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CLX Stock Forecast: The Clorox Co. Price Predictions for 2026-2027

Last close, 23 Oct 2026
$86
−2.55% on the day

The 18 Wall Street analysts covering The Clorox Co. hold a median 12-month price target of $91 — +5.3% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 29 of 100 as at 22 Oct 2026 — in the lower half. The Street sees upside; the factor read is a caution. That gap is the story on this page.

Market cap
$10.3B
Ticker Nerd rank
29/ 100
Median analyst target
$91
Analysts covering
18
Revenue$1.9B−2.0% y/y
Operating income$246.0M
Net income$167.0M
Free cash flow$244.0M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
−0.8%
1M
+2.9%
YTD
−11.3%
1Y
−23.1%
From 52W high
−30.4%
From 52W low
+7.4%
$80
$124
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

CLX stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores The Clorox Co. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 22 Oct 2026
29/ 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Quality
84
Value
75
Volatility
72
Revisions
46
Issuance
36
Momentum
32
Accruals
21
Growth
20
Size
14

Quality (84): The business earns solid, repeatable profits on what it owns.

Growth (20): Sales and profits are flat, shrinking, or growing more slowly than they were.

Size (14): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

CLX stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on CLX, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$60$80$100$120$140$160Jan 26Apr 26Jul 26Oct 26CLXHigh $154Median $91Low $74

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says18 analysts
1 Buy13 Hold4 Sell
Low $74Median $91High $154

The green dot is the last close — the median target sits +5.3% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 5 moved their price target up and 8 moved it down.

DateFirmActionRatingTarget
19 Oct 2026JP MorganMaintainsUnderweight$95 → $83
16 Oct 2026BarclaysMaintainsUnderweight$84 → $80
15 Oct 2026Morgan StanleyMaintainsEqual-Weight$97 → $87
14 Oct 2026CitigroupMaintainsNeutral$97 → $90
13 Oct 2026TD CowenMaintainsHold$85 → $80
5 Oct 2026Wells FargoMaintainsEqual-Weight$90 → $85
5 Oct 2026Wells FargoMaintainsEqual-Weight—
11 Sept 2026CitigroupMaintainsNeutral$100 → $97
11 Sept 2026CitigroupMaintainsNeutral—
11 Sept 2026Wells FargoMaintainsEqual-Weight—
11 Sept 2026Wells FargoMaintainsEqual-Weight$102 → $90
4 Aug 2026CitigroupMaintainsNeutral$97 → $100
4 Aug 2026CitigroupMaintainsNeutral—
4 Aug 2026Evercore ISI GroupMaintainsUnderperform—
4 Aug 2026Evercore ISI GroupMaintainsUnderperform$98 → $99
4 Aug 2026JP MorganMaintainsUnderweight—
4 Aug 2026JP MorganMaintainsUnderweight$92 → $95
4 Aug 2026UBSMaintainsNeutral—
4 Aug 2026UBSMaintainsNeutral$100 → $105
4 Aug 2026Wells FargoMaintainsEqual-Weight$95 → $102

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

CLX appears in the Radar on the weeks it earns a place.

  • Market Radar, every Monday: the week's biggest rank moves across ~4,600 US stocks, and the reason for each.
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Performance

CLX vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 23 Oct 2026, The Clorox Co. returned −23.1% against +14.3% for the S&P 500, dividends included.

CLX vs S&P 500, last 12 monthsTotal return, rebased to 100
708090100110120Jan 26Apr 26Jul 26Oct 26CLXS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

CLX analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
−5.2%
Analysts raising
0
Analysts cutting
5
Fundamentals

The Clorox Co. (CLX) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
17.6×

Cheaper than 41% of US stocks

Price / sales
1.5×

Cheaper than 58% of US stocks

Price / book
113.9×

Cheaper than 1% of US stocks

EV / EBITDA
13.9×

Cheaper than 25% of US stocks

Growth & margins
Revenue growth (YoY)
−2.0%

Higher than 24% of US stocks

Earnings growth (YoY)
−50.9%

Higher than 10% of US stocks

Gross margin
41.3%

Higher than 51% of US stocks

Operating margin
12.9%

Higher than 69% of US stocks

Net margin
8.7%

Higher than 67% of US stocks

Returns & dividend
Return on equity
163.8%

Higher than 98% of US stocks

Return on assets
8.3%

Higher than 89% of US stocks

Dividend yield
5.9%

Higher than 94% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

The Clorox Co. (CLX) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • The Clorox Co. has a market value of $10.3B and an enterprise value of $15.9B.

  • Revenue in the twelve months to 30 June 2026: $6.7B. The latest quarter shrank 2.0% year on year.

  • Net income over the same four quarters: $601.0M, a 8.9% net margin.

  • Free cash flow in the twelve months to 30 June 2026: $405.0M, after $207.0M of capital spending.

  • The Clorox Co. spent $256.0M on share buybacks and $602.0M on dividends in the twelve months to 30 June 2026.

  • Shares outstanding: 120.9M.

  • Trailing P/E: 17.6×; forward P/E: 13.8× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 5.90%, paying out 103% of earnings.

  • The Clorox Co. employs 9,200 people — $730K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 22 Oct 2026

Data provided by Twelve Data

Peers

CLX vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelHousehold & Personal Products
CompanyMarket capTKN rank
CLXThe Clorox Co.$10.3B29
ELFe.l.f. Beauty, Inc.$6.9B45
CHDChurch & Dwight Co., Inc.$25.8B77
IPARInterparfums, Inc.$3.7B87
KMBKimberly-Clark Corp.$37.3B65
ELThe Estée Lauder Companies, Inc.$37.6B91
KVUEKenvue, Inc.$38.2B70

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own The Clorox Co. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest CLX news & analysis

The Dividend Aristocrats Ranked By Quality Scores (October 2026)

Seeking Alpha · 23 Oct 2026neutral

Seeking Alpha ranks all 69 S&P 500 Dividend Aristocrats by its 9F Quality Scores and groups them by valuation. The analysis identifies 12 as undervalued, 18 as fairly valued, and 39 as overvalued, with selected candidates listed by investment style.

Why it matters — The excerpt describes a broad Dividend Aristocrats ranking but provides no specific quality score or valuation assessment for Clorox.

Kimberly-Clark vs. Clorox: The Higher Yield May Not Be the Better Dividend

24/7 Wall Street · 21 Oct 2026neutral

The article compares Kimberly-Clark and Clorox, noting that both are undergoing overhauls, offer dividend yields above 4.5%, and have payout ratios with little cushion.

Why it matters — CLX watchers may note the article’s focus on Clorox’s dividend alongside its ongoing overhaul and limited payout-ratio cushion.

Clorox vs. Colgate: One Pays Nearly 6%, but Is It a Dividend Trap?

24/7 Wall Street · 20 Oct 2026neutral

The article compares Clorox’s nearly 6% dividend yield with Colgate’s more modest payout, framing Clorox’s yield as potentially appealing to retirees while posing the question of whether it could be a dividend trap.

Why it matters — CLX watchers may note the article’s focus on the company’s high dividend yield and the uncertainty implied by its dividend-trap question.

October's 5 Dividend Growth Stocks With Yields Up To 7.99%

Seeking Alpha · 19 Oct 2026neutral

Seeking Alpha describes its monthly screen for dividend-growth stocks with relatively higher yields, incorporating dividend consistency and safety grades. It briefly reviews the five stocks identified to assess whether they merit deeper research.

Why it matters — The excerpt does not say whether Clorox was among the five stocks, so it provides no specific information about CLX.

FAQ

Frequently asked questions about CLX stock

What is the CLX stock price forecast for 2026-2027?

The 18 Wall Street analysts covering The Clorox Co. have a median 12-month price target of $91, with estimates ranging from $74 to $154. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is CLX stock a buy right now?

Of the 18 analysts covering The Clorox Co., 1 rate it a Buy, 13 a Hold and 4 a Sell. Ticker Nerd's systematic factor model ranks The Clorox Co. 29 out of 100 across roughly 4,600 US stocks as at 22 Oct 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank CLX?

As at 22 Oct 2026, The Clorox Co. ranks 29 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (84 of 100).

Will CLX stock go up?

No one can know that. What the data says: the median 12-month target from 18 analysts implies +5.3% from the last close, and Ticker Nerd's factor model ranks The Clorox Co. 29 out of 100 as at 22 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the CLX stock forecast for 2030?

No analyst covering The Clorox Co. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for CLX are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $74 to $154 over the next 12 months.

How has CLX stock performed over the past year?

The Clorox Co. returned -23.1% over the 12 months to 23 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.

What does The Clorox Co. do?

The Clorox Company is a consumer products company that develops, manufactures, and markets a broad range of household and professional brands worldwide. Its portfolio spans cleaning and disinfecting products, laundry care, trash bags, cat litter, charcoal, food dressings, water filtration, grilling products, and natural personal care items.

What is the latest news on CLX?

The most recent item we track (Seeking Alpha, 23 Oct 2026): "The Dividend Aristocrats Ranked By Quality Scores (October 2026)". Seeking Alpha ranks all 69 S&P 500 Dividend Aristocrats by its 9F Quality Scores and groups them by valuation. The analysis identifies 12 as undervalued, 18 as fairly valued, and 39 as overvalued, with selected candidates listed by investment style.

Company

About The Clorox Co.

The Clorox Company is a consumer products company that develops, manufactures, and markets a broad range of household and professional brands worldwide. Its portfolio spans cleaning and disinfecting products, laundry care, trash bags, cat litter, charcoal, food dressings, water filtration, grilling products, and natural personal care items. The company serves both retail and professional customers through well-known brands including Clorox, Pine-Sol, Glad, Fresh Step, Kingsford, Brita, Burt’s Bees, Hidden Valley, and CloroxPro. The Clorox Company operates across multiple business segments, including Health and Wellness, Household, Lifestyle, and International, giving it a diversified presence in everyday consumer needs and institutional cleaning markets. Headquartered in Oakland, California, The Clorox Company focuses on essential products that support home care, hygiene, food preparation, and sanitation in markets around the world.

CEO Ms. Linda J. Rendle · 9,200 employees · United States · https://www.thecloroxcompany.com