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PLNT Stock Forecast: Planet Fitness Inc. Price Predictions for 2026

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$50.68

-0.65 (-1.27%)

PLNT Stock Forecast 2026-2027

$50.68
Current Price
$4.03B
Market Cap
19 Ratings
Buy 12
Hold 7
Sell 0
Wall St Analyst Ratings

Distance to PLNT Price Targets

+162.4%
To High Target of $133.00
+19.4%
To Median Target of $60.50
-11.2%
To Low Target of $45.00

PLNT Price Momentum

-5.3%
1 Week Change
-20.8%
1 Month Change
-52.0%
1 Year Change
-53.3%
Year-to-Date Change
-55.7%
From 52W High of $114.47
+36.9%
From 52W Low of $37.03
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Latest PLNT Stock Price Targets & Analyst Predictions

Based on our analysis of 4 Wall Street analysts, PLNT has a bullish consensus with a median price target of $60.50 (ranging from $45.00 to $133.00). The overall analyst rating is Strong Buy (8.2/10). Currently trading at $50.68, the median forecast implies a 19.4% upside. This outlook is supported by 12 Buy, 7 Hold, and 0 Sell ratings.

Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.

PLNT Analyst Ratings

12
Buy
7
Hold
0
Sell

PLNT Price Target Range

Low
$45.00
Average
$60.50
High
$133.00
Current: $50.68

Latest PLNT Stock Forecasts by Analyst

These are the latest 20 analyst ratings and price targets for PLNT.

Date Firm Analyst Rating Change Price Target
May 20, 2026 Roth Capital George Kelly Buy Maintains $64.00
May 15, 2026 UBS Arpine Kocharyan Buy Maintains $79.00
May 8, 2026 Macquarie Neutral Maintains $N/A
May 8, 2026 TD Cowen Hold Downgrade $N/A
May 8, 2026 RBC Capital Outperform Maintains $N/A
May 8, 2026 Guggenheim Buy Maintains $N/A
May 8, 2026 Wells Fargo Overweight Maintains $N/A
May 8, 2026 Keybanc Overweight Maintains $N/A
May 8, 2026 B of A Securities Neutral Downgrade $N/A
May 5, 2026 Wells Fargo Overweight Maintains $N/A
May 5, 2026 Baird Outperform Maintains $N/A
Apr 29, 2026 TD Cowen Buy Maintains $N/A
Apr 29, 2026 RBC Capital Outperform Maintains $N/A
Apr 24, 2026 Stifel Buy Maintains $N/A
Apr 10, 2026 Canaccord Genuity Buy Maintains $N/A
Mar 12, 2026 Keybanc Overweight Initiates $N/A
Mar 11, 2026 Wells Fargo Overweight Initiates $N/A
Feb 25, 2026 JP Morgan Overweight Maintains $N/A
Feb 25, 2026 RBC Capital Outperform Maintains $N/A
Jan 29, 2026 Macquarie Neutral Maintains $N/A

Planet Fitness Inc. (PLNT) Competitors

The following stocks are similar to Planet Fitness based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.

Planet Fitness Inc. (PLNT) Financial Data

Planet Fitness Inc. has a market capitalization of $4.03B with a P/E ratio of 18.5x. The company generates $1.29B in trailing twelve-month revenue with a 17.8% profit margin.

Revenue growth is +19.7% quarter-over-quarter, while maintaining an operating margin of +32.5% and return on equity of -45.3%.

Valuation Metrics

Market Cap $4.03B
Enterprise Value $6.54B
P/E Ratio 18.5x
PEG Ratio 0.6x
Price/Sales 3.2x

Growth & Margins

Revenue Growth (YoY) +19.7%
Gross Margin +50.8%
Operating Margin +32.5%
Net Margin +17.8%
EPS Growth +23.1%

Financial Health

Cash/Price Ratio +11.8%
Current Ratio 2.1x
Debt/Equity -6.1x
ROE -45.3%
ROA +8.4%
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Planet Fitness Inc. logo

Planet Fitness Inc. (PLNT) Business Model

About Planet Fitness Inc.

What They Do

Franchisor and operator of fitness centers.

Business Model

The company generates revenue primarily through recurring membership fees from gym members and franchise fees and royalties from franchisees who operate under the Planet Fitness brand. Additionally, it earns revenue by selling fitness equipment to franchise-owned locations, further diversifying its income streams.

Additional Information

Founded in 1992 and headquartered in Hampton, New Hampshire, Planet Fitness has a significant presence in North America and Australia, catering to a wide consumer base with affordable memberships and accessible wellness solutions.

Company Information

Sector

Consumer Cyclical

Industry

Leisure

Employees

4,393

CEO

Ms. Colleen Keating

Country

United States

IPO Year

2015

Planet Fitness Inc. (PLNT) Latest News & Analysis

Latest News

PLNT stock latest news image
Quick Summary

Pomerantz LLP is investigating claims for Planet Fitness investors. Interested parties should contact Danielle Peyton via email or phone for more information.

Why It Matters

The investigation by Pomerantz LLP could indicate potential legal issues for Planet Fitness, affecting stock performance and investor confidence.

Source: GlobeNewsWire
Market Sentiment: Neutral
PLNT stock latest news image
Quick Summary

Bleichmar Fonti & Auld LLP is investigating Planet Fitness (NYSE:PLNT) for potential securities fraud following a significant stock drop. Investors can find more information on their website.

Why It Matters

The investigation into Planet Fitness for potential securities fraud signals possible legal issues and financial instability, which can lead to stock volatility and affect investor confidence.

Source: GlobeNewsWire
Market Sentiment: Neutral
PLNT stock latest news image
Quick Summary

BFA Law is investigating Planet Fitness ($PLNT) due to a recent 31% drop in stock price, alerting investors who suffered losses.

Why It Matters

The securities fraud investigation into Planet Fitness following a 31% stock drop raises concerns about potential legal liabilities and further stock volatility, impacting investor confidence and future valuations.

Source: Business Wire
Market Sentiment: Neutral
PLNT stock latest news image
Quick Summary

Planet Fitness, Inc. (PLNT) participated in the 46th Annual William Blair Growth Stock Conference, discussing its growth strategies and performance.

Why It Matters

Planet Fitness presenting at a major conference signals potential growth opportunities and strategic insights, which can influence investor sentiment and stock performance.

Source: Seeking Alpha
Market Sentiment: Neutral
PLNT stock latest news image
Quick Summary

Bleichmar Fonti & Auld LLP is investigating Planet Fitness (NYSE:PLNT) for potential securities fraud following a significant stock drop. Investors are encouraged to seek more information.

Why It Matters

The investigation into Planet Fitness for potential securities fraud could signal deeper issues within the company, impacting stock value and investor confidence.

Source: GlobeNewsWire
Market Sentiment: Neutral
PLNT stock latest news image
Quick Summary

Planet Fitness faces a securities fraud investigation over potential misleading information regarding its membership growth, prompting a notification to affected investors.

Why It Matters

The potential securities fraud investigation into Planet Fitness raises concerns about its membership growth claims, possibly impacting stock value and investor confidence.

Source: GlobeNewsWire
Market Sentiment: Neutral

Frequently Asked Questions About PLNT Stock

What is Planet Fitness Inc.'s (PLNT) stock forecast for 2026?

Based on our analysis of 4 Wall Street analysts, Planet Fitness Inc. (PLNT) has a median price target of $60.50. The highest price target is $133.00 and the lowest is $45.00.

Is PLNT stock a good investment in 2026?

According to current analyst ratings, PLNT has 12 Buy ratings, 7 Hold ratings, and 0 Sell ratings. The stock is currently trading at $50.68. Always conduct your own research and consider your investment goals before making investment decisions.

What is the long-term price prediction for PLNT stock?

Wall Street analysts predict PLNT stock could reach $60.50 in the next 12 months. This represents a 19.4% increase from the current price of $50.68. Please note that this is a projection by Wall Street analysts and not a guarantee.

What is Planet Fitness Inc.'s business model?

The company generates revenue primarily through recurring membership fees from gym members and franchise fees and royalties from franchisees who operate under the Planet Fitness brand. Additionally, it earns revenue by selling fitness equipment to franchise-owned locations, further diversifying its income streams.

What is the highest forecasted price for PLNT Planet Fitness Inc.?

The highest price target for PLNT is $133.00 from at , which represents a 162.4% increase from the current price of $50.68.

What is the lowest forecasted price for PLNT Planet Fitness Inc.?

The lowest price target for PLNT is $45.00 from at , which represents a -11.2% decrease from the current price of $50.68.

What is the overall PLNT consensus from analysts for Planet Fitness Inc.?

The overall analyst consensus for PLNT is bullish. Out of 4 Wall Street analysts, 12 rate it as Buy, 7 as Hold, and 0 as Sell, with a median price target of $60.50.

How accurate are PLNT stock price projections?

Stock price projections, including those for Planet Fitness Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.

Important Disclaimer

The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.

Last updated: June 6, 2026 10:07 AM UTC
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