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SONOSONOTechnology · Consumer Electronics

SONO Stock Forecast: Sonos, Inc. Price Predictions for 2026-2027

Last close, 8 Oct 2026
$17
−0.18% on the day

The 4 Wall Street analysts covering Sonos, Inc. hold a median 12-month price target of $19 — +12.1% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 100 of 100 as at 8 Oct 2026 — among the strongest tenth. Here, the model and the Street point the same way.

Market cap
$2.1B
Ticker Nerd rank
100 / 100
Median analyst target
$19
Analysts covering
4
Revenue$375.3M+8.8% y/y
Operating income$31.8M
Net income$29.9M
Free cash flow$40.3M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
−4.5%
1M
+17.0%
YTD
−3.5%
1Y
−6.0%
From 52W high
−11.5%
From 52W low
+33.5%
$13
$19
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

SONO stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores Sonos, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 8 Oct 2026
100 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Revisions
98
Quality
93
Growth
91
Issuance
88
Volatility
85
Value
80
Accruals
79
Momentum
68
Size
35

Revisions (98): Analysts have, on balance, been raising their forecasts.

Momentum (68): The shares have been drifting down relative to others.

Size (35): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

SONO stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on SONO, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$12$14$16$18$20$22Jan 26Apr 26Jul 26Oct 26SONOHigh $21Median $19Low $16

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says4 analysts
3 Buy1 Hold0 Sell
Low $16Median $19High $21

The green dot is the last close — the median target sits +12.1% from it.

Recent analyst actionsNewest first
DateFirmActionRatingTarget
30 July 2026RosenblattMaintainsBuy$21
15 June 2026RosenblattMaintainsBuy$21
15 June 2026RosenblattMaintainsBuy—
5 May 2026RosenblattMaintainsBuy—
4 Feb 2026RosenblattMaintainsBuy—
2 Feb 2026RosenblattMaintainsBuy—
5 Jan 2026JefferiesMaintainsBuy—
6 Nov 2025Morgan StanleyUpgradeEqual-Weight—
6 Nov 2025RosenblattMaintainsBuy—
20 Aug 2025RosenblattMaintainsBuy—
7 Aug 2025RosenblattMaintainsBuy—
8 May 2025RosenblattMaintainsBuy—
7 Apr 2025JefferiesMaintainsBuy—
7 Feb 2025RosenblattMaintainsBuy—
26 Sept 2024Morgan StanleyDowngradeUnderweight—
25 Mar 2024RosenblattReiteratesBuy—
12 Mar 2024RosenblattReiteratesBuy—
7 Feb 2024Morgan StanleyMaintainsOverweight—
7 Feb 2024RosenblattMaintainsBuy—
12 Dec 2023Morgan StanleyUpgradeOverweight—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. SONO appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Performance

SONO vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 8 Oct 2026, Sonos, Inc. returned −6.0% against +16.2% for the S&P 500, dividends included.

SONO vs S&P 500, last 12 monthsTotal return, rebased to 100
708090100110120Jan 26Apr 26Jul 26Oct 26SONOS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

SONO analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
+23.9%
Analysts raising
1
Analysts cutting
0
Fundamentals

Sonos, Inc. (SONO) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
38.7×

Cheaper than 20% of US stocks

Price / sales
1.4×

Cheaper than 61% of US stocks

Price / book
5.1×

Cheaper than 19% of US stocks

EV / EBITDA
17.2×

Cheaper than 19% of US stocks

Growth & margins
Revenue growth (YoY)
8.8%

Higher than 49% of US stocks

Earnings growth (YoY)
8.8%

Higher than 47% of US stocks

Gross margin
50.4%

Higher than 63% of US stocks

Operating margin
4.4%

Higher than 53% of US stocks

Net margin
3.8%

Higher than 57% of US stocks

Returns & dividend
Return on equity
14.2%

Higher than 73% of US stocks

Return on assets
4.7%

Higher than 75% of US stocks

Dividend yield
0.0%

Higher than 1% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

Sonos, Inc. (SONO) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • Sonos, Inc. has a market value of $2.1B and an enterprise value of $1.9B.

  • Revenue in the twelve months to 30 June 2026: $1.5B. The latest quarter grew 8.8% year on year.

  • Net income over the same four quarters: $56.9M, a 3.8% net margin.

  • Diluted earnings per share, trailing twelve months: $0.45.

  • Free cash flow in the twelve months to 30 June 2026: $125.1M.

  • Sonos, Inc. spent $141.2M on share buybacks in the twelve months to 30 June 2026.

  • Shares outstanding: 118.3M.

  • Trailing P/E: 38.7×; forward P/E: 13.4× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 0.00%, paying out 0% of earnings.

  • Sonos, Inc. employs 1,404 people — $1.1M of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 7 Oct 2026

Data provided by Twelve Data

Peers

SONO vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelConsumer Electronics
CompanyMarket capTKN rank
SONOSonos, Inc.$2.1B
100
FXHOUTime Ltd.$308.0M
4
TBCHTurtle Beach Corp.$228.0M
67
GPROGoPro, Inc.$220.8M
50
VUZIVuzix Corp.$211.2M
52
ATENA10 Networks, Inc.*$2.0B
85
DXCDXC Technology Co.*$2.0B
79

* Nearest Technology names by size — few consumer electronics companies of this scale trade in the US universe.

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own Sonos, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest SONO news & analysis

Sonos Launches New Global Brand Campaign “Love the Sound. Feel the System”

Business Wire · 14 Sept 2026positive

Sonos announced the launch of "Love the Sound. Feel the System," a new global brand campaign and creative direction. The campaign begins rolling out across the United States and Mexico, anchored by a major media presence in New York City, and was announced alongside comments from Chief Marketing Officer Colleen DeCourcy.

Why it matters — A new global brand campaign signals Sonos's effort to strengthen consumer engagement and messaging, which is relevant to watchers tracking the company's marketing and brand-building strategy.

Sonos 27 Adds AI Control, New Ways to Move Sound, and an Easier App Experience to your Sonos System

Business Wire · 8 Sept 2026positive

Sonos announced that Sonos 27 is rolling out, introducing AI control via 27mcp, portable surround sound capabilities, a redesigned app, and early access headphone linking.

Why it matters — This product update reflects Sonos' ongoing innovation in its app and system features, which could be of interest to Sonos watchers tracking the company's product roadmap.

Sonos Welcomes Beam Ultra and Sonos Ace Ultra to its System

Business Wire · 1 Sept 2026positive

Sonos announced the launch of Beam Ultra, a new soundbar, and Sonos Ace Ultra, a new headphone, alongside an update to its Sonos 27 audio operating system. The products expand the company's hardware lineup.

Why it matters — New product introductions signal continued innovation and potential refresh of Sonos's audio portfolio, which could be relevant to investors tracking the company's hardware roadmap.

Sonos Introduces Sonos 27, the Next Generation of Its Audio Operating System

Business Wire · 1 Sept 2026positive

Sonos announced Sonos 27, its next-generation audio operating system, along with new flagship products, the Beam Ultra and Sonos Ace Ultra. The announcement was made in Santa Barbara, California.

Why it matters — New operating system updates and flagship product launches signal continued product innovation and refresh activity for Sonos.

CFO Liquidates Nearly 25,000 Shares of Consumer Stock, Valued at More Than $400,000

The Motley Fool · 1 Sept 2026negative

Sonos CFO sold 24,518 shares of company stock at a weighted average price of $16.59, for a transaction value of approximately $407,000. The sale reduced the CFO's direct equity holdings by 10%.

Why it matters — A significant insider sale that cut the CFO's direct stake by 10% is information SONO watchers may factor into their assessment of the company's outlook.

FAQ

Frequently asked questions about SONO stock

What is the SONO stock price forecast for 2026-2027?

The 4 Wall Street analysts covering Sonos, Inc. have a median 12-month price target of $19, with estimates ranging from $16 to $21. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is SONO stock a buy right now?

Of the 4 analysts covering Sonos, Inc., 3 rate it a Buy, 1 a Hold and 0 a Sell. Ticker Nerd's systematic factor model ranks Sonos, Inc. 100 out of 100 across roughly 4,600 US stocks as at 8 Oct 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank SONO?

As at 8 Oct 2026, Sonos, Inc. ranks 100 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Revisions (98 of 100).

Will SONO stock go up?

No one can know that. What the data says: the median 12-month target from 4 analysts implies +12.1% from the last close, and Ticker Nerd's factor model ranks Sonos, Inc. 100 out of 100 as at 8 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the SONO stock forecast for 2030?

No analyst covering Sonos, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for SONO are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $16 to $21 over the next 12 months.

How has SONO stock performed over the past year?

Sonos, Inc. returned -6.0% over the 12 months to 8 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.

What does Sonos, Inc. do?

Sonos Inc. is a consumer electronics company that designs and sells premium wireless audio products and software for home listening and entertainment.

What is the latest news on SONO?

The most recent item we track (Business Wire, 14 Sept 2026): "Sonos Launches New Global Brand Campaign “Love the Sound. Feel the System”". Sonos announced the launch of "Love the Sound. Feel the System," a new global brand campaign and creative direction. The campaign begins rolling out across the United States and Mexico, anchored by a major media presence in New York City, and was announced alongside comments from Chief Marketing Officer Colleen DeCourcy.

Company

About Sonos, Inc.

Sonos Inc. is a consumer electronics company that designs and sells premium wireless audio products and software for home listening and entertainment. Sonos offers a connected ecosystem that includes wireless speakers, portable speakers, soundbars, home theater components, headphones, and audio accessories, all built around its proprietary software platform. The company’s products are designed to work together across multiple rooms, giving users a unified way to stream music, podcasts, television audio, and other content over Wi‑Fi or Bluetooth. Sonos serves consumers seeking high-fidelity sound and simple multi-device control, and it also reaches custom installers and retail partners through a broad distribution network. Headquartered in Santa Barbara, California, Sonos remains a well-known name in the global home audio market.

CEO Mr. Thomas Conrad · 1,404 employees · United States · https://www.sonos.com