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NOWNOWTechnology · Software - Application

NOW Stock Forecast: ServiceNow, Inc. Price Predictions for 2026-2027

Last close, 2 Oct 2026
$134
−2.46% on the day

The 49 Wall Street analysts covering ServiceNow, Inc. hold a median 12-month price target of $143 — +6.1% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 33 of 100 as at 2 Oct 2026 — in the lower half. The Street sees upside; the factor read is a caution. That gap is the story on this page.

Market cap
$138.9B
Ticker Nerd rank
33 / 100
Median analyst target
$143
Analysts covering
49
Revenue$4.0B+24.0% y/y
Operating income$162.0M
Net income$298.0M
Free cash flow$473.0M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
−0.9%
1M
−1.7%
YTD
−12.3%
1Y
−26.2%
From 52W high
−29.0%
From 52W low
+61.9%
$83
$189
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

NOW stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores ServiceNow, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 2 Oct 2026
33 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Quality
70
Volatility
67
Accruals
60
Revisions
54
Value
47
Growth
44
Momentum
36
Issuance
33
Size
2

Quality (70): The business earns solid, repeatable profits on what it owns.

Issuance (33): The company has been issuing shares or taking on financing, diluting existing holders.

Size (2): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

NOW stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on NOW, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$100$150$200$250Jan 26Apr 26Jul 26Oct 26NOWHigh $248Median $143Low $72

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says49 analysts
45 Buy2 Hold2 Sell
Low $72Median $143High $248

The green dot is the last close — the median target sits +6.1% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 8 moved their price target up and 0 moved it down.

DateFirmActionRatingTarget
21 Sept 2026Cantor FitzgeraldMaintainsOverweight$141 → $174
11 Sept 2026NeedhamMaintainsBuy—
11 Sept 2026NeedhamMaintainsBuy$115 → $155
8 Sept 2026BTIGMaintainsBuy—
8 Sept 2026BTIGMaintainsBuy$150 → $170
19 Aug 2026B of A SecuritiesMaintainsBuy$130 → $150
19 Aug 2026B of A SecuritiesMaintainsBuy—
17 Aug 2026TD CowenReiteratesBuy$140
17 Aug 2026TD CowenReiteratesBuy—
12 Aug 2026Wells FargoMaintainsOverweight$160 → $175
12 Aug 2026Wells FargoMaintainsOverweight—
23 July 2026BairdMaintainsOutperform$118 → $125
23 July 2026BairdMaintainsOutperform—
23 July 2026BernsteinMaintainsOutperform$236 → $248
23 July 2026BernsteinMaintainsOutperform—
23 July 2026BMO CapitalMaintainsOutperform—
23 July 2026BMO CapitalMaintainsOutperform$115 → $118
23 July 2026Cantor FitzgeraldReiteratesOverweight—
23 July 2026Cantor FitzgeraldReiteratesOverweight$141
23 July 2026Evercore ISI GroupMaintainsOutperform—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. NOW appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Performance

NOW vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 2 Oct 2026, ServiceNow, Inc. returned −26.2% against +16.2% for the S&P 500, dividends included.

NOW vs S&P 500, last 12 monthsTotal return, rebased to 100
406080100120Jan 26Apr 26Jul 26Oct 26NOWS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

NOW analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
−1.4%
Analysts raising
9
Analysts cutting
29
Fundamentals

ServiceNow, Inc. (NOW) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
84.0×

Cheaper than 8% of US stocks

Price / sales
9.4×

Cheaper than 15% of US stocks

Price / book
11.1×

Cheaper than 8% of US stocks

EV / EBITDA
49.3×

Cheaper than 5% of US stocks

Growth & margins
Revenue growth (YoY)
24.0%

Higher than 73% of US stocks

Earnings growth (YoY)
−22.6%

Higher than 19% of US stocks

Gross margin
70.7%

Higher than 83% of US stocks

Operating margin
4.1%

Higher than 53% of US stocks

Net margin
11.3%

Higher than 72% of US stocks

Returns & dividend
Return on equity
14.2%

Higher than 73% of US stocks

Return on assets
4.2%

Higher than 72% of US stocks

Dividend yield
0.9%

Higher than 20% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

ServiceNow, Inc. (NOW) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • ServiceNow, Inc. has a market value of $138.9B and an enterprise value of $142.7B.

  • Revenue in the twelve months to 30 June 2026: $14.7B. The latest quarter grew 24.0% year on year.

  • Net income over the same four quarters: $1.7B, a 11.3% net margin.

  • Diluted earnings per share, trailing twelve months: $1.60.

  • Free cash flow in the twelve months to 30 June 2026: $4.6B, after $728.0M of capital spending.

  • ServiceNow, Inc. spent $3.4B on share buybacks in the twelve months to 30 June 2026.

  • Shares outstanding: 1.0B.

  • Trailing P/E: 84.0×; forward P/E: 26.8× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 0.94%, paying out 0% of earnings.

  • ServiceNow, Inc. employs 29,187 people — $505K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 3 Oct 2026

Data provided by Twelve Data

Peers

NOW vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelSoftware - Application
CompanyMarket capTKN rank
NOWServiceNow, Inc.$138.9B
33
UBERUber Technologies, Inc.$141.5B
48
SNOWSnowflake, Inc.$115.5B
62
ADPAutomatic Data Processing, Inc.$104.2B
71
CRMSalesforce, Inc.$192.0B
73
SHOPShopify, Inc.$194.7B
72
DDOGDatadog, Inc.$98.1B
72

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own ServiceNow, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest NOW news & analysis

ServiceNow: Still A 'Strong Buy' As AI Revenues Gain Traction

Seeking Alpha · 2 Oct 2026positive

Seeking Alpha rates ServiceNow a "Strong Buy," citing its role in enterprise AI adoption and its embedded workflow platform. The article highlights growth from AI-driven "assist packs" and hybrid pricing, with AI ACV expected to reach $1.5B by year-end and AI projected to make up roughly 30% of total ACV by 2030, supporting subscription revenue of $30–32B.

Why it matters — NOW watchers would care because the analysis points to AI-related pricing and ACV growth as key drivers of the company's subscription revenue and free cash flow outlook.

ServiceNow (NOW) Outperforms Broader Market: What You Need to Know

Zacks Investment Research · 1 Oct 2026positive

ServiceNow (NOW) closed the most recent trading day at $137.76, up 2.8% from the previous session, outperforming the broader market. The article highlights this share-price movement for investors.

Why it matters — A NOW watcher would note the stock's stronger-than-market performance as an indicator of current investor sentiment toward the company.

The Big 3: NET, NOW, NVDA

Schwab Network · 1 Oct 2026positive

On Schwab Network, Dan Deming highlighted ServiceNow (NOW) as one of his "Big 3" picks for Thursday, citing the company's expanding customer base as a positive factor.

Why it matters — A stock analyst on a financial network singled out ServiceNow as a favored software pick, which could draw attention to the company's customer growth narrative.

Down 50% and Climbing Again: 3 AI Stocks Rebuilding After Brutal Pullbacks

MarketBeat · 1 Oct 2026neutral

An article notes that some AI stocks that fell sharply, including those down around 50%, are now climbing again. It highlights the distinction between being right about a technology trend and being right about its stock price, drawing on lessons from the past year's pullbacks.

Why it matters — This is relevant to NOW watchers because it discusses the broader AI sector's volatility and recovery, potentially reflecting on the type of market dynamics that could affect ServiceNow's stock.

ServiceNow Climbs 4% as Software Names Lead a Rebound; Intuit Jumps 4%, Adobe Rises 3%

24/7 Wall Street · 1 Oct 2026positive

ServiceNow shares climbed 4% to $139 as enterprise software names led a broader rebound across technology stocks. The rise placed ServiceNow at the front of the group among software peers, alongside gains from Intuit and Adobe.

Why it matters — ServiceNow watchers would note the stock's strength as part of a broader enterprise-software rally, signaling positive momentum for the sector.

FAQ

Frequently asked questions about NOW stock

What is the NOW stock price forecast for 2026-2027?

The 49 Wall Street analysts covering ServiceNow, Inc. have a median 12-month price target of $143, with estimates ranging from $72 to $248. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is NOW stock a buy right now?

Of the 49 analysts covering ServiceNow, Inc., 45 rate it a Buy, 2 a Hold and 2 a Sell. Ticker Nerd's systematic factor model ranks ServiceNow, Inc. 33 out of 100 across roughly 4,600 US stocks as at 2 Oct 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank NOW?

As at 2 Oct 2026, ServiceNow, Inc. ranks 33 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (70 of 100).

Will NOW stock go up?

No one can know that. What the data says: the median 12-month target from 49 analysts implies +6.1% from the last close, and Ticker Nerd's factor model ranks ServiceNow, Inc. 33 out of 100 as at 2 Oct 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the NOW stock forecast for 2030?

No analyst covering ServiceNow, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for NOW are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $72 to $248 over the next 12 months.

How has NOW stock performed over the past year?

ServiceNow, Inc. returned -26.2% over the 12 months to 2 Oct 2026, with dividends reinvested. Past performance does not indicate future returns.

What does ServiceNow, Inc. do?

ServiceNow Inc. is a cloud software company that provides an AI-driven workflow automation platform for enterprises and public-sector organizations.

What is the latest news on NOW?

The most recent item we track (Seeking Alpha, 2 Oct 2026): "ServiceNow: Still A 'Strong Buy' As AI Revenues Gain Traction". Seeking Alpha rates ServiceNow a "Strong Buy," citing its role in enterprise AI adoption and its embedded workflow platform. The article highlights growth from AI-driven "assist packs" and hybrid pricing, with AI ACV expected to reach $1.5B by year-end and AI projected to make up roughly 30% of total ACV by 2030, supporting subscription revenue of $30–32B.

Company

About ServiceNow, Inc.

ServiceNow Inc. is a cloud software company that provides an AI-driven workflow automation platform for enterprises and public-sector organizations. Its Now Platform helps customers connect data, automate processes, and manage work across functions such as IT service management, IT operations, customer service, human resources, security operations, governance, risk, and compliance. The company also offers tools for low-code application development, process automation, and industry-specific workflows that support digital transformation across large organizations. ServiceNow serves a broad range of sectors, including technology, financial services, healthcare, manufacturing, retail, and government. Headquartered in Santa Clara, California, ServiceNow plays a significant role in enterprise software by helping organizations unify workflows and improve operational efficiency through a single cloud-based platform.

CEO Mr. William R. McDermott · 29,187 employees · United States · https://www.servicenow.com