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NKE Stock Forecast: Nike, Inc. - Class B Price Predictions for 2026

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$42.98

-0.64 (-1.47%)

NKE Stock Forecast 2026-2027

$42.98
Current Price
$63.65B
Market Cap
38 Ratings
Buy 16
Hold 20
Sell 2
Wall St Analyst Ratings

Distance to NKE Price Targets

+179.2%
To High Target of $120.00
+28.0%
To Median Target of $55.00
-46.5%
To Low Target of $23.00

NKE Price Momentum

-7.0%
1 Week Change
-2.1%
1 Month Change
-31.6%
1 Year Change
-32.5%
Year-to-Date Change
-46.4%
From 52W High of $80.17
+3.9%
From 52W Low of $41.35
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Latest NKE Stock Price Targets & Analyst Predictions

Based on our analysis of 8 Wall Street analysts, NKE has a neutral consensus with a median price target of $55.00 (ranging from $23.00 to $120.00). The overall analyst rating is Buy (7.4/10). Currently trading at $42.98, the median forecast implies a 28.0% upside. This outlook is supported by 16 Buy, 20 Hold, and 2 Sell ratings.

Please note that analyst price targets are forward-looking estimates subject to substantial market, economic, and company-specific risks. Past performance does not guarantee future results, and actual stock performance may materially differ from these projections. Investors should conduct their own due diligence and consider their investment objectives and risk tolerance before making investment decisions.

NKE Analyst Ratings

16
Buy
20
Hold
2
Sell

NKE Price Target Range

Low
$23.00
Average
$55.00
High
$120.00
Current: $42.98

Latest NKE Stock Forecasts by Analyst

These are the latest 20 analyst ratings and price targets for NKE.

Date Firm Analyst Rating Change Price Target
May 8, 2026 Wells Fargo Ike Boruchow Equal-Weight Downgrade $45.00
Apr 13, 2026 HSBC Hold Downgrade $N/A
Apr 10, 2026 Piper Sandler Neutral Downgrade $N/A
Apr 2, 2026 Goldman Sachs Neutral Downgrade $N/A
Apr 1, 2026 Citigroup Neutral Maintains $N/A
Apr 1, 2026 JP Morgan Neutral Downgrade $N/A
Apr 1, 2026 Barclays Overweight Maintains $N/A
Apr 1, 2026 BNP Paribas Underperform Maintains $N/A
Apr 1, 2026 Piper Sandler Overweight Maintains $N/A
Apr 1, 2026 Evercore ISI Group Outperform Maintains $N/A
Apr 1, 2026 Wells Fargo Overweight Maintains $N/A
Apr 1, 2026 Truist Securities Buy Maintains $N/A
Apr 1, 2026 Telsey Advisory Group Market Perform Maintains $N/A
Apr 1, 2026 Guggenheim Buy Maintains $N/A
Apr 1, 2026 B of A Securities Neutral Downgrade $N/A
Apr 1, 2026 BTIG Buy Maintains $N/A
Mar 25, 2026 Telsey Advisory Group Market Perform Maintains $N/A
Mar 23, 2026 Deutsche Bank Hold Maintains $N/A
Mar 19, 2026 UBS Neutral Maintains $N/A
Mar 19, 2026 BTIG Buy Maintains $N/A

Nike, Inc. - Class B (NKE) Competitors

The following stocks are similar to Nike based on their market capitalization and industry sector. These similar stocks potentially provide investors with alternative investment opportunities within the same market segment.

Nike, Inc. - Class B (NKE) Financial Data

Nike, Inc. - Class B has a market capitalization of $63.65B with a P/E ratio of 28.3x. The company generates $46.52B in trailing twelve-month revenue with a 4.8% profit margin.

Revenue growth is +0.1% quarter-over-quarter, while maintaining an operating margin of +6.9% and return on equity of +16.0%.

Valuation Metrics

Market Cap $63.65B
Enterprise Value $66.77B
P/E Ratio 28.3x
PEG Ratio -0.8x
Price/Sales 1.4x

Growth & Margins

Revenue Growth (YoY) +0.1%
Gross Margin +40.2%
Operating Margin +6.9%
Net Margin +4.8%
EPS Growth -34.5%

Financial Health

Cash/Price Ratio +12.7%
Current Ratio 2.1x
Debt/Equity 79.3x
ROE +16.0%
ROA +5.2%
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Nike, Inc. - Class B logo

Nike, Inc. - Class B (NKE) Business Model

About Nike, Inc. - Class B

What They Do

Global leader in athletic footwear and apparel.

Business Model

Nike, Inc. generates revenue through a dual-channel approach, including direct sales via digital platforms and owned retail stores, as well as wholesale distribution to sporting goods retailers and licensees. The company focuses on premium quality and innovative product lines tailored for various sports and lifestyle markets.

Additional Information

Founded in 1964 and headquartered in Beaverton, Oregon, Nike boasts iconic brands like Nike, Jordan, and Converse. The company's emphasis on brand storytelling and cutting-edge technologies, such as Air cushioning and Flyknit materials, positions it as a trendsetter in the athletic industry.

Company Information

Sector

Consumer Cyclical

Industry

Footwear & Accessories

Employees

77,800

CEO

Mr. Elliott J. Hill

Country

United States

IPO Year

1980

Nike, Inc. - Class B (NKE) Latest News & Analysis

Featured Analysis
Powered by Zacks Investment Research

Nike (NKE) Stock Declines While Market Improves: Some Information for Investors

In the latest trading session, Nike (NKE) closed at $43.73, marking a -4.79% move from the previous day.

Jun 02, 2026 By Zacks Equity Research Tale of the Tape

NIKE's Turnaround Story: Are Earnings Finally Finding Footing?

Can NKE's "Win Now" strategy finally stabilize earnings? Inventory discipline, innovation focus and wholesale resets may be building momentum.

Jun 02, 2026 By Mahak Lohia Analyst Blog

Nike (NKE) Exceeds Market Returns: Some Facts to Consider

In the closing of the recent trading day, Nike (NKE) stood at $45.98, denoting a +2.31% move from the preceding trading day.

May 27, 2026 By Zacks Equity Research Tale of the Tape

Latest News

NKE stock latest news image
Quick Summary

Nike (NYSE:NKE) stock has underperformed, leading to disappointment among investors over the past few years.

Why It Matters

Nike's prolonged stock underperformance signals potential challenges in growth and profitability, impacting investor sentiment and future investment decisions.

Source: 24/7 Wall Street
Market Sentiment: Negative
NKE stock latest news image
Quick Summary

Nike is experiencing stagnant growth under CEO Elliott Hill, indicating potential reduced demand for its high-priced products since his takeover in 2024.

Why It Matters

Nike's leadership change and stagnant growth signal potential challenges in demand and profitability, impacting future earnings and stock performance.

Source: The Motley Fool
Market Sentiment: Neutral
NKE stock latest news image
Quick Summary

Shareholders are expecting Nike's revenue growth to exceed analyst forecasts, supported by its strong brand and distribution network.

Why It Matters

Nike's potential revenue growth outpacing analyst expectations could boost stock performance, while its strong brand and distribution ensure competitive resilience.

Source: The Motley Fool
Market Sentiment: Positive
NKE stock latest news image
Quick Summary

Nike's "Win Now" strategy aims to stabilize earnings through improved inventory management, innovation, and wholesale adjustments, potentially creating positive momentum.

Why It Matters

NKE's "Win Now" strategy could enhance profitability through better inventory management and innovation, potentially leading to stabilized earnings and increased investor confidence.

Source: Zacks Investment Research
Market Sentiment: Positive
NKE stock latest news image
Quick Summary

Nike (NKE) closed at $43.73, down 4.79% in the latest trading session.

Why It Matters

Nike's 4.79% drop signals potential concerns about its performance, affecting investor sentiment and possibly leading to further declines or buying opportunities.

Source: Zacks Investment Research
Market Sentiment: Neutral
NKE stock latest news image
Quick Summary

NIKE's turnaround is challenged by inventory issues, weak sportswear demand, and pressure in China, impacting sales, margins, and investor confidence.

Why It Matters

NIKE's struggles with inventory, sales declines, and pressures in key markets may lead to reduced earnings, impacting stock performance and investor sentiment negatively.

Source: Zacks Investment Research
Market Sentiment: Negative

Frequently Asked Questions About NKE Stock

What is Nike, Inc. - Class B's (NKE) stock forecast for 2026?

Based on our analysis of 8 Wall Street analysts, Nike, Inc. - Class B (NKE) has a median price target of $55.00. The highest price target is $120.00 and the lowest is $23.00.

Is NKE stock a good investment in 2026?

According to current analyst ratings, NKE has 16 Buy ratings, 20 Hold ratings, and 2 Sell ratings. The stock is currently trading at $42.98. Always conduct your own research and consider your investment goals before making investment decisions.

What is the long-term price prediction for NKE stock?

Wall Street analysts predict NKE stock could reach $55.00 in the next 12 months. This represents a 28.0% increase from the current price of $42.98. Please note that this is a projection by Wall Street analysts and not a guarantee.

What is Nike, Inc. - Class B's business model?

Nike, Inc. generates revenue through a dual-channel approach, including direct sales via digital platforms and owned retail stores, as well as wholesale distribution to sporting goods retailers and licensees. The company focuses on premium quality and innovative product lines tailored for various sports and lifestyle markets.

What is the highest forecasted price for NKE Nike, Inc. - Class B?

Price targets from Wall Street analysts for NKE are not currently available. The stock is trading at $42.98.

What is the lowest forecasted price for NKE Nike, Inc. - Class B?

The lowest price target for NKE is $23.00 from at , which represents a -46.5% decrease from the current price of $42.98.

What is the overall NKE consensus from analysts for Nike, Inc. - Class B?

The overall analyst consensus for NKE is neutral. Out of 8 Wall Street analysts, 16 rate it as Buy, 20 as Hold, and 2 as Sell, with a median price target of $55.00.

How accurate are NKE stock price projections?

Stock price projections, including those for Nike, Inc. - Class B, are based on various factors including financial models, market conditions, and analyst forecasts. While these predictions provide valuable insights, they should be considered alongside your own research and risk tolerance.

Important Disclaimer

The information provided by Ticker Nerd is for educational and informational purposes only. It should not be considered financial or investment advice. Past performance is not indicative of future results. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Analyst ratings and price forecasts are sourced from Wall St analysts and other experts. These projections are speculative and do not guarantee future stock performance.

Last updated: June 6, 2026 8:57 AM UTC
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