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NOW Stock Forecast: ServiceNow, Inc. Price Predictions for 2026-2027

Last close, 8 Sept 2026
$134
−4.99% on the day

The 49 Wall Street analysts covering ServiceNow, Inc. hold a median 12-month price target of $140 — +4.3% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 31 of 100 as at 7 Sept 2026 — in the lower half.

Market cap
$146.0B
Ticker Nerd rank
31 / 100
Median analyst target
$140
Analysts covering
49
Revenue$4.0B+24.0% y/y
Operating income$162.0M
Net income$298.0M
Free cash flow$473.0M
Quarterly, 8 quarters to 30 June 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
−9.3%
1M
+7.5%
YTD
−12.4%
1Y
−28.6%
From 52W high
−30.2%
From 52W low
+61.7%
$83
$192
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

NOW stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores ServiceNow, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 7 Sept 2026
31 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Volatility
73
Quality
71
Accruals
60
Revisions
54
Value
46
Growth
44
Issuance
33
Momentum
25
Size
2

Volatility (73): The share price has been relatively steady.

Momentum (25): The shares have been drifting down relative to others.

Size (2): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

NOW stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on NOW, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$100$150$200$250Oct 25Jan 26Apr 26Jul 26NOWHigh $248Median $140Low $72

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says49 analysts
44 Buy3 Hold2 Sell
Low $72Median $140High $248

The green dot is the last close — the median target sits +4.3% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 10 moved their price target up and 0 moved it down.

DateFirmActionRatingTarget
8 Sept 2026BTIGMaintainsBuy$150 → $170
19 Aug 2026B of A SecuritiesMaintainsBuy$130 → $150
17 Aug 2026TD CowenReiteratesBuy$140
12 Aug 2026Wells FargoMaintainsOverweight$160 → $175
23 July 2026BairdMaintainsOutperform—
23 July 2026BairdMaintainsOutperform$118 → $125
23 July 2026BernsteinMaintainsOutperform—
23 July 2026BernsteinMaintainsOutperform$236 → $248
23 July 2026BMO CapitalMaintainsOutperform—
23 July 2026BMO CapitalMaintainsOutperform$115 → $118
23 July 2026Cantor FitzgeraldReiteratesOverweight$141
23 July 2026Cantor FitzgeraldReiteratesOverweight—
23 July 2026Evercore ISI GroupMaintainsOutperform—
23 July 2026Evercore ISI GroupMaintainsOutperform$150 → $160
23 July 2026JefferiesMaintainsBuy$135 → $140
23 July 2026JefferiesMaintainsBuy—
23 July 2026JP MorganMaintainsOverweight$145 → $150
23 July 2026JP MorganMaintainsOverweight—
23 July 2026MacquarieMaintainsNeutral$109 → $110
23 July 2026MacquarieMaintainsNeutral—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. NOW appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Performance

NOW vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 8 Sept 2026, ServiceNow, Inc. returned −28.6% against +19.4% for the S&P 500, dividends included.

NOW vs S&P 500, last 12 monthsTotal return, rebased to 100
406080100120Oct 25Jan 26Apr 26Jul 26NOWS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

NOW analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
−1.4%
Analysts raising
9
Analysts cutting
29
Fundamentals

ServiceNow, Inc. (NOW) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
84.1×

Cheaper than 8% of US stocks

Price / sales
9.4×

Cheaper than 15% of US stocks

Price / book
11.1×

Cheaper than 8% of US stocks

EV / EBITDA
51.7×

Cheaper than 5% of US stocks

Growth & margins
Revenue growth (YoY)
24.0%

Higher than 74% of US stocks

Earnings growth (YoY)
−22.6%

Higher than 19% of US stocks

Gross margin
70.7%

Higher than 83% of US stocks

Operating margin
4.1%

Higher than 53% of US stocks

Net margin
11.3%

Higher than 72% of US stocks

Returns & dividend
Return on equity
14.2%

Higher than 73% of US stocks

Return on assets
4.2%

Higher than 72% of US stocks

Dividend yield
1.0%

Higher than 20% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

ServiceNow, Inc. (NOW) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • ServiceNow, Inc. has a market value of $146.0B and an enterprise value of $149.8B.

  • Revenue in the twelve months to 30 June 2026: $14.7B. The latest quarter grew 24.0% year on year.

  • Net income over the same four quarters: $1.7B, a 11.3% net margin.

  • Diluted earnings per share, trailing twelve months: $1.60.

  • Free cash flow in the twelve months to 30 June 2026: $4.6B, after $728.0M of capital spending.

  • ServiceNow, Inc. spent $3.4B on share buybacks in the twelve months to 30 June 2026.

  • Shares outstanding: 1.0B.

  • Trailing P/E: 84.1×; forward P/E: 26.9× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 0.95%, paying out 0% of earnings.

  • ServiceNow, Inc. employs 29,187 people — $505K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 30 June 2026 · market figures as at 8 Sept 2026

Data provided by Twelve Data

Peers

NOW vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelSoftware - Application
CompanyMarket capTKN rank
NOWServiceNow, Inc.$146.0B
31
UBERUber Technologies, Inc.$157.4B
46
SHOPShopify, Inc.$188.1B
71
SNOWSnowflake, Inc.$114.2B
61
ADPAutomatic Data Processing, Inc.$112.3B
72
ADBEAdobe, Inc.$105.9B
85
CRMSalesforce, Inc.$212.1B
69

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own ServiceNow, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest NOW news & analysis

ServiceNow Jumps 25% in 3 Months: Buy, Sell or Hold the Stock?

Zacks Investment Research · 8 Sept 2026neutral

ServiceNow's stock has risen 25% over the past three months. The article weighs its AI growth, strong subscription gains, and broader demand against stiff competition, margin pressure, and a premium valuation in assessing whether investors should buy, sell, or hold the stock.

Why it matters — A NOW watcher would care because this analysis highlights the balance between ServiceNow's AI-driven growth and subscription momentum versus the competitive and margin challenges that could affect its outlook.

Why ServiceNow Stock Popped 33% Last Month

The Motley Fool · 8 Sept 2026positive

ServiceNow shares rose roughly 33% last month, in part boosted by strong quarterly results from fellow enterprise software company Salesforce. The report notes that AI is transforming the software industry and that ServiceNow stock will likely remain volatile as investors assess the company's adaptation.

Why it matters — For investors tracking ServiceNow, this shows that its shares are being influenced by broader enterprise software sentiment and AI-related speculation, which could keep the stock volatile.

These software stocks are in a prime spot to benefit from a rapidly shifting AI landscape

Market Watch · 8 Sept 2026neutral

MarketWatch reported on a ranking of software companies by cash generation amid a shifting AI landscape, with Adobe topping the list while Microsoft and Oracle ranked at the bottom. ServiceNow was not specifically mentioned in the excerpt.

Why it matters — A NOW watcher would care because the AI-driven software environment and the emphasis on cash generation may inform how peers in the sector are positioned, though the report does not directly address ServiceNow.

ServiceNow Leads Five Stocks To Watch Near Buy Points

Investors Business Daily · 5 Sept 2026neutral

Investors Business Daily reports that ServiceNow is among five stocks showing bullish signs and nearing buy points, as featured in a stock watch list.

Why it matters — The piece highlights ServiceNow's technical positioning near a buy point, which could be relevant context for investors tracking the stock's momentum.

Software Stocks Are Back. 2 Winners, 2 Losers—and Salesforce.

Barrons · 4 Sept 2026neutral

A Barron's article reports that Salesforce and other software stocks have impressed the market this earnings season, but cautions that investors need to be selective about which software companies to back.

Why it matters — ServiceNow operates in the same software sector, so broader sentiment about software stocks and investor selectivity could shape how NOW is viewed.

FAQ

Frequently asked questions about NOW stock

What is the NOW stock price forecast for 2026-2027?

The 49 Wall Street analysts covering ServiceNow, Inc. have a median 12-month price target of $140, with estimates ranging from $72 to $248. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is NOW stock a buy right now?

Of the 49 analysts covering ServiceNow, Inc., 44 rate it a Buy, 3 a Hold and 2 a Sell. Ticker Nerd's systematic factor model ranks ServiceNow, Inc. 31 out of 100 across roughly 4,600 US stocks as at 7 Sept 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank NOW?

As at 7 Sept 2026, ServiceNow, Inc. ranks 31 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Volatility (73 of 100).

Will NOW stock go up?

No one can know that. What the data says: the median 12-month target from 49 analysts implies +4.3% from the last close, and Ticker Nerd's factor model ranks ServiceNow, Inc. 31 out of 100 as at 7 Sept 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the NOW stock forecast for 2030?

No analyst covering ServiceNow, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for NOW are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $72 to $248 over the next 12 months.

How has NOW stock performed over the past year?

ServiceNow, Inc. returned -28.6% over the 12 months to 8 Sept 2026, with dividends reinvested. Past performance does not indicate future returns.

What does ServiceNow, Inc. do?

ServiceNow Inc. is a cloud software company that provides an AI-driven workflow automation platform for enterprises and public-sector organizations.

What is the latest news on NOW?

The most recent item we track (Zacks Investment Research, 8 Sept 2026): "ServiceNow Jumps 25% in 3 Months: Buy, Sell or Hold the Stock?". ServiceNow's stock has risen 25% over the past three months. The article weighs its AI growth, strong subscription gains, and broader demand against stiff competition, margin pressure, and a premium valuation in assessing whether investors should buy, sell, or hold the stock.

Company

About ServiceNow, Inc.

ServiceNow Inc. is a cloud software company that provides an AI-driven workflow automation platform for enterprises and public-sector organizations. Its Now Platform helps customers connect data, automate processes, and manage work across functions such as IT service management, IT operations, customer service, human resources, security operations, governance, risk, and compliance. The company also offers tools for low-code application development, process automation, and industry-specific workflows that support digital transformation across large organizations. ServiceNow serves a broad range of sectors, including technology, financial services, healthcare, manufacturing, retail, and government. Headquartered in Santa Clara, California, ServiceNow plays a significant role in enterprise software by helping organizations unify workflows and improve operational efficiency through a single cloud-based platform.

CEO Mr. William R. McDermott · 29,187 employees · United States · https://www.servicenow.com