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WSM Stock Forecast: Williams-Sonoma, Inc. Price Predictions for 2026-2027

Last close, 4 Nov 2026
$270
+6.40% on the day

The 23 Wall Street analysts covering Williams-Sonoma, Inc. hold a median 12-month price target of $255 — -5.5% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 79 of 100 as at 3 Nov 2026 — inside the top quartile. The factors read stronger than the Street's target implies. That gap is the story on this page.

Market cap
$30.6B
Ticker Nerd rank
79/ 100
Median analyst target
$255
Analysts covering
23
Revenue$2.0B+6.7% y/y
Operating income$448.8M
Net income$338.1M
Free cash flow$480.8M
Quarterly, 8 quarters to 31 July 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
+7.9%
1M
+16.6%
YTD
+53.2%
1Y
+41.0%
From 52W high
0.0%
From 52W low
+61.1%
$168
$270
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

WSM stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores Williams-Sonoma, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 3 Nov 2026
79/ 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Quality
95
Revisions
91
Momentum
88
Issuance
66
Accruals
55
Growth
51
Value
47
Volatility
44
Size
7

Quality (95): The business earns solid, repeatable profits on what it owns.

Volatility (44): The share price moves around a lot.

Size (7): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs systematic trader with 15+ years in markets.

Wall Street

WSM stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on WSM, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$150$200$250$300Jan 26Apr 26Jul 26Oct 26WSMHigh $286Median $255Low $151

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says23 analysts
11 Buy11 Hold1 Sell
Low $151Median $255High $286

The green dot is the last close — the median target sits −5.5% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 7 moved their price target up and 2 moved it down.

DateFirmActionRatingTarget
29 Oct 2026RBC CapitalMaintainsOutperform$260 → $259
20 Oct 2026Evercore ISI GroupMaintainsIn-Line$240 → $255
20 Oct 2026Evercore ISI GroupMaintainsIn-Line—
20 Oct 2026Piper SandlerMaintainsOverweight$259 → $286
20 Oct 2026Piper SandlerMaintainsOverweight—
9 Sept 2026Evercore ISI GroupMaintainsIn-Line$245 → $240
9 Sept 2026Evercore ISI GroupMaintainsIn-Line—
2 Sept 2026Argus ResearchMaintainsBuy$230 → $250
2 Sept 2026Argus ResearchMaintainsBuy—
27 Aug 2026CitigroupMaintainsNeutral$248 → $252
27 Aug 2026CitigroupMaintainsNeutral—
27 Aug 2026Evercore ISI GroupMaintainsIn-Line—
27 Aug 2026Evercore ISI GroupMaintainsIn-Line$240 → $245
27 Aug 2026GuggenheimReiteratesNeutral—
27 Aug 2026GuggenheimReiteratesNeutral—
27 Aug 2026KeybancMaintainsOverweight—
27 Aug 2026KeybancMaintainsOverweight$250 → $270
27 Aug 2026Morgan StanleyMaintainsEqual-Weight$210 → $240
27 Aug 2026Morgan StanleyMaintainsEqual-Weight—
27 Aug 2026RBC CapitalReiteratesOutperform—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

WSM appears in the Radar on the weeks it earns a place.

  • Market Radar, every Monday: the week's biggest rank moves across ~4,600 US stocks, and the reason for each.
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Performance

WSM vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 4 Nov 2026, Williams-Sonoma, Inc. returned +41.0% against +12.9% for the S&P 500, dividends included.

WSM vs S&P 500, last 12 monthsTotal return, rebased to 100
90100110120130140Jan 26Apr 26Jul 26Oct 26WSMS&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

WSM analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingThis fiscal year
EPS revision, 90 days
+5.9%
Analysts raising
12
Analysts cutting
1
Fundamentals

Williams-Sonoma, Inc. (WSM) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
26.6×

Cheaper than 28% of US stocks

Price / sales
3.8×

Cheaper than 31% of US stocks

Price / book
14.3×

Cheaper than 6% of US stocks

EV / EBITDA
18.7×

Cheaper than 16% of US stocks

Growth & margins
Revenue growth (YoY)
6.7%

Higher than 45% of US stocks

Earnings growth (YoY)
36.6%

Higher than 70% of US stocks

Gross margin
51.6%

Higher than 64% of US stocks

Operating margin
17.3%

Higher than 75% of US stocks

Net margin
14.7%

Higher than 77% of US stocks

Returns & dividend
Return on equity
55.0%

Higher than 94% of US stocks

Return on assets
16.6%

Higher than 98% of US stocks

Dividend yield
1.2%

Higher than 72% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

Williams-Sonoma, Inc. (WSM) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • Williams-Sonoma, Inc. has a market value of $30.6B and an enterprise value of $31.1B.

  • Revenue in the twelve months to 31 July 2026: $8.0B. The latest quarter grew 6.7% year on year.

  • Net income over the same four quarters: $1.2B, a 14.7% net margin.

  • Diluted earnings per share, trailing twelve months: $9.77.

  • Free cash flow in the twelve months to 31 July 2026: $1.3B.

  • Williams-Sonoma, Inc. spent $852.7M on share buybacks and $335.9M on dividends in the twelve months to 31 July 2026.

  • Shares outstanding: 117.8M.

  • Trailing P/E: 26.6×; forward P/E: 24.7× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 1.17%, paying out 29% of earnings.

  • Williams-Sonoma, Inc. employs 19,800 people — $404K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 31 July 2026 · market figures as at 3 Nov 2026

Data provided by Twelve Data

Peers

WSM vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelSpecialty Retail
CompanyMarket capTKN rank
WSMWilliams-Sonoma, Inc.$30.6B79
ULTAUlta Beauty, Inc.$27.8B58
CASYCasey's General Stores, Inc.$24.7B82
BBYBest Buy Co., Inc.$19.6B98
TSCOTractor Supply Co.$18.5B32
FIVEFive Below, Inc.$13.0B78
GMEGameStop Corp.$12.2B56

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own Williams-Sonoma, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest WSM news & analysis

Looking for Stocks with Positive Earnings Momentum? Check Out These 2 Retail and Wholesale Names

Zacks Investment Research · 3 Nov 2026neutral

The Zacks Investment Research headline points readers seeking stocks with positive earnings momentum to two retail and wholesale names. The excerpt recommends checking the Zacks Earnings ESP as a way to identify stocks that may beat quarterly earnings estimates, but it does not identify the names.

Why it matters — The item concerns earnings-estimate screening in the retail and wholesale sector, but provides no specific information about Williams-Sonoma.

Why Williams-Sonoma Stock Gained 11% in October

The Motley Fool · 3 Nov 2026positive

Williams-Sonoma shares gained 11% in October. The article says the company serves affluent customers who are more resilient during inflation and keeps products at full prices, supporting its brand and margins.

Why it matters — These factors help explain the stock's October gain and are relevant to monitoring Williams-Sonoma's customer base and pricing strategy.

Will Williams-Sonoma (WSM) Beat Estimates Again in Its Next Earnings Report?

Zacks Investment Research · 2 Nov 2026positive

Zacks Investment Research says Williams-Sonoma has a history of earnings surprises and currently has two key ingredients associated with a likely beat in its next quarterly report.

Why it matters — The item highlights factors that may be relevant to WSM watchers assessing the company’s upcoming earnings report.

Investors Heavily Search Williams-Sonoma, Inc. (WSM): Here is What You Need to Know

Zacks Investment Research · 2 Nov 2026neutral

Williams-Sonoma has recently received increased attention from Zacks.com users. The article says investors should be aware of facts that may affect the company’s stock prospects.

Why it matters — The heightened user interest and factors that could affect WSM’s stock prospects may be relevant to investors following the company.

ALH or WSM: Which Is the Better Value Stock Right Now?

Zacks Investment Research · 23 Oct 2026neutral

Zacks Investment Research compares Alliance Laundry Holdings (ALH) and Williams-Sonoma (WSM) for investors interested in retail-home-furnishings stocks, asking which may be more attractive to value investors.

Why it matters — The item frames WSM in a comparison focused on its appeal to value investors.

FAQ

Frequently asked questions about WSM stock

What is the WSM stock price forecast for 2026-2027?

The 23 Wall Street analysts covering Williams-Sonoma, Inc. have a median 12-month price target of $255, with estimates ranging from $151 to $286. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is WSM stock a buy right now?

Of the 23 analysts covering Williams-Sonoma, Inc., 11 rate it a Buy, 11 a Hold and 1 a Sell. Ticker Nerd's systematic factor model ranks Williams-Sonoma, Inc. 79 out of 100 across roughly 4,600 US stocks as at 3 Nov 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank WSM?

As at 3 Nov 2026, Williams-Sonoma, Inc. ranks 79 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Quality (95 of 100).

Will WSM stock go up?

No one can know that. What the data says: the median 12-month target from 23 analysts implies -5.5% from the last close, and Ticker Nerd's factor model ranks Williams-Sonoma, Inc. 79 out of 100 as at 3 Nov 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the WSM stock forecast for 2030?

No analyst covering Williams-Sonoma, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for WSM are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $151 to $286 over the next 12 months.

How has WSM stock performed over the past year?

Williams-Sonoma, Inc. returned +41.0% over the 12 months to 4 Nov 2026, with dividends reinvested. Past performance does not indicate future returns.

What does Williams-Sonoma, Inc. do?

Williams-Sonoma, Inc. is a multi-channel specialty retailer focused on high-quality products for the home.

What is the latest news on WSM?

The most recent item we track (Zacks Investment Research, 3 Nov 2026): "Looking for Stocks with Positive Earnings Momentum? Check Out These 2 Retail and Wholesale Names". The Zacks Investment Research headline points readers seeking stocks with positive earnings momentum to two retail and wholesale names. The excerpt recommends checking the Zacks Earnings ESP as a way to identify stocks that may beat quarterly earnings estimates, but it does not identify the names.

Company

About Williams-Sonoma, Inc.

Williams-Sonoma, Inc. is a multi-channel specialty retailer focused on high-quality products for the home. The company serves customers through a portfolio of well-known brands, including Williams Sonoma, Pottery Barn, Pottery Barn Kids and Teen, West Elm, Rejuvenation, and Mark & Graham. Its product assortment spans cookware, kitchen tools, tabletop items, furniture, bedding, lighting, rugs, décor, and gifting, with a strong emphasis on design, functionality, and lifestyle-oriented home solutions. Williams-Sonoma, Inc. sells through physical stores, e-commerce sites, catalogs, and franchise operations, making it a significant name in the home furnishings and culinary retail markets. Headquartered in San Francisco, California, Williams-Sonoma, Inc. plays a central role in serving households, interior design needs, and everyday home living across multiple customer segments.

CEO Ms. Laura J. Alber · 19,800 employees · United States · https://www.williams-sonomainc.com