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AAPL Stock Forecast: Apple Inc. Price Predictions for 2026

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$250.12

-5.64 (-2.21%)

AAPL Stock Forecast 2026-2027

$250.12
Current Price
$3.76T
Market Cap
48 Ratings
Buy 31
Hold 15
Sell 2
Wall St Analyst Ratings

Distance to AAPL Price Targets

+39.9%
To High Target of $350.00
+19.9%
To Median Target of $300.00
-18.0%
To Low Target of $205.00

AAPL Price Momentum

-2.9%
1 Week Change
-2.2%
1 Month Change
+17.2%
1 Year Change
-8.0%
Year-to-Date Change
-13.3%
From 52W High of $288.62
+47.8%
From 52W Low of $169.21
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Latest AAPL Stock Price Targets & Analyst Predictions

Based on our analysis of 77 Wall Street analysts, AAPL has a bullish consensus with a median price target of $300.00 (ranging from $205.00 to $350.00). The overall analyst rating is Strong Buy (8.2/10). Currently trading at $250.12, the median forecast implies a 19.9% upside. This outlook is supported by 31 Buy, 15 Hold, and 2 Sell ratings.

The most optimistic forecast comes from Daniel Ives at Wedbush, projecting a 39.9% upside. Conversely, the most conservative target is provided by Harsh Kumar at Piper Sandler, suggesting a 18.0% downside.

Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.

AAPL Analyst Ratings

31
Buy
15
Hold
2
Sell

AAPL Price Target Range

Low
$205.00
Average
$300.00
High
$350.00
Current: $250.12

Latest AAPL Stock Forecasts by Analyst

These are the latest 20 analyst ratings and price targets for AAPL.

Date Firm Analyst Rating Change Price Target
Mar 5, 2026 Rosenblatt Barton Crockett Neutral Maintains $268.00
Mar 5, 2026 Wedbush Daniel Ives Outperform Reiterates $350.00
Mar 3, 2026 Barclays Tim Long Underweight Maintains $248.00
Feb 17, 2026 Wedbush Dan Ives Outperform Reiterates $350.00
Jan 30, 2026 JP Morgan Samik Chatterjee Overweight Maintains $325.00
Jan 30, 2026 TD Cowen Krish Sankar Buy Reiterates $325.00
Jan 30, 2026 Barclays Tim Long Underweight Maintains $239.00
Jan 30, 2026 Needham Laura Martin Hold Reiterates $N/A
Jan 30, 2026 Wedbush Dan Ives Outperform Reiterates $350.00
Jan 30, 2026 Maxim Group Tom Forte Buy Upgrade $300.00
Jan 30, 2026 DA Davidson Gil Luria Neutral Maintains $270.00
Jan 30, 2026 Jefferies Edison Lee Hold Maintains $286.54
Jan 30, 2026 Rosenblatt Barton Crockett Neutral Maintains $267.00
Jan 26, 2026 JP Morgan Samik Chatterjee Overweight Maintains $315.00
Jan 26, 2026 Jefferies Edison Lee Hold Maintains $276.47
Jan 20, 2026 Citigroup Atif Malik Buy Maintains $315.00
Jan 20, 2026 Evercore ISI Group Amit Daryanani Outperform Reiterates $330.00
Jan 13, 2026 Wedbush Daniel Ives Outperform Reiterates $350.00
Jan 12, 2026 Wedbush Dan Ives Outperform Reiterates $350.00
Jan 9, 2026 Evercore ISI Group Amit Daryanani Outperform Maintains $330.00

Apple Inc. (AAPL) Competitors

The following stocks are similar to Apple based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.

Apple Inc. (AAPL) Financial Data

Apple Inc. has a market capitalization of $3.76T with a P/E ratio of 32.4x. The company generates $435.62B in trailing twelve-month revenue with a 27.0% profit margin.

Revenue growth is +15.7% quarter-over-quarter, while maintaining an operating margin of +35.4% and return on equity of +152.0%.

Valuation Metrics

Market Cap $3.76T
Enterprise Value $3.78T
P/E Ratio 32.4x
PEG Ratio 1.8x
Price/Sales 8.6x

Growth & Margins

Revenue Growth (YoY) +15.7%
Gross Margin +48.2%
Operating Margin +35.4%
Net Margin +27.0%
EPS Growth +15.9%

Financial Health

Cash/Price Ratio +1.8%
Current Ratio 1.0x
Debt/Equity 102.6x
ROE +152.0%
ROA +24.4%
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Apple Inc. logo

Apple Inc. (AAPL) Business Model

About Apple Inc.

What They Do

Leading technology company designing innovative products.

Business Model

The company generates revenue primarily through the sales of its hardware products, notably the iPhone, which is complemented by its range of services including the App Store, Apple Music, and iCloud. This dual approach of hardware and service offerings creates a robust ecosystem that encourages customer loyalty and repeat purchases.

Additional Information

Apple Inc. employs approximately 166,000 people and has a significant global presence through online and retail stores, as well as partnerships with carriers and resellers. The company's substantial market capitalization highlights its influence in the consumer electronics industry and its role in setting technology trends.

Company Information

Sector

Technology

Industry

Consumer Electronics

Employees

150,000

CEO

Mr. Timothy D. Cook

Country

United States

IPO Year

1980

Apple Inc. (AAPL) Latest News & Analysis

Featured Analysis
Powered by Zacks Investment Research

Apple (AAPL) Dips More Than Broader Market: What You Should Know

Apple (AAPL) closed at $250.12 in the latest trading session, marking a -2.21% move from the prior day.

Mar 13, 2026 By Zacks Equity Research Tale of the Tape

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Mar 13, 2026 By Shrabana Mukherjee Analyst Blog

Is Apple Stock's 29.63X PE Still Worth it? Buy, Sell, or Hold?

AAPL trades at a premium P/E versus peers as strong iPhone 17 sales, new M5 MacBooks, and fast-growing Services clash with rising PC, smartphone and AI competition.

Mar 12, 2026 By Aniruddha Ganguly Analyst Blog

Latest News

AAPL stock latest news image
Quick Summary

Apple (NASDAQ: AAPL) shares have decreased by 6.5% over the past month, currently trading around $256 as of Monday.

Why It Matters

Apple's 6.5% decline signals potential concerns about its market performance, impacting investor sentiment and possibly indicating broader tech sector trends.

Source: 24/7 Wall Street
Market Sentiment: Negative
AAPL stock latest news image
Quick Summary

Apple's new product strategy focuses on adjusting affordability rather than solely emphasizing advanced technology.

Why It Matters

Apple's shift to a more affordable product strategy may attract a broader customer base, potentially increasing sales and market share, impacting revenue growth and stock performance.

Source: Investopedia
Market Sentiment: Positive
AAPL stock latest news image
Quick Summary

Apple has reached a milestone by manufacturing 25% of its iPhones in India, aligning with JPMorgan's 2022 prediction to decrease reliance on China.

Why It Matters

Apple's shift to manufacturing 25% of iPhones in India signals reduced reliance on China, potentially enhancing supply chain stability and appealing to investors seeking growth and diversification.

Source: TechCrunch
Market Sentiment: Positive
AAPL stock latest news image
Quick Summary

Soaring memory chip prices are projected to negatively impact PC demand in 2023, with HP anticipated to face significant challenges due to rising input costs.

Why It Matters

Rising memory chip prices may lead to decreased PC demand, negatively impacting HP's sales and profitability, which could result in lower stock performance.

Source: The Motley Fool
Market Sentiment: Negative
AAPL stock latest news image
Quick Summary

Apple is spending less on AI infrastructure compared to competitors, making it an alternative tech investment for those wary of high AI expenditures.

Why It Matters

Apple's cautious AI spending may appeal to risk-averse investors, positioning it as a stable tech alternative amidst heavy AI investment volatility.

Source: The Motley Fool
Market Sentiment: Negative
AAPL stock latest news image
Quick Summary

Apple's launch of its smart home display device has been delayed due to issues related to AI technology.

Why It Matters

Delays in Apple's smart home display could impact product release timelines and revenue projections, potentially affecting stock performance and investor sentiment.

Source: PYMNTS
Market Sentiment: Negative

Frequently Asked Questions About AAPL Stock

What is Apple Inc.'s (AAPL) stock forecast for 2026?

Based on our analysis of 77 Wall Street analysts, Apple Inc. (AAPL) has a median price target of $300.00. The highest price target is $350.00 and the lowest is $205.00.

Is AAPL stock a good investment in 2026?

According to current analyst ratings, AAPL has 31 Buy ratings, 15 Hold ratings, and 2 Sell ratings. The stock is currently trading at $250.12. Always conduct your own research and consider your investment goals before making investment decisions.

What is the long-term price prediction for AAPL stock?

Wall Street analysts predict AAPL stock could reach $300.00 in the next 12 months. This represents a 19.9% increase from the current price of $250.12. Please note that this is a projection by Wall Street analysts and not a guarantee.

What is Apple Inc.'s business model?

The company generates revenue primarily through the sales of its hardware products, notably the iPhone, which is complemented by its range of services including the App Store, Apple Music, and iCloud. This dual approach of hardware and service offerings creates a robust ecosystem that encourages customer loyalty and repeat purchases.

What is the highest forecasted price for AAPL Apple Inc.?

The highest price target for AAPL is $350.00 from Daniel Ives at Wedbush, which represents a 39.9% increase from the current price of $250.12.

What is the lowest forecasted price for AAPL Apple Inc.?

The lowest price target for AAPL is $205.00 from Harsh Kumar at Piper Sandler, which represents a -18.0% decrease from the current price of $250.12.

What is the overall AAPL consensus from analysts for Apple Inc.?

The overall analyst consensus for AAPL is bullish. Out of 77 Wall Street analysts, 31 rate it as Buy, 15 as Hold, and 2 as Sell, with a median price target of $300.00.

How accurate are AAPL stock price projections?

Stock price projections, including those for Apple Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.

Important Disclaimer

The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.

Last updated: March 14, 2026 2:01 AM UTC
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