PRUPRUFinancial Services · Insurance - Life

PRU Stock Forecast: Prudential Financial, Inc. Price Predictions for 2026-2027

Last close, 14 Aug 2026
$125
+0.30% on the day

The 18 Wall Street analysts covering Prudential Financial, Inc. hold a median 12-month price target of $112 — -10.5% from the last close. Ticker Nerd's systematic factor model, run across ~4,600 US stocks, ranks it 74 of 100 as at 15 Aug 2026 — in the upper half. The factors read stronger than the Street's target implies. That gap is the story on this page.

Market cap
$43.2B
Ticker Nerd rank
74 / 100
Median analyst target
$112
Analysts covering
18
Total return, dividends reinvested
1W
+3.2%
1M
+9.0%
YTD
+13.8%
1Y
+23.4%
From 52W high
0.0%
From 52W low
+37.8%
$91
$125
52-week range, adjusted closes · the dot is the last close
Ticker Nerd rank

PRU stock analysis: one number for the whole business

Consensus tells you what everyone already believes. The model scores Prudential Financial, Inc. on its factor families — the same systematic rank behind the Ticker Nerd portfolio.

Where the model ranks itAs at 15 Aug 2026
74 / 100

Percentile across ~4,600 US stocks on Ticker Nerd’s systematic factor model. Higher is better. How the model is built and tested

Growth
97
Revisions
80
Value
79
Momentum
76
Issuance
71
Volatility
51
Accruals
37
Quality
35
Size
6

Growth (97): Sales and profits are climbing, and climbing faster than before.

Quality (35): Profits are thin or unreliable for the size of the business, or they are not turning into cash.

Size (6): Larger than most of the companies we track — more scrutinised, less often mispriced.

Built and run by Aslam Ghouse, an ex-Goldman Sachs quant trader with fourteen years in markets.

Wall Street

PRU stock forecast 2026-2027: analyst price targets & predictions

The bullish and bearish analyst opinions on PRU, reported as data — targets and ratings, the market's view beside the model's.

Share price and the analyst range, 12 monthsAdjusted close, US dollars
$90$100$110$120$130Oct 25Jan 26Apr 26Jul 26PRUHigh $130Median $112Low $90

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

What Wall Street says18 analysts
0 Buy14 Hold4 Sell
Low $90Median $112High $130

The green dot is the last close — the median target sits −10.5% from it.

Recent analyst actionsNewest first

Of the 20 most recent actions, 10 moved their price target up and 0 moved it down.

DateFirmActionRatingTarget
11 Aug 2026Keefe, Bruyette & WoodsMaintainsMarket Perform$113$123
11 Aug 2026Piper SandlerMaintainsNeutral$110$128
22 July 2026TD CowenMaintainsHold
22 July 2026TD CowenMaintainsHold$102$114
21 July 2026JP MorganMaintainsNeutral$117$129
21 July 2026JP MorganMaintainsNeutral
13 July 2026Evercore ISI GroupMaintainsIn-Line
13 July 2026Evercore ISI GroupMaintainsIn-Line$95$110
13 July 2026Keefe, Bruyette & WoodsMaintainsMarket Perform
13 July 2026Keefe, Bruyette & WoodsMaintainsMarket Perform$106$113
10 July 2026JefferiesMaintainsHold
10 July 2026JefferiesMaintainsHold$105$110
9 July 2026MizuhoMaintainsNeutral
9 July 2026MizuhoMaintainsNeutral$101$109
9 July 2026Wells FargoMaintainsUnderweight
9 July 2026Wells FargoMaintainsUnderweight$100$103
7 July 2026BarclaysMaintainsUnderweight
7 July 2026BarclaysMaintainsUnderweight$90$92
24 June 2026Piper SandlerMaintainsNeutral
9 June 2026Argus ResearchDowngradeHold

Price targets and ratings are third-party analyst estimates, reported here as data. They are not Ticker Nerd forecasts, and they are frequently wrong.

Market Radar

This page is one stock. Monday covers all of them.

Computed off the Friday close and sent before the US open.

Market Radar reports the week’s largest rank changes across roughly 4,600 US stocks, the factor behind each one, and where the market went. PRU appears on the weeks it earns a place.

Free, every Monday. Unsubscribe any time.

Estimates

PRU analyst estimate revisions

Not the forecast itself — the direction analysts are revising it. Revision direction is one of the model's factor families.

Which way the estimates are movingNext fiscal year
EPS revision, 90 days
+3.7%
Analysts raising
8
Analysts cutting
3
Fundamentals

Prudential Financial, Inc. (PRU) financial data

A margin means little on its own. Each bar marks where the figure sits across the whole US universe we score.

Valuation
Trailing P/E
11.4×

Cheaper than 56% of US stocks

Price / sales
0.7×

Cheaper than 78% of US stocks

Price / book
1.4×

Cheaper than 62% of US stocks

EV / EBITDA
12.2×

Cheaper than 32% of US stocks

Growth & margins
Revenue growth (YoY)
14.1%

Higher than 61% of US stocks

Earnings growth (YoY)
84.8%

Higher than 82% of US stocks

Gross margin
Operating margin
7.5%

Higher than 59% of US stocks

Net margin
6.0%

Higher than 62% of US stocks

Returns & dividend
Return on equity
12.0%

Higher than 68% of US stocks

Return on assets
0.4%

Higher than 45% of US stocks

Dividend yield
4.5%

Higher than 81% of US dividend payers

Bars mark the percentile across the ~4,600 US stocks Ticker Nerd covers, among those reporting the figure.

Peers

PRU vs competitors

The nearest names by industry and size, scored by the same model — like for like.

Its peer group, ranked by the same modelInsurance - Life
CompanyMarket capTKN rank
PRUPrudential Financial, Inc.$43.2B
74
METMetLife, Inc.$62.8B
46
AFLAflac, Inc.$63.7B
77
UNMUnum Group$15.1B
51
GLGlobe Life, Inc.$14.4B
73
PRIPrimerica, Inc.$9.7B
84
JXNJackson Financial, Inc.$9.2B
65

Look up any of the roughly 4,600 stocks we score.

The rank is the raw material. Whether the rules would actually own Prudential Financial, Inc. — and when they’d sell — is the membership. See the Ticker Nerd 20 →

News

Latest PRU news & analysis

Prudential Financial, Inc. to Participate in 2026 KBW Insurance Conference; Live Webcast Available

Business Wire · 13 Aug 2026neutral

Prudential Financial announced it will participate in the 2026 KBW Insurance Conference on September 9, 2026. Chairman and CEO Andy Sullivan will take part in an analyst-led fireside chat, which will be available via a live audio webcast on the company's Investor Relations website.

Why it matters — The fireside chat gives investors an opportunity to hear Prudential's leadership discuss the company directly with analysts, offering insight into its outlook.

Prudential Advisors welcomes Ameriprise advisor to NJ Wealth Partners

PRNewsWire · 12 Aug 2026positive

Prudential Advisors, the wealth management arm of Prudential Financial, announced that Christopher Grella, a New Jersey-based financial professional with more than 31 years of experience, has joined the firm from Ameriprise. The appointment is described as part of the continued growth of the practice and an enhanced client experience.

Why it matters — A PRU watcher would care because the addition of an experienced advisor to Prudential Advisors reflects ongoing growth and expansion of the firm's wealth management business.

Prudential Financial Declares Quarterly Dividend on Common Stock

Business Wire · 11 Aug 2026neutral

Prudential Financial, Inc. announced the declaration of a quarterly dividend of $1.40 per share of Common Stock, payable on September 10, 2026, to shareholders of record at the close of business on August 25, 2026.

Why it matters — A PRU watcher would care because this confirms the company is continuing its scheduled quarterly dividend payout to common stockholders.

Prudential Financial Q2 Earnings Call Highlights

MarketBeat · 9 Aug 2026positive

Prudential Financial outlined a refreshed multi-year strategy focused on narrowing its geographic footprint, expanding selected businesses, increasing capital-light operations' contribution, and reducing costs. The company also reported second-quarter adjusted operating income that rose 14% from a year earlier.

Why it matters — PRU watchers would care because the strategy refresh and higher adjusted operating income signal the company's direction and current earnings momentum.

Prudential Financial, Inc. (PRU) Q2 2026 Earnings Call Transcript

Seeking Alpha · 5 Aug 2026neutral

Seeking Alpha published the transcript of Prudential Financial's Q2 2026 earnings call, covering the company's quarterly financial results and management commentary.

Why it matters — The earnings call transcript gives PRU watchers direct insight into the company's quarterly performance and management's outlook.

FAQ

Frequently asked questions about PRU stock

What is the PRU stock price forecast for 2026-2027?

The 18 Wall Street analysts covering Prudential Financial, Inc. have a median 12-month price target of $112, with estimates ranging from $90 to $130. These are third-party analyst estimates, not Ticker Nerd forecasts, and they are frequently wrong.

Is PRU stock a buy right now?

Of the 18 analysts covering Prudential Financial, Inc., 0 rate it a Buy, 14 a Hold and 4 a Sell. Ticker Nerd's systematic factor model ranks Prudential Financial, Inc. 74 out of 100 across roughly 4,600 US stocks as at 15 Aug 2026. None of this is personal advice — it does not consider your circumstances.

How does Ticker Nerd's model rank PRU?

As at 15 Aug 2026, Prudential Financial, Inc. ranks 74 out of 100 on Ticker Nerd's systematic factor model — a percentile across roughly 4,600 US stocks, built from its factor families. Its strongest factor family is Growth (97 of 100).

Will PRU stock go up?

No one can know that. What the data says: the median 12-month target from 18 analysts implies -10.5% from the last close, and Ticker Nerd's factor model ranks Prudential Financial, Inc. 74 out of 100 as at 15 Aug 2026. Analyst targets are third-party estimates and frequently wrong; none of this is personal advice.

What is the PRU stock forecast for 2030?

No analyst covering Prudential Financial, Inc. publishes a 2030 price target — Wall Street targets run 12 to 18 months out. Sites quoting a 2030 price for PRU are extrapolating price history, which says nothing about the business. The furthest attributed numbers are the current analyst targets: $90 to $130 over the next 12 months.

How has PRU stock performed over the past year?

Prudential Financial, Inc. returned +23.4% over the 12 months to 14 Aug 2026, with dividends reinvested. Past performance does not indicate future returns.

What does Prudential Financial, Inc. do?

Prudential Financial, Inc. is a diversified financial services company specializing in insurance, retirement, and investment management solutions for individuals, institutions, and corporate clients.

What is the latest news on PRU?

The most recent item we track (Business Wire, 13 Aug 2026): "Prudential Financial, Inc. to Participate in 2026 KBW Insurance Conference; Live Webcast Available". Prudential Financial announced it will participate in the 2026 KBW Insurance Conference on September 9, 2026. Chairman and CEO Andy Sullivan will take part in an analyst-led fireside chat, which will be available via a live audio webcast on the company's Investor Relations website.

Company

About Prudential Financial, Inc.

Prudential Financial, Inc. is a diversified financial services company specializing in insurance, retirement, and investment management solutions for individuals, institutions, and corporate clients. The company provides a broad range of products, including life insurance, annuities, group insurance benefits, and retirement-related services that support income protection and long-term financial planning. Through its global investment management business, PGIM, Prudential Financial offers asset management strategies across public and private markets to pension funds, governments, corporations, and retail investors. The United States and Japan represent its largest markets, complemented by operations in select emerging economies. Today, Prudential Financial plays a significant role in the life insurance and retirement ecosystem, helping manage risk, provide income security, and allocate capital across global financial markets. Headquartered in Newark, New Jersey, and founded in the United States, it operates as a major participant in the financial services and insurance industries.

CEO Mr. Andrew Francis Sullivan · 36,607 employees · United States · https://www.prudential.com