stocks to Buy for March 20th
21 days ago
Quick Summary
GCT, BCBP, and SONO were listed as Zacks Rank #1 (Strong Buy) value stocks on March 20, 2026.
Why It Matters
GCT, BCBP, and SONO being rated as Strong Buy by Zacks indicates strong potential for growth, signaling a favorable investment opportunity for value-focused investors.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Investments in innovative solutions may benefit Zacks Audio Video Production companies such as DLB, SONO, and LVO, despite cautious discretionary spending trends.
Why It Matters
Increased investments in innovative solutions may enhance growth prospects for companies like DLB, SONO, and LVO, potentially boosting stock performance despite cautious consumer spending.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Sonos has launched the Sonos Play portable speaker and Era 100 SL mic-free model, with pre-orders now open and wider availability scheduled for March 31.
Why It Matters
Sonos' launch of new products can boost sales and market share, potentially impacting revenue growth and stock performance, signaling innovation and competitiveness in the audio market.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Sonos has launched two new speakers, the Sonos Play and Sonos Era 100 SL, aimed at simplifying the process of starting and expanding a Sonos audio system.
Why It Matters
New product launches by Sonos could drive sales growth, enhance market share, and attract more consumers, impacting revenue and stock performance positively.
Source: Business Wire
Market Sentiment:
Neutral
Frequently Asked Questions About SONO Stock
What is Sonos Inc.'s (SONO) stock forecast for 2026?
Based on our analysis of 9 Wall Street analysts, Sonos Inc. (SONO) has a median price target of $19.50. The highest price target is $21.00 and the lowest is $17.50.
Is SONO stock a good investment in 2026?
According to current analyst ratings, SONO has 3 Buy ratings, 1 Hold ratings, and 0 Sell ratings. The stock is currently trading at $13.04. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for SONO stock?
Wall Street analysts predict SONO stock could reach $19.50 in the next 12 months. This represents a 49.5% increase from the current price of $13.04. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Sonos Inc.'s business model?
Sonos makes money by selling premium wireless speakers and home sound systems that integrate with various streaming services and voice assistants. Their focus on high-quality audio and smart home compatibility allows them to cater to a diverse consumer base, from casual listeners to audiophiles.
What is the highest forecasted price for SONO Sonos Inc.?
The highest price target for SONO is $21.00 from Steve Frankel at Rosenblatt, which represents a 61.0% increase from the current price of $13.04.
What is the lowest forecasted price for SONO Sonos Inc.?
Price targets from Wall Street analysts for SONO are not currently available. The stock is trading at $13.04.
What is the overall SONO consensus from analysts for Sonos Inc.?
The overall analyst consensus for SONO is bullish. Out of 9 Wall Street analysts, 3 rate it as Buy, 1 as Hold, and 0 as Sell, with a median price target of $19.50.
How accurate are SONO stock price projections?
Stock price projections, including those for Sonos Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: April 10, 2026 4:02 AM UTC