Advantage Solutions Releases Two Proprietary Studies Revealing What Will Shape Retail in 2027
Advantage Solutions released two proprietary studies on industry pressures and consumer behavior expected to shape retail in 2027. The survey found no manufacturers or retailers believe margin pressure has peaked, while the shopper study identified shopping experience as a stronger driver of retailer choice than price.
Why it matters — The studies provide ADV watchers with the company's perspective on retail industry pressures and the factors influencing shopper choice.