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SAM Stock Forecast 2026-2027
$244.59
Current Price
$2.56B
Market Cap
Buy 1
Hold 12
Sell 2
Wall St Analyst Ratings
Distance to SAM Price Targets
+33.3%
To High Target of $326.00
-6.0%
To Median Target of $230.00
-21.5%
To Low Target of $192.00
SAM Price Momentum
+0.0%
1 Week Change
+9.6%
1 Month Change
+1.0%
1 Year Change
+25.3%
Year-to-Date Change
-7.5%
From 52W High of $264.46
+32.0%
From 52W Low of $185.34
📊 TOP ANALYST CALLS
Did SAM Make This Month's Elite Buy List?
We don't follow just any analyst — only the top 3% with a proven track record make our cut. See if Boston Beer is one of their latest high-conviction picks.
Latest SAM Stock Price Targets & Analyst Predictions
Based on our analysis of 25 Wall Street analysts, SAM has a neutral consensus with a median price target of $230.00 (ranging from $192.00 to $326.00). The overall analyst rating is Hold (5.7/10). Currently trading at $244.59, the median forecast implies a -6.0% downside. This outlook is supported by 1 Buy, 12 Hold, and 2 Sell ratings.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
SAM Analyst Ratings
1
Buy
12
Hold
2
Sell
SAM Price Target Range
Low
$192.00
Average
$230.00
High
$326.00
Current: $244.59
Latest SAM Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for SAM.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| Apr 15, 2026 | Citigroup | Filippo Falorni | Neutral | Maintains | $270.00 |
| Apr 7, 2026 | UBS | Peter Grom | Neutral | Maintains | $250.00 |
| Mar 30, 2026 | Deutsche Bank | Steve Powers | Hold | Maintains | $211.00 |
| Feb 26, 2026 | UBS | Sean King | Neutral | Maintains | $230.00 |
| Feb 25, 2026 | Morgan Stanley | Eric Serotta | Equal-Weight | Maintains | $235.00 |
| Feb 25, 2026 | Citigroup | Filippo Falorni | Neutral | Maintains | $230.00 |
| Jan 14, 2026 | UBS | Sean King | Neutral | Maintains | $234.00 |
| Dec 17, 2025 | Citigroup | Filippo Falorni | Neutral | Maintains | $220.00 |
| Nov 21, 2025 | Piper Sandler | Michael Lavery | Neutral | Maintains | $220.00 |
| Oct 24, 2025 | UBS | Sean King | Neutral | Maintains | $246.00 |
| Oct 8, 2025 | UBS | Sean King | Neutral | Maintains | $230.00 |
| Oct 6, 2025 | Citigroup | Filippo Falorni | Neutral | Downgrade | $235.00 |
| Sep 30, 2025 | Jefferies | Kaumil Gajrawala | Hold | Maintains | $225.00 |
| Jul 25, 2025 | Evercore ISI Group | Eric Serotta | In-Line | Maintains | $250.00 |
| Jul 25, 2025 | Morgan Stanley | Eric Serotta | Equal-Weight | Maintains | $245.00 |
| Jul 17, 2025 | UBS | Sean King | Neutral | Maintains | $214.00 |
| Jul 15, 2025 | Citigroup | Filippo Falorni | Buy | Maintains | $230.00 |
| Jul 9, 2025 | Bernstein | Nadine Sarwat | Market Perform | Maintains | $230.00 |
| Jun 23, 2025 | Goldman Sachs | Bonnie Herzog | Sell | Maintains | $187.00 |
| Apr 25, 2025 | Needham | Gerald Pascarelli | Hold | Reiterates | $N/A |
The Boston Beer Company Inc. (SAM) Competitors
The following stocks are similar to Boston Beer based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
The Boston Beer Company Inc. (SAM) Financial Data
The Boston Beer Company Inc. has a market capitalization of $2.56B with a P/E ratio of 24.8x. The company generates $1.96B in trailing twelve-month revenue with a 5.5% profit margin.
Revenue growth is -4.1% quarter-over-quarter, while maintaining an operating margin of -8.4% and return on equity of +12.3%.
Valuation Metrics
Market Cap
$2.56B
Enterprise Value
$2.32B
P/E Ratio
24.8x
PEG Ratio
-0.7x
Price/Sales
1.3x
Growth & Margins
Revenue Growth (YoY)
-4.1%
Gross Margin
+43.5%
Operating Margin
-8.4%
Net Margin
+5.5%
EPS Growth
-4.1%
Financial Health
Cash/Price Ratio
+8.9%
Current Ratio
1.7x
Debt/Equity
4.6x
ROE
+12.3%
ROA
+7.8%
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The Boston Beer Company Inc. (SAM) Business Model
About The Boston Beer Company Inc.
What They Do
Produces craft-brewed beers and innovative beverages.
Business Model
The Boston Beer Company generates revenue primarily through the sale of its diverse portfolio of alcoholic beverages, including craft beers, hard seltzers, and ciders. By leveraging traditional brewing techniques and modern flavor innovations, the company appeals to a wide range of consumer preferences, which enhances its market presence and profitability.
Additional Information
Founded in 1984, Boston Beer played a key role in the American craft beer revolution. It is publicly traded and maintains a strong competitive position in the industry, continuously adapting to evolving consumer trends.
Company Information
Sector
Consumer Defensive
Industry
Beverages - Brewers
Employees
2,537
CEO
Mr. C. James Koch J.D.
Country
United States
IPO Year
1995
Website
www.bostonbeer.comThe Boston Beer Company Inc. (SAM) Latest News & Analysis
Featured Analysis
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Zacks Investment Research
ABEV vs. SAM: Which Stock Should Value Investors Buy Now?
ABEV vs. SAM: Which Stock Is the Better Value Option?
Apr 17, 2026
By Zacks Equity Research
Tale of the Tape
Boston Beer's Q1 Earnings on Horizon: What Surprise Awaits Investors?
SAM faces Q1 pressure as weak demand, seltzer struggles and rising costs weigh on sales and earnings outlook.
Apr 16, 2026
By Zacks Equity Research
Analyst Blog
Latest News
Quick Summary
Investors in the Beverages - Alcohol sector may find Ambev (ABEV) and Boston Beer (SAM) appealing options. A comparison is suggested for value investment potential.
Why It Matters
The comparison between Ambev and Boston Beer highlights potential investment opportunities in the alcohol sector, influencing stock selection based on value metrics.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
SAM is experiencing pressure in Q1 due to weak demand, challenges in the seltzer market, and rising costs, impacting sales and earnings forecasts.
Why It Matters
Weak demand and rising costs indicate potential declines in sales and earnings for SAM, which could negatively impact stock performance and investor confidence.
Source: Zacks Investment Research
Market Sentiment:
Negative
Quick Summary
Boston Beer positively impacted performance this quarter due to improved industry data, while Mattel negatively affected results. No new investments or exits were made during this period.
Why It Matters
Boston Beer’s improved performance indicates potential growth in the beverage sector, while Mattel's struggles may signal challenges in the toy market, impacting future investment decisions.
Source: Seeking Alpha
Market Sentiment:
Neutral
Quick Summary
A hard seltzer brand, the Official Hard Seltzer of U.S. Soccer, is renaming a town and launching fan experiences in major cities to support the U.S. Men's National Team.
Why It Matters
Increased brand visibility and engagement through unique marketing strategies can boost sales and market share for the hard seltzer company, positively impacting its stock performance.
Source: GlobeNewsWire
Market Sentiment:
Neutral
Quick Summary
A vodka iced tea brand will launch four new fruit-flavored White Tea + Vodka products in select markets starting this April.
Why It Matters
New product launches can drive sales growth and market share, potentially boosting the company's revenue and stock value, appealing to investors looking for growth opportunities.
Source: GlobeNewsWire
Market Sentiment:
Neutral
Quick Summary
Investors in the Beverages - Alcohol sector may consider Heineken NV (HEINY) or Boston Beer (SAM) as potential undervalued stocks.
Why It Matters
The mention of Heineken NV and Boston Beer highlights potential investment opportunities in the undervalued segment of the Alcohol sector, attracting interest from value-focused investors.
Source: Zacks Investment Research
Market Sentiment:
Positive
Frequently Asked Questions About SAM Stock
What is The Boston Beer Company Inc.'s (SAM) stock forecast for 2026?
Based on our analysis of 25 Wall Street analysts, The Boston Beer Company Inc. (SAM) has a median price target of $230.00. The highest price target is $326.00 and the lowest is $192.00.
Is SAM stock a good investment in 2026?
According to current analyst ratings, SAM has 1 Buy ratings, 12 Hold ratings, and 2 Sell ratings. The stock is currently trading at $244.59. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for SAM stock?
Wall Street analysts predict SAM stock could reach $230.00 in the next 12 months. This represents a -6.0% decrease from the current price of $244.59. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is The Boston Beer Company Inc.'s business model?
The Boston Beer Company generates revenue primarily through the sale of its diverse portfolio of alcoholic beverages, including craft beers, hard seltzers, and ciders. By leveraging traditional brewing techniques and modern flavor innovations, the company appeals to a wide range of consumer preferences, which enhances its market presence and profitability.
What is the highest forecasted price for SAM The Boston Beer Company Inc.?
The highest price target for SAM is $326.00 from at , which represents a 33.3% increase from the current price of $244.59.
What is the lowest forecasted price for SAM The Boston Beer Company Inc.?
The lowest price target for SAM is $192.00 from at , which represents a -21.5% decrease from the current price of $244.59.
What is the overall SAM consensus from analysts for The Boston Beer Company Inc.?
The overall analyst consensus for SAM is neutral. Out of 25 Wall Street analysts, 1 rate it as Buy, 12 as Hold, and 2 as Sell, with a median price target of $230.00.
How accurate are SAM stock price projections?
Stock price projections, including those for The Boston Beer Company Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: April 22, 2026 1:25 PM UTC