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UAA Stock Forecast 2026-2027
$7.43
Current Price
$3.17B
Market Cap
Buy 4
Hold 19
Sell 3
Wall St Analyst Ratings
Distance to UAA Price Targets
+68.2%
To High Target of $12.50
-26.0%
To Median Target of $5.50
-46.2%
To Low Target of $4.00
UAA Price Momentum
+9.4%
1 Week Change
+22.6%
1 Month Change
+8.3%
1 Year Change
+49.5%
Year-to-Date Change
-8.8%
From 52W High of $8.15
+79.9%
From 52W Low of $4.13
📊 TOP ANALYST CALLS
Did UAA Make This Month's Elite Buy List?
We don't follow just any analyst — only the top 3% with a proven track record make our cut. See if Under Armour is one of their latest high-conviction picks.
Latest UAA Stock Price Targets & Analyst Predictions
Based on our analysis of 8 Wall Street analysts, UAA has a neutral consensus with a median price target of $5.50 (ranging from $4.00 to $12.50). The overall analyst rating is Buy (6.2/10). Currently trading at $7.43, the median forecast implies a -26.0% downside. This outlook is supported by 4 Buy, 19 Hold, and 3 Sell ratings.
Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.
UAA Analyst Ratings
4
Buy
19
Hold
3
Sell
UAA Price Target Range
Low
$4.00
Average
$5.50
High
$12.50
Current: $7.43
Latest UAA Stock Forecasts by Analyst
These are the latest 20 analyst ratings and price targets for UAA.
| Date | Firm | Analyst | Rating | Change | Price Target |
|---|---|---|---|---|---|
| May 14, 2026 | UBS | Jay Sole | Buy | Maintains | $10.00 |
| May 13, 2026 | Citigroup | Paul Lejuez | Sell | Maintains | $4.75 |
| May 13, 2026 | BNP Paribas | Laurent Vasilescu | Neutral | Maintains | $5.00 |
| May 13, 2026 | Truist Securities | Joseph Civello | Hold | Maintains | $5.00 |
| May 13, 2026 | Barclays | Adrienne Yih | Equal-Weight | Maintains | $5.00 |
| May 13, 2026 | Stifel | Peter McGoldrick | Hold | Downgrade | $6.00 |
| Feb 10, 2026 | Citigroup | Sell | Downgrade | $N/A | |
| Feb 9, 2026 | Telsey Advisory Group | Market Perform | Maintains | $N/A | |
| Feb 9, 2026 | Goldman Sachs | Neutral | Maintains | $N/A | |
| Feb 9, 2026 | Barclays | Equal-Weight | Maintains | $N/A | |
| Feb 6, 2026 | Telsey Advisory Group | Market Perform | Maintains | $N/A | |
| Jan 30, 2026 | Telsey Advisory Group | Market Perform | Maintains | $N/A | |
| Jan 23, 2026 | Citigroup | Neutral | Maintains | $N/A | |
| Dec 10, 2025 | Guggenheim | Buy | Initiates | $N/A | |
| Nov 7, 2025 | UBS | Buy | Maintains | $N/A | |
| Nov 7, 2025 | Evercore ISI Group | Underperform | Maintains | $N/A | |
| Nov 7, 2025 | Telsey Advisory Group | Market Perform | Maintains | $N/A | |
| Oct 31, 2025 | Telsey Advisory Group | Market Perform | Maintains | $N/A | |
| Oct 21, 2025 | Citigroup | Neutral | Maintains | $N/A | |
| Oct 15, 2025 | BTIG | Neutral | Initiates | $N/A |
Under Armour Inc. (UAA) Competitors
The following stocks are similar to Under Armour based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.
UAA
Under Armour
mkt cap
2.89B
Under Armour Inc. (UAA) Financial Data
Under Armour Inc. has a market capitalization of $3.17B with a P/E ratio of 21.0x. The company generates $4.97B in trailing twelve-month revenue with a -10.0% profit margin.
Revenue growth is -0.8% quarter-over-quarter, while maintaining an operating margin of +8.8% and return on equity of -30.0%.
Valuation Metrics
Market Cap
$3.17B
Enterprise Value
$4.72B
P/E Ratio
21.0x
PEG Ratio
-0.6x
Price/Sales
0.6x
Growth & Margins
Revenue Growth (YoY)
-0.8%
Gross Margin
+42.0%
Operating Margin
+8.8%
Net Margin
-10.0%
EPS Growth
-0.8%
Financial Health
Cash/Price Ratio
+9.8%
Current Ratio
1.6x
Debt/Equity
137.1x
ROE
-30.0%
ROA
+1.6%
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Under Armour Inc. (UAA) Business Model
About Under Armour Inc.
What They Do
Global athletic apparel and footwear company.
Business Model
The company generates revenue by designing, marketing, and distributing performance-oriented sportswear, footwear, and accessories. It operates through various channels including wholesale partnerships, branded retail stores, factory outlets, and e-commerce platforms, catering to men, women, and youth.
Additional Information
Founded in 1996 and headquartered in Baltimore, Under Armour offers a diverse product portfolio under sub-brands like HeatGear and ColdGear, targeting key global markets across North America, EMEA, Asia-Pacific, and Latin America. The brand emphasizes performance and technology to enhance athletic experiences.
Company Information
Sector
Consumer Cyclical
Industry
Apparel Manufacturing
Employees
6,200
CEO
Mr. Kevin A. Plank
Country
United States
IPO Year
2005
Website
www.underarmour.comUnder Armour Inc. (UAA) Latest News & Analysis
Latest News
Quick Summary
Mid- and large-cap stocks are seeing increased short interest, indicating potential for short squeezes as bearish bets rise significantly.
Why It Matters
Increased short interest in mid- and large-cap stocks signals potential for short squeezes, which can lead to rapid price increases and volatility, impacting investment strategies.
Source: Benzinga
Market Sentiment:
Positive
Quick Summary
In H1 2026, the S&P 500 rose 9.6%, with a 15% increase in Q2, marking its strongest quarterly rally since 2020. However, investors are focusing beyond AI-driven stocks.
Why It Matters
Strong S&P 500 gains indicate market optimism, but the shift in focus away from AI winners suggests a potential reevaluation of growth drivers, impacting sector investments and risk assessments.
Source: Invezz
Market Sentiment:
Positive
Quick Summary
Dodge and Under Armour have launched a collaboration featuring apparel, footwear, and accessories inspired by the Dodge Charger SRT Hellcat and Challenger SRT Demon, targeting active consumers.
Why It Matters
The Dodge and Under Armour collaboration could boost brand visibility and sales, potentially enhancing financial performance and market position for both companies.
Source: PRNewsWire
Market Sentiment:
Neutral
Quick Summary
Under Armour (UAA) reported earnings 30 days ago; investors should monitor upcoming developments and stock performance for future insights.
Why It Matters
Upcoming developments post-earnings can influence Under Armour's stock performance, impacting investor sentiment and potential price movements.
Source: Zacks Investment Research
Market Sentiment:
Positive
Quick Summary
Under Armour is rated a sell as revenue decline slows and inventory improves, but North America struggles, DTC growth is insufficient, and margin pressures persist due to pricing issues.
Why It Matters
Under Armour's ongoing challenges in North America and consumer resistance to pricing strategies signal potential revenue pressures and margin risks, impacting stock performance and investor confidence.
Source: Seeking Alpha
Market Sentiment:
Neutral
Quick Summary
Caesars Entertainment (CZR) announced a definitive agreement on May 28, 2026, indicating a potential shift in corporate strategies across the industry.
Why It Matters
The Caesars deal sets a deadline, signaling potential shifts in corporate strategies that could impact market dynamics and investment opportunities across various sectors.
Source: 24/7 Wall Street
Market Sentiment:
Neutral
Frequently Asked Questions About UAA Stock
What is Under Armour Inc.'s (UAA) stock forecast for 2027?
Based on our analysis of 8 Wall Street analysts, Under Armour Inc. (UAA) has a median price target of $5.50. The highest price target is $12.50 and the lowest is $4.00.
Is UAA stock a good investment in 2027?
According to current analyst ratings, UAA has 4 Buy ratings, 19 Hold ratings, and 3 Sell ratings. The stock is currently trading at $7.43. Always conduct your own research and consider your investment goals before making investment decisions.
What is the long-term price prediction for UAA stock?
Wall Street analysts predict UAA stock could reach $5.50 in the next 12 months. This represents a -26.0% decrease from the current price of $7.43. Please note that this is a projection by Wall Street analysts and not a guarantee.
What is Under Armour Inc.'s business model?
The company generates revenue by designing, marketing, and distributing performance-oriented sportswear, footwear, and accessories. It operates through various channels including wholesale partnerships, branded retail stores, factory outlets, and e-commerce platforms, catering to men, women, and youth.
What is the highest forecasted price for UAA Under Armour Inc.?
The highest price target for UAA is $12.50 from at , which represents a 68.2% increase from the current price of $7.43.
What is the lowest forecasted price for UAA Under Armour Inc.?
The lowest price target for UAA is $4.00 from at , which represents a -46.2% decrease from the current price of $7.43.
What is the overall UAA consensus from analysts for Under Armour Inc.?
The overall analyst consensus for UAA is neutral. Out of 8 Wall Street analysts, 4 rate it as Buy, 19 as Hold, and 3 as Sell, with a median price target of $5.50.
How accurate are UAA stock price projections?
Stock price projections, including those for Under Armour Inc., are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.
Important Disclaimer
The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.
Last updated: July 18, 2026 9:57 AM UTC