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NKENKEConsumer Cyclical · Footwear & Accessories

NKE Stock Forecast: NIKE, Inc. Price Predictions for 2026-2027

Last close, 17 Sept 2026
$36
+1.62% on the day

The 41 Wall Street analysts covering NIKE, Inc. hold a median 12-month price target of $45 — +23.8% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 32 of 100 as at 17 Sept 2026 — in the lower half. The Street sees upside; the factor read is a caution. That gap is the story on this page.

Market cap
$53.7B
Ticker Nerd rank
32 / 100
Median analyst target
$45
Analysts covering
41
Revenue$11.0B−1.1% y/y
Operating income$1.3B
Net income$1.1B
Free cash flow$1.5B
Quarterly, 8 quarters to 31 May 2026 · latest quarter's figure shown
Total return, dividends reinvested
1W
−0.7%
1M
−6.0%
YTD
−41.4%
1Y
−48.1%
From 52W high
−49.6%
From 52W low
+1.6%
$36
$72
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

NKE stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores NIKE, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 17 Sept 2026
32 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Volatility
89
Growth
66
Issuance
66
Revisions
61
Quality
47
Value
40
Accruals
36
Size
5
Momentum
3

Volatility (89): The share price has been relatively steady.

Momentum (3): The shares have been drifting down relative to others.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

NKE stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on NKE, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$20$40$60$80$100Oct 25Jan 26Apr 26Jul 26NKEHigh $94Median $45Low $23

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Data provided by Twelve Data

What Wall Street says41 analysts
10 Buy26 Hold5 Sell
Low $23Median $45High $94

The green dot is the last close — the median target sits +23.8% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 0 moved their price target up and 5 moved it down.

DateFirmActionRatingTarget
10 Sept 2026Morgan StanleyReinstatesUnderweight$31
9 Sept 2026BMO CapitalInitiatesUnderperform$30
26 Aug 2026Truist SecuritiesDowngradeHold$47 → $42
26 Aug 2026Truist SecuritiesDowngradeHold—
25 Aug 2026RBC CapitalReiteratesSector Perform—
25 Aug 2026RBC CapitalReiteratesSector Perform$45
4 Aug 2026JP MorganDowngradeUnderweight—
4 Aug 2026JP MorganDowngradeUnderweight$47 → $40
1 July 2026B of A SecuritiesMaintainsNeutral$55 → $47
1 July 2026B of A SecuritiesMaintainsNeutral—
1 July 2026BairdReiteratesOutperform—
1 July 2026BairdReiteratesOutperform$70
1 July 2026BarclaysMaintainsOverweight$67 → $52
1 July 2026BarclaysMaintainsOverweight—
1 July 2026BernsteinMaintainsOutperform$80 → $72
1 July 2026BernsteinMaintainsOutperform—
1 July 2026BNP ParibasReiteratesUnderperform$23
1 July 2026BNP ParibasReiteratesUnderperform—
1 July 2026BTIGReiteratesBuy$55
1 July 2026BTIGReiteratesBuy—

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. NKE appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Performance

NKE vs the S&P 500

Both lines are total return — dividends reinvested — so the comparison is honest on both sides.

Over the twelve months to 17 Sept 2026, NIKE, Inc. returned −48.1% against +17.0% for the S&P 500, dividends included.

NKE vs S&P 500, last 12 monthsTotal return, rebased to 100
406080100120Oct 25Jan 26Apr 26Jul 26NKES&P 500

Download this chart as an image — free to reuse; link this page as the source.

Data provided by Twelve Data

Estimates

NKE analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
−6.9%
Analysts raising
1
Analysts cutting
5
Fundamentals

NIKE, Inc. (NKE) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
17.2×

Cheaper than 42% of US stocks

Price / sales
1.2×

Cheaper than 66% of US stocks

Price / book
3.6×

Cheaper than 28% of US stocks

EV / EBITDA
11.3×

Cheaper than 33% of US stocks

Growth & margins
Revenue growth (YoY)
−1.1%

Higher than 26% of US stocks

Earnings growth (YoY)
406.6%

Higher than 94% of US stocks

Gross margin
49.2%

Higher than 61% of US stocks

Operating margin
12.7%

Higher than 69% of US stocks

Net margin
6.7%

Higher than 64% of US stocks

Returns & dividend
Return on equity
22.1%

Higher than 83% of US stocks

Return on assets
7.0%

Higher than 85% of US stocks

Dividend yield
4.5%

Higher than 80% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Key statistics

NIKE, Inc. (NKE) statistics: revenue, profit & scale

The headline figures, each with its date. Every row carries its own link — cite it straight from here.

  • NIKE, Inc. has a market value of $53.7B and an enterprise value of $55.7B.

  • Revenue in the twelve months to 31 May 2026: $46.4B. The latest quarter shrank 1.1% year on year.

  • Net income over the same four quarters: $3.1B, a 6.7% net margin.

  • Diluted earnings per share, trailing twelve months: $2.09.

  • Free cash flow in the twelve months to 31 May 2026: $2.2B, after $684.0M of capital spending.

  • NIKE, Inc. spent $146.0M on share buybacks and $2.4B on dividends in the twelve months to 31 May 2026.

  • Shares outstanding: 1.5B.

  • Trailing P/E: 17.2×; forward P/E: 15.8× — the forward figure prices analyst consensus estimates, not reported earnings.

  • Forward dividend yield: 4.53%, paying out 78% of earnings.

  • NIKE, Inc. employs 73,000 people — $636K of revenue per employee.

Statement figures: company filings via Twelve Data, four quarters to 31 May 2026 · market figures as at 17 Sept 2026

Data provided by Twelve Data

Peers

NKE vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelFootwear & Accessories
CompanyMarket capTKN rank
NKENIKE, Inc.$53.7B
32
DECKDeckers Outdoor Corp.$11.1B
56
ONONOn Holding AG$9.0B
31
CROXCrocs, Inc.$5.9B
87
SHOOSteven Madden Ltd.$3.0B
96
FFord Motor Co.*$54.2B
63
EBAYeBay, Inc.*$50.6B
86

* Nearest Consumer Cyclical names by size — few footwear & accessories companies of this scale trade in the US universe.

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own NIKE, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest NKE news & analysis

Nike and Lululemon Both Hit Multi-Year Lows in September. Which Stock Is Best Positioned to Make a Comeback?

The Motley Fool · 17 Sept 2026negative

Nike and Lululemon both hit multi-year lows in September amid a difficult year, according to The Motley Fool. Both companies face tough macroeconomic and competitive headwinds, and the article examines which stock is best positioned for a comeback.

Why it matters — A NKE watcher would care because the article addresses persistent pressures pushing Nike to multi-year lows and weighs its recovery prospects against a rival.

Nike Is Now the Highest-Yielding Stock in the Dow After Falling 79% From Its 2021 High. Is Nike an Obvious Value Stock to Buy Now?

The Motley Fool · 17 Sept 2026positive

Nike has become the highest-yielding stock in the Dow Jones Industrial Average after its shares fell 79% from their 2021 high. The article notes that Nike does not need explosive growth to justify its current valuation, and that wholesale sales are improving as the company repairs relationships with retailers.

Why it matters — Nike watchers would care because the report highlights improving wholesale results and a recovering valuation backdrop that could mark a turning point for the stock.

Nike's falling share price puts its Dow seat in jeopardy

Reuters · 17 Sept 2026negative

Reuters reports that Nike's falling share price is jeopardizing its position in the Dow Jones Industrial Average, with the sportswear company bracing for a potential exit from another Wall Street benchmark.

Why it matters — NKE watchers would care because removal from the Dow could reduce the stock's visibility and exposure to index-driven investors amid ongoing price declines.

Nike (NKE) Registers a Bigger Fall Than the Market: Important Facts to Note

Zacks Investment Research · 16 Sept 2026negative

Nike (NKE) closed its most recent trading day at $35.78, a 1.21% move from the previous session. The headline notes the stock registered a larger decline than the broader market.

Why it matters — This underperformance shows NKE shares fell more sharply than the market on the day, which NKE watchers would track as a measure of the stock's relative weakness.

Alexandre Arnault Joins NIKE, Inc. Board of Directors

Business Wire · 16 Sept 2026neutral

NIKE, Inc. announced the appointment of Alexandre Arnault, Deputy CEO of Moët Hennessy (LVMH's wines and spirits division), to its Board of Directors. Executive Chairman Mark Parker noted Arnault's reputation for helping iconic global brands evolve and innovate.

Why it matters — The appointment brings an executive with luxury-brand leadership experience to NIKE's governance structure, which shareholders may view as a signal of the company's focus on board strength and brand evolution.

FAQ

Frequently asked questions about NKE stock

What is the NKE stock price forecast for 2026-2027?

The 41 Wall Street analysts covering NIKE, Inc. have a median 12-month price target of $45, with estimates ranging from $23 to $94. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is NKE stock a buy right now?

Of the 41 analysts covering NIKE, Inc., 10 rate it a Buy, 26 a Hold and 5 a Sell. Ticker Nerd's systematic factor model ranks NIKE, Inc. 32 out of 100 across roughly 4,600 US stocks as at 17 Sept 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank NKE?

As at 17 Sept 2026, NIKE, Inc. ranks 32 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Volatility (89 of 100).

Will NKE stock go up?

No one can know that. What the data says: the median 12-month target from 41 analysts implies +23.8% from the last close, and Ticker Nerd's factor model ranks NIKE, Inc. 32 out of 100 as at 17 Sept 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the NKE stock forecast for 2030?

No analyst covering NIKE, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for NKE are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $23 to $94 over the next 12 months.

How has NKE stock performed over the past year?

NIKE, Inc. returned -48.1% over the 12 months to 17 Sept 2026, with dividends reinvested. Past performance does not indicate future returns.

What does NIKE, Inc. do?

Nike, Inc. Class B Common Stock represents equity in Nike, Inc., a global sportswear company focused on athletic footwear, apparel, equipment, accessories, and related services.

What is the latest news on NKE?

The most recent item we track (The Motley Fool, 17 Sept 2026): "Nike and Lululemon Both Hit Multi-Year Lows in September. Which Stock Is Best Positioned to Make a Comeback?". Nike and Lululemon both hit multi-year lows in September amid a difficult year, according to The Motley Fool. Both companies face tough macroeconomic and competitive headwinds, and the article examines which stock is best positioned for a comeback.

Company

About NIKE, Inc.

Nike, Inc. Class B Common Stock represents equity in Nike, Inc., a global sportswear company focused on athletic footwear, apparel, equipment, accessories, and related services. Nike serves consumers across men’s, women’s, and kids’ product lines, with offerings that span performance gear, lifestyle footwear, training apparel, and sports-inspired products. The company also operates digital commerce and brand experiences that support product discovery, direct-to-consumer sales, and customer engagement. Nike’s business reaches a broad international market through multiple regions, making it a major participant in the consumer discretionary and apparel sectors. The Class B shares reflect ownership in a company whose core role is to design, market, and distribute branded products for sport, fitness, and everyday wear.

CEO Mr. Elliott J. Hill · 73,000 employees · United States · https://www.nike.com